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Posted to marketing@openoffice.apache.org by Alexandro Colorado <jz...@oooes.org> on 2012/10/19 20:04:45 UTC

Re: Marketing events: Brochure? Newsletter?

On 10/19/12, Kay Schenk <ka...@gmail.com> wrote:
> On Tue, Oct 9, 2012 at 6:19 PM, Nancy K <na...@yahoo.com> wrote:
>
>> Hi! I have been keeping up with the discussions, but unable to
>> participate
>> much lately, unfortunately.  In the marketing department, is there a
>> newsletter or brochure that could be distributed at any event?
>>
>> I am thinking that a design could be approved, then placed on the website
>> so that anyone representing Apache OpenOffice could print it out. This
>> might be an example of a way to fund an event - using funds for the paper
>> and ink or professional printing.  The vote to offer funds for an event
>> could be proposed for approval or disapproval.  If approved the design
>> posted could be in a file format that could be printed directly or sent
>> to
>> a printer.
>>
>>
>> Nancy
>>
>
> Nancy --
>
> I think an downloadable "brochure" would be a super idea! Unfortunately,
> the marketing information via  http://www.openoffice.org/marketing/ -- "How
> to get Involved"
>
> seems out of date. Please join the marketing mailing list (see info:
> http://incubator.apache.org/openofficeorg/mailing-lists.html#marketing-mailing-list),
> suggest some ideas, and see what others think!

This can be easily updated, what is more dificult is trying to get
back some of these marketing jobs, specially sources files. These
source files makes editing and generating marketing kits more easily.

Other communities like Software freedom day has been pretty good on
launching new marketing kits, or images. OOo days, there was also some
marketing efforts on presenting a similar design for things. Like the
wireframe gull or the waves.

unfortunately oracle's brand refresh of just using 'white' left us
with only the orb as a design element.

Apache hasn't really produce much, even with the logo there are some
missing pieces. So I think is important at least to have something
like brochure sources, newsletters, and such to be able to pull
together some marketing efforts.

>
>
>>
>>      Nancy      Web Design
>> Free 24 hour pass to lynda.com.
>> Video courses on SEO, CMS,
>> Design and Software Courses
>>
>>
>>
>>
>> ________________________________
>>  From: Albino B Neto <bi...@apache.org>
>> To: ooo-dev@incubator.apache.org
>> Sent: Tuesday, October 9, 2012 5:54 PM
>> Subject: Re: Marketing events
>>
>> Hi
>>
>> I'm from Brazil and there various events: FISL, LatinoWare, Revista
>> Espirito Livre and others spread throughout BR.
>>
>> You could have a fund for member "official" AOO, so you can attend the
>> AOO speaking, lecturing, talking etc.. But this must be carefully
>> discussed.
>>
>> This member can attend these events that have availability and time
>> available. It'll be like us, being voluntary, but that talk of AOO
>> events.
>>
>> Albino
>
>
>
>
> --
> ----------------------------------------------------------------------------------------
> MzK
>
> "Anyone who considers protocol unimportant has never
>  dealt  with a cat."
>                                                 -- Robert Heinlein
>


-- 
Alexandro Colorado
PPMC Apache OpenOffice
http://es.openoffice.org

Re: Marketing events: Brochure? Newsletter?

Posted by Jürgen Schmidt <jo...@gmail.com>.
On 10/19/12 8:44 PM, Alexandro Colorado wrote:
> On Fri, Oct 19, 2012 at 1:10 PM, Rob Weir <ro...@apache.org> wrote:
> 
>> On Fri, Oct 19, 2012 at 2:04 PM, Alexandro Colorado <jz...@oooes.org> wrote:
>>> On 10/19/12, Kay Schenk <ka...@gmail.com> wrote:
>>>> On Tue, Oct 9, 2012 at 6:19 PM, Nancy K <na...@yahoo.com>
>> wrote:
>>>>
>>>>> Hi! I have been keeping up with the discussions, but unable to
>>>>> participate
>>>>> much lately, unfortunately.  In the marketing department, is there a
>>>>> newsletter or brochure that could be distributed at any event?
>>>>>
>>>>> I am thinking that a design could be approved, then placed on the
>> website
>>>>> so that anyone representing Apache OpenOffice could print it out. This
>>>>> might be an example of a way to fund an event - using funds for the
>> paper
>>>>> and ink or professional printing.  The vote to offer funds for an event
>>>>> could be proposed for approval or disapproval.  If approved the design
>>>>> posted could be in a file format that could be printed directly or sent
>>>>> to
>>>>> a printer.
>>>>>
>>>>>
>>>>> Nancy
>>>>>
>>>>
>>>> Nancy --
>>>>
>>>> I think an downloadable "brochure" would be a super idea! Unfortunately,
>>>> the marketing information via  http://www.openoffice.org/marketing/ --
>> "How
>>>> to get Involved"
>>>>
>>>> seems out of date. Please join the marketing mailing list (see info:
>>>>
>> http://incubator.apache.org/openofficeorg/mailing-lists.html#marketing-mailing-list
>> ),
>>>> suggest some ideas, and see what others think!
>>>
>>> This can be easily updated, what is more dificult is trying to get
>>> back some of these marketing jobs, specially sources files. These
>>> source files makes editing and generating marketing kits more easily.
>>>
>>> Other communities like Software freedom day has been pretty good on
>>> launching new marketing kits, or images. OOo days, there was also some
>>> marketing efforts on presenting a similar design for things. Like the
>>> wireframe gull or the waves.
>>>
>>> unfortunately oracle's brand refresh of just using 'white' left us
>>> with only the orb as a design element.
>>>
>>> Apache hasn't really produce much, even with the logo there are some
>>> missing pieces. So I think is important at least to have something
>>> like brochure sources, newsletters, and such to be able to pull
>>> together some marketing efforts.
>>>
>>
>> Would it make sense to start, maybe on a wiki page, a list of what you
>> think we need?  A "want list".  I know that doesn't sound like it
>> accomplishes much, but that list would be very useful.  It gives other
>> volunteers a framework that they can think of and see how they might
>> contribute.
>>
> 
> The marketing wiki as well as the site already has a lot more than a wish
> list. But the challenge is some of the deliverables which were not always
> uploaded to the oo.o domain. Specially since source files were more like
> versions and revisions, so they were put to temporary file sharing sites or
> personal websites.
> 
> I have been talking with drew about some of the flyers we used in the past
> for some events at SCALEx6 on 09.

we should start to collect the source files of any future used material
in a secure place (svn). Well I would prefer a real CMS but that is
something different.

Juergen


> 
> 
> 
>>
>> -Rob
>>
>>>>
>>>>
>>>>>
>>>>>      Nancy      Web Design
>>>>> Free 24 hour pass to lynda.com.
>>>>> Video courses on SEO, CMS,
>>>>> Design and Software Courses
>>>>>
>>>>>
>>>>>
>>>>>
>>>>> ________________________________
>>>>>  From: Albino B Neto <bi...@apache.org>
>>>>> To: ooo-dev@incubator.apache.org
>>>>> Sent: Tuesday, October 9, 2012 5:54 PM
>>>>> Subject: Re: Marketing events
>>>>>
>>>>> Hi
>>>>>
>>>>> I'm from Brazil and there various events: FISL, LatinoWare, Revista
>>>>> Espirito Livre and others spread throughout BR.
>>>>>
>>>>> You could have a fund for member "official" AOO, so you can attend the
>>>>> AOO speaking, lecturing, talking etc.. But this must be carefully
>>>>> discussed.
>>>>>
>>>>> This member can attend these events that have availability and time
>>>>> available. It'll be like us, being voluntary, but that talk of AOO
>>>>> events.
>>>>>
>>>>> Albino
>>>>
>>>>
>>>>
>>>>
>>>> --
>>>>
>> ----------------------------------------------------------------------------------------
>>>> MzK
>>>>
>>>> "Anyone who considers protocol unimportant has never
>>>>  dealt  with a cat."
>>>>                                                 -- Robert Heinlein
>>>>
>>>
>>>
>>> --
>>> Alexandro Colorado
>>> PPMC Apache OpenOffice
>>> http://es.openoffice.org
>>
> 
> 
> 


Re: Marketing events: Brochure? Newsletter?

Posted by Alexandro Colorado <jz...@oooes.org>.
On Fri, Oct 19, 2012 at 1:10 PM, Rob Weir <ro...@apache.org> wrote:

> On Fri, Oct 19, 2012 at 2:04 PM, Alexandro Colorado <jz...@oooes.org> wrote:
> > On 10/19/12, Kay Schenk <ka...@gmail.com> wrote:
> >> On Tue, Oct 9, 2012 at 6:19 PM, Nancy K <na...@yahoo.com>
> wrote:
> >>
> >>> Hi! I have been keeping up with the discussions, but unable to
> >>> participate
> >>> much lately, unfortunately.  In the marketing department, is there a
> >>> newsletter or brochure that could be distributed at any event?
> >>>
> >>> I am thinking that a design could be approved, then placed on the
> website
> >>> so that anyone representing Apache OpenOffice could print it out. This
> >>> might be an example of a way to fund an event - using funds for the
> paper
> >>> and ink or professional printing.  The vote to offer funds for an event
> >>> could be proposed for approval or disapproval.  If approved the design
> >>> posted could be in a file format that could be printed directly or sent
> >>> to
> >>> a printer.
> >>>
> >>>
> >>> Nancy
> >>>
> >>
> >> Nancy --
> >>
> >> I think an downloadable "brochure" would be a super idea! Unfortunately,
> >> the marketing information via  http://www.openoffice.org/marketing/ --
> "How
> >> to get Involved"
> >>
> >> seems out of date. Please join the marketing mailing list (see info:
> >>
> http://incubator.apache.org/openofficeorg/mailing-lists.html#marketing-mailing-list
> ),
> >> suggest some ideas, and see what others think!
> >
> > This can be easily updated, what is more dificult is trying to get
> > back some of these marketing jobs, specially sources files. These
> > source files makes editing and generating marketing kits more easily.
> >
> > Other communities like Software freedom day has been pretty good on
> > launching new marketing kits, or images. OOo days, there was also some
> > marketing efforts on presenting a similar design for things. Like the
> > wireframe gull or the waves.
> >
> > unfortunately oracle's brand refresh of just using 'white' left us
> > with only the orb as a design element.
> >
> > Apache hasn't really produce much, even with the logo there are some
> > missing pieces. So I think is important at least to have something
> > like brochure sources, newsletters, and such to be able to pull
> > together some marketing efforts.
> >
>
> Would it make sense to start, maybe on a wiki page, a list of what you
> think we need?  A "want list".  I know that doesn't sound like it
> accomplishes much, but that list would be very useful.  It gives other
> volunteers a framework that they can think of and see how they might
> contribute.
>

The marketing wiki as well as the site already has a lot more than a wish
list. But the challenge is some of the deliverables which were not always
uploaded to the oo.o domain. Specially since source files were more like
versions and revisions, so they were put to temporary file sharing sites or
personal websites.

I have been talking with drew about some of the flyers we used in the past
for some events at SCALEx6 on 09.



>
> -Rob
>
> >>
> >>
> >>>
> >>>      Nancy      Web Design
> >>> Free 24 hour pass to lynda.com.
> >>> Video courses on SEO, CMS,
> >>> Design and Software Courses
> >>>
> >>>
> >>>
> >>>
> >>> ________________________________
> >>>  From: Albino B Neto <bi...@apache.org>
> >>> To: ooo-dev@incubator.apache.org
> >>> Sent: Tuesday, October 9, 2012 5:54 PM
> >>> Subject: Re: Marketing events
> >>>
> >>> Hi
> >>>
> >>> I'm from Brazil and there various events: FISL, LatinoWare, Revista
> >>> Espirito Livre and others spread throughout BR.
> >>>
> >>> You could have a fund for member "official" AOO, so you can attend the
> >>> AOO speaking, lecturing, talking etc.. But this must be carefully
> >>> discussed.
> >>>
> >>> This member can attend these events that have availability and time
> >>> available. It'll be like us, being voluntary, but that talk of AOO
> >>> events.
> >>>
> >>> Albino
> >>
> >>
> >>
> >>
> >> --
> >>
> ----------------------------------------------------------------------------------------
> >> MzK
> >>
> >> "Anyone who considers protocol unimportant has never
> >>  dealt  with a cat."
> >>                                                 -- Robert Heinlein
> >>
> >
> >
> > --
> > Alexandro Colorado
> > PPMC Apache OpenOffice
> > http://es.openoffice.org
>



-- 
Alexandro Colorado
PPMC Apache OpenOffice
http://es.openoffice.org

Re: Marketing events: Brochure? Newsletter?

Posted by Rob Weir <ro...@apache.org>.
On Fri, Oct 19, 2012 at 2:04 PM, Alexandro Colorado <jz...@oooes.org> wrote:
> On 10/19/12, Kay Schenk <ka...@gmail.com> wrote:
>> On Tue, Oct 9, 2012 at 6:19 PM, Nancy K <na...@yahoo.com> wrote:
>>
>>> Hi! I have been keeping up with the discussions, but unable to
>>> participate
>>> much lately, unfortunately.  In the marketing department, is there a
>>> newsletter or brochure that could be distributed at any event?
>>>
>>> I am thinking that a design could be approved, then placed on the website
>>> so that anyone representing Apache OpenOffice could print it out. This
>>> might be an example of a way to fund an event - using funds for the paper
>>> and ink or professional printing.  The vote to offer funds for an event
>>> could be proposed for approval or disapproval.  If approved the design
>>> posted could be in a file format that could be printed directly or sent
>>> to
>>> a printer.
>>>
>>>
>>> Nancy
>>>
>>
>> Nancy --
>>
>> I think an downloadable "brochure" would be a super idea! Unfortunately,
>> the marketing information via  http://www.openoffice.org/marketing/ -- "How
>> to get Involved"
>>
>> seems out of date. Please join the marketing mailing list (see info:
>> http://incubator.apache.org/openofficeorg/mailing-lists.html#marketing-mailing-list),
>> suggest some ideas, and see what others think!
>
> This can be easily updated, what is more dificult is trying to get
> back some of these marketing jobs, specially sources files. These
> source files makes editing and generating marketing kits more easily.
>
> Other communities like Software freedom day has been pretty good on
> launching new marketing kits, or images. OOo days, there was also some
> marketing efforts on presenting a similar design for things. Like the
> wireframe gull or the waves.
>
> unfortunately oracle's brand refresh of just using 'white' left us
> with only the orb as a design element.
>
> Apache hasn't really produce much, even with the logo there are some
> missing pieces. So I think is important at least to have something
> like brochure sources, newsletters, and such to be able to pull
> together some marketing efforts.
>

Would it make sense to start, maybe on a wiki page, a list of what you
think we need?  A "want list".  I know that doesn't sound like it
accomplishes much, but that list would be very useful.  It gives other
volunteers a framework that they can think of and see how they might
contribute.

-Rob

>>
>>
>>>
>>>      Nancy      Web Design
>>> Free 24 hour pass to lynda.com.
>>> Video courses on SEO, CMS,
>>> Design and Software Courses
>>>
>>>
>>>
>>>
>>> ________________________________
>>>  From: Albino B Neto <bi...@apache.org>
>>> To: ooo-dev@incubator.apache.org
>>> Sent: Tuesday, October 9, 2012 5:54 PM
>>> Subject: Re: Marketing events
>>>
>>> Hi
>>>
>>> I'm from Brazil and there various events: FISL, LatinoWare, Revista
>>> Espirito Livre and others spread throughout BR.
>>>
>>> You could have a fund for member "official" AOO, so you can attend the
>>> AOO speaking, lecturing, talking etc.. But this must be carefully
>>> discussed.
>>>
>>> This member can attend these events that have availability and time
>>> available. It'll be like us, being voluntary, but that talk of AOO
>>> events.
>>>
>>> Albino
>>
>>
>>
>>
>> --
>> ----------------------------------------------------------------------------------------
>> MzK
>>
>> "Anyone who considers protocol unimportant has never
>>  dealt  with a cat."
>>                                                 -- Robert Heinlein
>>
>
>
> --
> Alexandro Colorado
> PPMC Apache OpenOffice
> http://es.openoffice.org