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Posted to dev@openoffice.apache.org by Jean Hollis Weber <je...@gmail.com> on 2011/08/14 05:17:05 UTC
Funds for marketing efforts?
This is a request for general information about potential funding from
Apache for marketing AOOo to end-users (both individuals and companies/
organisations) at conferences those end-users attend (e.g., librarians,
educators, technical communicators). Typically a marketing team might
have a booth at an associated trade show or similar. The booths can
often be obtained free, but there are costs involved with (for example)
items to display or give away, banners and signs, booth attendants'
travel and accommodation expenses, and so on. Booth attendants usually
are not speakers at the conference.
I realise that for any specific event a proposal would need to be made,
but I'm looking for some indication of whether Apache would consider
covering this sort of marketing expense. AFAIK, OOo rarely made money
available for marketing at conferences, and then mainly for conferences
where the "marketing" was aimed at recruiting developers, not "selling"
potential end-users on the value of the product. Also AFAIK, that is one
reason why several of the not-for-profit organisations were set up in
different countries: so money was available for local outreach needs.
--Jean
RE: Funds for marketing efforts?
Posted by Jean Hollis Weber <je...@gmail.com>.
Thanks, Gavin. I'll leave this to one of the marketing enthusiasts to
pursue, since they have a better idea of what they actually do and
where, when and how they do it.
--Jean
On Sun, 2011-08-14 at 15:01 +1000, Gavin McDonald wrote:
> Hi Jean.
>
> Perhaps you should contact our Marketing team directly at
> press@apache.org , I doubt anyone on list will be able to
> answer you about this directly.
>
> Some of what you are asking may also fall into the
> realm of the conference planners team , but try
> Marketing first.
>
> See http://apache.org/press/ and http://apache.org/foundation/conferences.html
> for more info
>
> Thanks
>
> Gav...
>
>
> > -----Original Message-----
> > From: Jean Hollis Weber [mailto:jeanweber@gmail.com]
> > Sent: Sunday, 14 August 2011 1:17 PM
> > To: ApacheOOo
> > Subject: Funds for marketing efforts?
> >
> > This is a request for general information about potential funding from
> > Apache for marketing AOOo to end-users (both individuals and companies/
> > organisations) at conferences those end-users attend (e.g., librarians,
> > educators, technical communicators). Typically a marketing team might have
> > a booth at an associated trade show or similar. The booths can often be
> > obtained free, but there are costs involved with (for example) items to
> > display or give away, banners and signs, booth attendants'
> > travel and accommodation expenses, and so on. Booth attendants usually
> > are not speakers at the conference.
> >
> > I realise that for any specific event a proposal would need to be made, but
> > I'm looking for some indication of whether Apache would consider covering
> > this sort of marketing expense. AFAIK, OOo rarely made money available for
> > marketing at conferences, and then mainly for conferences where the
> > "marketing" was aimed at recruiting developers, not "selling"
> > potential end-users on the value of the product. Also AFAIK, that is one
> > reason why several of the not-for-profit organisations were set up in
> > different countries: so money was available for local outreach needs.
> >
> > --Jean
>
>
RE: Funds for marketing efforts?
Posted by Gavin McDonald <ga...@16degrees.com.au>.
Hi Jean.
Perhaps you should contact our Marketing team directly at
press@apache.org , I doubt anyone on list will be able to
answer you about this directly.
Some of what you are asking may also fall into the
realm of the conference planners team , but try
Marketing first.
See http://apache.org/press/ and http://apache.org/foundation/conferences.html
for more info
Thanks
Gav...
> -----Original Message-----
> From: Jean Hollis Weber [mailto:jeanweber@gmail.com]
> Sent: Sunday, 14 August 2011 1:17 PM
> To: ApacheOOo
> Subject: Funds for marketing efforts?
>
> This is a request for general information about potential funding from
> Apache for marketing AOOo to end-users (both individuals and companies/
> organisations) at conferences those end-users attend (e.g., librarians,
> educators, technical communicators). Typically a marketing team might have
> a booth at an associated trade show or similar. The booths can often be
> obtained free, but there are costs involved with (for example) items to
> display or give away, banners and signs, booth attendants'
> travel and accommodation expenses, and so on. Booth attendants usually
> are not speakers at the conference.
>
> I realise that for any specific event a proposal would need to be made, but
> I'm looking for some indication of whether Apache would consider covering
> this sort of marketing expense. AFAIK, OOo rarely made money available for
> marketing at conferences, and then mainly for conferences where the
> "marketing" was aimed at recruiting developers, not "selling"
> potential end-users on the value of the product. Also AFAIK, that is one
> reason why several of the not-for-profit organisations were set up in
> different countries: so money was available for local outreach needs.
>
> --Jean