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Posted to dev@cocoon.apache.org by Steven Noels <st...@outerthought.org> on 2003/08/05 10:29:18 UTC
Re: [RT] Updating our marketing strategy
On 29/07/2003 9:28 Stefano Mazzocchi wrote:
> I'll write something up.
I needed something for a conference I'll be speaking, and I came up with:
"Apache Cocoon is a compelling XML-centric framework for building
serious web applications. Different from traditional development
frameworks, Cocoon provides XML pipelining and aggregation for content
composition cleanly separated from a flow definition and execution
context, offering an ideal platform for both content- and logic-driven
web applications."
How does that sound?
</Steven>
--
Steven Noels http://outerthought.org/
Outerthought - Open Source, Java & XML Competence Support Center
Read my weblog at http://blogs.cocoondev.org/stevenn/
stevenn at outerthought.org stevenn at apache.org
Re: [RT] Updating our marketing strategy
Posted by Konstantin Piroumian <kp...@apache.org>.
From: "Steven Noels" <st...@outerthought.org>
> On 29/07/2003 9:28 Stefano Mazzocchi wrote:
>
> > I'll write something up.
>
> I needed something for a conference I'll be speaking, and I came up with:
>
> "Apache Cocoon is a compelling XML-centric framework for building
> serious web applications.
Sorry for jumping in, but I'd change 'serious' to something more explicit,
e.g. 'enterprise', 'multipurpose', 'flexible', 'flowfull' (C) or something
like that...
>Different from traditional development
> frameworks, Cocoon provides XML pipelining and aggregation for content
> composition cleanly separated from a flow definition and execution
> context, offering an ideal platform for both content- and logic-driven
> web applications."
>
> How does that sound?
Much better than the current one.
-- Konstantin
>
> </Steven>
> --
> Steven Noels http://outerthought.org/
> Outerthought - Open Source, Java & XML Competence Support Center
> Read my weblog at http://blogs.cocoondev.org/stevenn/
> stevenn at outerthought.org stevenn at apache.org
>
>
Re: [RT] Updating our marketing strategy
Posted by Stefano Mazzocchi <st...@apache.org>.
On Tuesday, Aug 5, 2003, at 10:29 Europe/Rome, Steven Noels wrote:
> On 29/07/2003 9:28 Stefano Mazzocchi wrote:
>
>> I'll write something up.
>
> I needed something for a conference I'll be speaking, and I came up
> with:
>
> "Apache Cocoon is a compelling XML-centric framework for building
> serious web applications. Different from traditional development
> frameworks, Cocoon provides XML pipelining and aggregation for content
> composition cleanly separated from a flow definition and execution
> context, offering an ideal platform for both content- and logic-driven
> web applications."
>
> How does that sound?
I'm committing a README.txt as we speak.
--
Stefano.
Re: [RT] Updating our marketing strategy
Posted by Bertrand Delacretaz <bd...@codeconsult.ch>.
Le Mardi, 5 aoû 2003, à 10:29 Europe/Zurich, Steven Noels a écrit :
> ...I needed something for a conference I'll be speaking, and I came up
> with:
>
> "Apache Cocoon is a compelling XML-centric framework
"compelling" sounds like marketingspeak to me, I'd take it out
> for building serious web applications.
Like Konstantin, I find "serious" not precise enough.
heavy-duty?
industrial grade?
simple or complex?
> Different from traditional development frameworks, Cocoon provides XML
> pipelining and aggregation for content composition cleanly separated
> from a flow definition
maybe "page flow"?
> and execution context, offering an ideal platform for both content-
> and logic-driven web applications."
>
> How does that sound?
Sounds good!
-Bertrand
Re: [RT] Updating our marketing strategy
Posted by Richard in Public <ed...@blueyonder.co.uk>.
What sort of people will be in the audience? (Sorry if I missed an
earlier explanation?)
Robert Sayre wrote:
>On 8/5/03 4:29 AM, "Steven Noels" <st...@outerthought.org> wrote:
>
>
>
>>On 29/07/2003 9:28 Stefano Mazzocchi wrote:
>>
>>
>>
>>>I'll write something up.
>>>
>>>
>>I needed something for a conference I'll be speaking, and I came up with:
>>
>>"Apache Cocoon is a compelling XML-centric framework for building
>>serious web applications. Different from traditional development
>>frameworks, Cocoon provides XML pipelining and aggregation for content
>>composition cleanly separated from a flow definition and execution
>>context, offering an ideal platform for both content- and logic-driven
>>web applications."
>>
>>How does that sound?
>>
>>
>>
>
>"content- and logic-driven" is a little difficult to understand. When it
>comes down to it, neither really means anything (I know what you mean, but I
>understand your sentence in a cocoon context).
>
>How about this:
>"Different from traditional development frameworks, Cocoon provides XML
>pipelining and aggregation for content composition cleanly separated from a
>flow definition and execution context. This separation of concerns makes it
>an ideal platform for both publishing- and task-based web applications."
>
>"Task-based" may not be the best choice of words, but it "logic-driven" is a
>little vague, IMO.
>
>
>
>
Re: [RT] Updating our marketing strategy
Posted by Robert Sayre <mi...@franklinmint.fm>.
On 8/5/03 4:29 AM, "Steven Noels" <st...@outerthought.org> wrote:
> On 29/07/2003 9:28 Stefano Mazzocchi wrote:
>
>> I'll write something up.
>
> I needed something for a conference I'll be speaking, and I came up with:
>
> "Apache Cocoon is a compelling XML-centric framework for building
> serious web applications. Different from traditional development
> frameworks, Cocoon provides XML pipelining and aggregation for content
> composition cleanly separated from a flow definition and execution
> context, offering an ideal platform for both content- and logic-driven
> web applications."
>
> How does that sound?
>
"content- and logic-driven" is a little difficult to understand. When it
comes down to it, neither really means anything (I know what you mean, but I
understand your sentence in a cocoon context).
How about this:
"Different from traditional development frameworks, Cocoon provides XML
pipelining and aggregation for content composition cleanly separated from a
flow definition and execution context. This separation of concerns makes it
an ideal platform for both publishing- and task-based web applications."
"Task-based" may not be the best choice of words, but it "logic-driven" is a
little vague, IMO.