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Posted to dev@hbase.apache.org by "Lars George (JIRA)" <ji...@apache.org> on 2009/04/18 11:19:14 UTC

[jira] Created: (HBASE-1328) Evangelize HBase in Media

Evangelize HBase in Media
-------------------------

                 Key: HBASE-1328
                 URL: https://issues.apache.org/jira/browse/HBASE-1328
             Project: Hadoop HBase
          Issue Type: Task
            Reporter: Lars George


We need to spread the word more on HBase to advance adoption. 

I took the first step and create a HBase Twitter account that talks about itself as it "sees" itself being mentioned on the intertubes. Here the URL:

http://twitter.com/HBase

We should discuss further means of a combines effort given our limited advertisement budget.

While I created the account for Twitter, I suggest we share the details and set the email address to a central account, so that more than one person can post updates. BTW, other projects on Apache.org follow the same approach, so this is more or less a working concept. And avoids someone else hogging the HBase account name.

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Re: [jira] Created: (HBASE-1328) Evangelize HBase in Media

Posted by stack <st...@duboce.net>.
Thanks for doing this Lars.  It looks great.  But I agree w/ Brian on the
background.
St.Ack

On Sat, Apr 18, 2009 at 6:05 AM, Brian MacKay
<Br...@medecision.com>wrote:

> Good idea about the twitter account.  I personally found the background
> distracting and overwhelming to look at.  Makes me not want to visit.
>
> Brian
>
> -----Original Message-----
> From: Lars George (JIRA) [mailto:jira@apache.org]
> Sent: Saturday, April 18, 2009 5:19 AM
> To: hbase-dev@hadoop.apache.org
> Subject: [jira] Created: (HBASE-1328) Evangelize HBase in Media
>
> Evangelize HBase in Media
> -------------------------
>
>                 Key: HBASE-1328
>                 URL: https://issues.apache.org/jira/browse/HBASE-1328
>             Project: Hadoop HBase
>          Issue Type: Task
>            Reporter: Lars George
>
>
> We need to spread the word more on HBase to advance adoption.
>
> I took the first step and create a HBase Twitter account that talks
> about itself as it "sees" itself being mentioned on the intertubes. Here
> the URL:
>
> http://twitter.com/HBase
>
> We should discuss further means of a combines effort given our limited
> advertisement budget.
>
> While I created the account for Twitter, I suggest we share the details
> and set the email address to a central account, so that more than one
> person can post updates. BTW, other projects on Apache.org follow the
> same approach, so this is more or less a working concept. And avoids
> someone else hogging the HBase account name.
>
> --
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RE: [jira] Created: (HBASE-1328) Evangelize HBase in Media

Posted by Brian MacKay <Br...@MEDecision.com>.
Good idea about the twitter account.  I personally found the background
distracting and overwhelming to look at.  Makes me not want to visit. 

Brian

-----Original Message-----
From: Lars George (JIRA) [mailto:jira@apache.org] 
Sent: Saturday, April 18, 2009 5:19 AM
To: hbase-dev@hadoop.apache.org
Subject: [jira] Created: (HBASE-1328) Evangelize HBase in Media

Evangelize HBase in Media
-------------------------

                 Key: HBASE-1328
                 URL: https://issues.apache.org/jira/browse/HBASE-1328
             Project: Hadoop HBase
          Issue Type: Task
            Reporter: Lars George


We need to spread the word more on HBase to advance adoption. 

I took the first step and create a HBase Twitter account that talks
about itself as it "sees" itself being mentioned on the intertubes. Here
the URL:

http://twitter.com/HBase

We should discuss further means of a combines effort given our limited
advertisement budget.

While I created the account for Twitter, I suggest we share the details
and set the email address to a central account, so that more than one
person can post updates. BTW, other projects on Apache.org follow the
same approach, so this is more or less a working concept. And avoids
someone else hogging the HBase account name.

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You can reply to this email to add a comment to the issue online.


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which it is addressed and may contain confidential and/or privileged 
material. Any review, retransmission, dissemination or other use of, or 
taking of any action in reliance upon, this information by persons or 
entities other than the intended recipient is prohibited. If you received 
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from any computer.



[jira] Commented: (HBASE-1328) Evangelize HBase in Media

Posted by "Lars George (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/HBASE-1328?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12700521#action_12700521 ] 

Lars George commented on HBASE-1328:
------------------------------------

The only other effort I know of is the "fan of hbase" on facebook. Who created that one? What is its goal? Can we somehow combined efforts or even consolidate them? For example, the Twitter updates could be cross posted to Facebook's status of the HBase account (if that is actually an account?) using TweetDeck etc. 

Just on Stack's comment, the thing I see is that we need to tackle two audience mainly, the developers and the management. While we are starting to have good documentation on the Wiki for developers I think we could improve to pitch HBase on an "executive white paper" level - so that it will be considered by the decision makers in selection processes.

We have so many "Powered by" entries - there ought to be a lot of material we could use to build case studies. And as Stack says, I think we should not answer the religious question "Why HBase? Why not database A or storage solution B?" - we need to explain why we use it for our particular projects. That alone will show off HBase's features and how someone could make use of it.

I am also suggesting we create a army of volunteers, the "Ambassadors of HBase". I am a - self proclaimed, mind you - European Ambassador for HBase where I offer any company or institution to have me present and advise on HBase. Just for the cost of travel (and accommodation if to far away). Not sure if anyone will make use of this, but it is one more step towards advocating HBase to everyone who is even remotely interested. 

The first step is of course selling us through our site. It must answer all preliminary questions a developer or decision maker may ask. Maybe divide the sections into two separate ones, have a generic FAQ, case studies and white paper section and then a developers corner with API documentation, samples, advice etc.

One more issue - and please this is not to blame anyone, you are all outstanding guys - I would suggest to clean up the Javadocs starting with the direct API (or client) classes and then traversing down. That way a new developer has a much better support from say within Eclipse as the documentation of the classes already gets them what they need quick. The lower classes are important too as that will give more people access to the gory details and we may gain more contributors and eventually committers.

If I am off here, please let me know too. I am just trying to get a revolution going. :)

> Evangelize HBase in Media
> -------------------------
>
>                 Key: HBASE-1328
>                 URL: https://issues.apache.org/jira/browse/HBASE-1328
>             Project: Hadoop HBase
>          Issue Type: Task
>            Reporter: Lars George
>            Priority: Critical
>
> We need to spread the word more on HBase to advance adoption. 
> I took the first step and create a HBase Twitter account that talks about itself as it "sees" itself being mentioned on the intertubes. Here the URL:
> http://twitter.com/HBase
> We should discuss further means of a combines effort given our limited advertisement budget.
> While I created the account for Twitter, I suggest we share the details and set the email address to a central account, so that more than one person can post updates. BTW, other projects on Apache.org follow the same approach, so this is more or less a working concept. And avoids someone else hogging the HBase account name.

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[jira] Updated: (HBASE-1328) Evangelize HBase in Media

Posted by "stack (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/HBASE-1328?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

stack updated HBASE-1328:
-------------------------

    Priority: Critical  (was: Major)

I made this issue 'critical', rather than 'major', since its a means to broader community -- broad community is what hbase needs to be successful.

Other comments:

Lars also suggested that we work on the home page and on the wiki layout to clean them up and make them more presentable.  In particular, he suggested -- which I liked -- that on the home page that we link to use case, descriptions of how hbase is being used in deployment.  These use cases would include detail and most importantly, why hbase is being used rather than some other tech (Lars also made the point that we shouldn't be about hbase being only possible soln., just about why it in particular works in the described use case).

Lars also suggested that we should choose a few stats that we might want to monitor over time as fit criteria for how well we're doing on this issue such as mentions in blogosphere, numbers on irc channel, mailing list numbers, etc.

> Evangelize HBase in Media
> -------------------------
>
>                 Key: HBASE-1328
>                 URL: https://issues.apache.org/jira/browse/HBASE-1328
>             Project: Hadoop HBase
>          Issue Type: Task
>            Reporter: Lars George
>            Priority: Critical
>
> We need to spread the word more on HBase to advance adoption. 
> I took the first step and create a HBase Twitter account that talks about itself as it "sees" itself being mentioned on the intertubes. Here the URL:
> http://twitter.com/HBase
> We should discuss further means of a combines effort given our limited advertisement budget.
> While I created the account for Twitter, I suggest we share the details and set the email address to a central account, so that more than one person can post updates. BTW, other projects on Apache.org follow the same approach, so this is more or less a working concept. And avoids someone else hogging the HBase account name.

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