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Posted to user@trafodion.apache.org by "Lin, Hai (Henry)" <ha...@esgyn.cn> on 2016/02/15 03:34:53 UTC

答复: 答复: 答复: Logo Proposal

+1 for 13. Also look forward to a WHALE.☺

Henry


发件人: Ken Holt [mailto:knhknhknhknh@gmail.com]
发送时间: 2016年2月14日 8:50
收件人: user@trafodion.incubator.apache.org
主题: Re: 答复: 答复: Logo Proposal

Hi All,

A new set of Trafodion logo options are attached, taking account of much of the input that I received.

One of these is a clear winner for me personally, but I submit them for your consideration and hope we can zero in on one of them. (Or perhaps two for a run-off.)

By the way, all logos use Google fonts, including the earlier front runner option 4 where I found a comparable google font to use, now named option 4g.

Cheers, Ken


On Fri, Feb 12, 2016 at 6:34 PM, Liu, Ming (Ming) <mi...@esgyn.cn>> wrote:
Thanks Gunnar,

I can see it now. I like dragon very much, but hope it is not too popular.
I think we also think about whale before?

The meaning behind whale is: it is the biggest animal on the earth , and real ☺

And Hadoop projects seem to use cute animals (Hive, Hadoop). Maybe we can draw a baby dragon?

And most people like sky blue? I used to have black or golden dragon as my favorite ☺

My 2 cents.

Overall, I like this logo, it is already good enough for me. It shows to me how powerful Trafodion is. I know it is hard to get consensus for this kind of design.

Thanks,
Ming

发件人: Gunnar Tapper [mailto:tapper.gunnar@gmail.com<ma...@gmail.com>]
发送时间: 2016年2月13日 9:43
收件人: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
主题: Re: 答复: Logo Proposal

Trying an attachment...

On Fri, Feb 12, 2016 at 6:26 PM, Liu, Ming (Ming) <mi...@esgyn.cn>> wrote:
Hi, Gunnar,

Is it possible to put the logo as attachment? If they are not too big. I saw QiFan once has an attachment of a logo in one of his post. Some people cannot access Google drive .

Thanks,
Ming

发件人: Gunnar Tapper [mailto:tapper.gunnar@gmail.com<ma...@gmail.com>]
发送时间: 2016年2月13日 4:31
收件人: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
主题: Re: Logo Proposal

Hi,

Based on the input from several people in this thread, I'd like to propose the following draft as a candidate: https://drive.google.com/open?id=0BxlwNhWxn8iTQV85eDlyc0RxWGc

I'm hoping that Ken, Sandhya, or someone else can make a real version for consideration rather than my PowerPoint hack. It needs a bit of work on the gray hue (s;lightly darker IMO), size of dragon, and alignment but that's better done in a real designer program. The font was downloaded from Google Fonts: Telex Regular.

As mentioned, the draft fits into the overall website well: https://drive.google.com/open?id=0BxlwNhWxn8iTczNMLTRjYUVXSkE and I'm sure it'll meet the other criteria, too.

Thanks,

Gunnar





On Fri, Feb 12, 2016 at 12:39 PM, Carol Pearson <ca...@gmail.com>> wrote:
We also need our logo to look good on our customers' and users' and ecosystem denizens' websites so they're eager to show off that Trafodion fits into the puzzle ;-) .

I don't think we're quite converged and ready for a real vote, and to be honest, I hate to call for a 3 day vote on this over a long weekend in the US and at the end of a holiday week in China since that's where most of our traffic comes from.

Further discussion over the weekend and final vote on Tuesday?

-Carol P.

---------------------------------------------------------------
Email:    carol.pearson234@gmail.com<ma...@gmail.com>
Twitter:  @CarolP222
---------------------------------------------------------------

On Fri, Feb 12, 2016 at 9:34 AM, Venkat Muthuswamy <ve...@esgyn.com>> wrote:
Having Apache in our logo, brings a lot of credibility and shows we are serious.
Let’s also keep in mind that the logo/text should look good on the website, presentation slides and any brochures if you will.
Certainly we need multiple colors to bring attention to the product name.

Venkat

From: Christophe LeRouzo [mailto:c.lr@esgyn.com<ma...@esgyn.com>]
Sent: Friday, February 12, 2016 7:59 AM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Cc: Rohit Jain <ro...@esgyn.com>>; Gunnar Tapper <ta...@gmail.com>>
Subject: RE: Logo Proposal

It seems we might need multiple votes:

-          One color or multiple colors?

-          Thin font or thick font?

-          One font or two fonts?

-          Apache or not…

What was Selva saying about engineers and votes? ☺
-clr


From: Amanda Moran [mailto:amanda.moran@esgyn.com<ma...@esgyn.com>]
Sent: Friday, February 12, 2016 7:21 AM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Cc: Rohit <ro...@esgyn.com>>; Gunnar Tapper <ta...@gmail.com>>
Subject: Re: Logo Proposal

-1 all same color.

I still like option 4 the way it was/is but I can understand wanting to remove Apache .... But I still like it the way it is

Sent from my iPhone

On Feb 12, 2016, at 7:15 AM, Qifan Chen <qi...@esgyn.com>> wrote:
But is it obvious that Trafodion is an Apache project, if one starts to read about it?

On Fri, Feb 12, 2016 at 8:48 AM, Rohit <ro...@esgyn.com>> wrote:
It depends on how much value you think Apache adds to Trafodion, as compared to those other logos that perhaps already have some cachet.  I feel that it adds quite a bit of value to Trafodion.

Rohit


-------- Original message --------
From: Qifan Chen <qi...@esgyn.com>>
Date: 02/12/2016 8:34 AM (GMT-06:00)
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Cc: Gunnar Tapper <ta...@gmail.com>>
Subject: Re: Logo Proposal
I wonder if we could also consider a mod to option 4 where only the dragon and the word trafodion are present. See the two images attached.

I sampled a couple apache project logs and found they do not have the word APACHE in their logos (e.g., HIVE, MONGODB, AVRO, SPARK).

With this approach, it is possible to put the Trafodion logo into the "power by Apache" logo, see URL here<http://www.apache.org/foundation/press/kit/>, without the duplication of "Apache".

It also simplifies the design and allows a good focus.

Thanks --Qifan

On Fri, Feb 12, 2016 at 7:19 AM, Rohit <ro...@esgyn.com>> wrote:
-1

Check out the other logos I sent to the internal dlist.

Rohit


-------- Original message --------
From: Gunnar Tapper <ta...@gmail.com>>
Date: 02/12/2016 12:50 AM (GMT-06:00)
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: Re: Logo Proposal
Hi,

I suggest that we limit the number of colors used.

A simple change: https://drive.google.com/open?id=0BxlwNhWxn8iTT3NNMTZ0dmhqQm8

Thanks,

Gunnar

On Thu, Feb 11, 2016 at 8:52 PM, Trina Krug <tr...@gmail.com>> wrote:
Option 4!!

Trina

On Feb 11, 2016, at 7:05 PM, Carol Pearson <ca...@gmail.com>> wrote:
Slightly late to the party, but +1 on option 4 as well.  Though I would prefer a slightly less formal font, the one in option 6 is too spaced out and I'm not fond of it overall...

But that's really a nit and this is infinitely better than no logo at all....

Thanks Ken!

-Carol P.

---------------------------------------------------------------
Email:    carol.pearson234@gmail.com<ma...@gmail.com>
Twitter:  @CarolP222
---------------------------------------------------------------

On Thu, Feb 11, 2016 at 5:41 PM, Gunnar Tapper <ta...@gmail.com>> wrote:
Neither. Keep the font the same for Apache and Trafodion. Bold them both.

On Thu, Feb 11, 2016 at 4:16 PM, Sandhya Sundaresan <sa...@esgyn.com>> wrote:
Perhaps we should try and see how lowercase with both placements look. The dragon on top looks better to many. We can take votes again ☺

From: Wei-Shiun Tsai [mailto:wei-shiun.tsai@esgyn.com<ma...@esgyn.com>]
Sent: Thursday, February 11, 2016 3:13 PM

To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: RE: Logo Proposal

+1 for Dave’s and Hans’ suggestion.  Like the dragon to sit on the right, not on top of Trafodion.  But the font in #4 looks more professional (perhaps also in lower case).

Weishiun

From: Dave Birdsall [mailto:dave.birdsall@esgyn.com<ma...@esgyn.com>]
Sent: Thursday, February 11, 2016 3:04 PM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: RE: Logo Proposal

Hi,

I like the font for option 4 (perhaps lower cased as Hans mentioned), but with the placement of option 6.

That said, either one is fine.

Dave

From: Eric Owhadi [mailto:eric.owhadi@esgyn.com<ma...@esgyn.com>]
Sent: Thursday, February 11, 2016 3:02 PM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: RE: Logo Proposal

+1 option 4

From: Anuradha Hegde [mailto:anuradha.hegde@esgyn.com<ma...@esgyn.com>]
Sent: Thursday, February 11, 2016 4:57 PM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: RE: Logo Proposal

+1 option 4

From: Ken Holt [mailto:knhknhknhknh@gmail.com<ma...@gmail.com>]
Sent: Thursday, February 11, 2016 2:51 PM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: Re: Logo Proposal

Seems like the dragon logo itself is a winner - most everyone liked that.
But the combined logo and name was definitely not popular.

Here are a couple of new suggestions for the combined logo and name.

Option 4
https://drive.google.com/file/d/0B9c1EkzsNnw4T3o3YVBDakNtQkU/view?usp=sharing

Option 6
https://drive.google.com/file/d/0B9c1EkzsNnw4Y082OHhNNXBwazA/view?usp=sharing

Don't ask for options 1-3, & 5 - they didn't make it passed my limited field testing!
Comments on 4 & 6?

Cheers, Ken

On Tue, Feb 9, 2016 at 4:03 PM, Sandhya Sundaresan <sa...@esgyn.com>> wrote:
I’d say there is enough “curliness” going on with the dragon. So  we could try with a simple bold font  . Perhaps with an outline of a different color like Hadoop’s/Mahouts is and tie it in with the dragon’s colors as well.

From: Hans Zeller [mailto:hans.zeller@esgyn.com<ma...@esgyn.com>]
Sent: Tuesday, February 9, 2016 3:46 PM

To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: Re: Logo Proposal

+1 for the dragon as well. We used to have an informal logo with another somewhat cursive font, it shows in one of the carousel pictures on the trafodion.apache.org<http://trafodion.apache.org> site. That might be better (although still not my favorite).

Hans

On Tue, Feb 9, 2016 at 11:52 AM, Ken Holt <kn...@gmail.com>> wrote:
By the way, the size of the example logo is arbitrary.  The original is a vector graphics file that will scale up or down with no loss of quality, which I will make available when the debate has settled on something.

I'll make a stab at changing the font and size relative to the dragon and post another version of that.

Agree that separating the dragon from the name/font makes sense.
Cheers, Ken


On Tue, Feb 9, 2016 at 11:49 AM, Stack <st...@duboce.net>> wrote:
+1 on dragon.

On Tue, Feb 9, 2016 at 11:19 AM, Carol Pearson <ca...@gmail.com>> wrote:
+1 on the Dragon!!!  Looks great!

On the writing, cursive is hard to read, so I'm up for replacing it separately.  Maybe we vote on each separately (as Sandhya and Amanda did)?


Voting separately is a good idea. Having engineers vote on 'designs' is always a tough one. Sounds like folks like the dragon but not the cursive... so suggest splitting out what we vote on so at least the dragon carries.

St.Ack



-Carol P.

---------------------------------------------------------------
Email:    carol.pearson234@gmail.com<ma...@gmail.com>
Twitter:  @CarolP222
---------------------------------------------------------------

On Tue, Feb 9, 2016 at 10:15 AM, Sandhya Sundaresan <sa...@esgyn.com>> wrote:
+1 for Dragon.
The Trafodion cursive writing and color  -1. IMHO we need to rework the writing for sure and try various colors. It’s looking cluttered and complicated with the cursive.


From: Amanda Moran [mailto:amanda.moran@esgyn.com<ma...@esgyn.com>]
Sent: Tuesday, February 9, 2016 10:13 AM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: Re: Logo Proposal

+10 for dragon! Very cute!

Not a huge fan of the cursive writing myself... but if everyone else likes... I give it a +0

On Tue, Feb 9, 2016 at 10:00 AM, Christophe LeRouzo <c....@esgyn.com>> wrote:
Thanks Ken, the standalone dragon looks really good. It complements really well the yellow elephant!

Regards,
-clr


From: Dave Birdsall [mailto:dave.birdsall@esgyn.com<ma...@esgyn.com>]
Sent: Tuesday, February 9, 2016 9:53 AM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: RE: Logo Proposal

Hi,

I like both. I do agree that the font for “Trafodion” makes a’s and o’s too much alike. Would be nice to switch to another font that doesn’t have that issue.

Dave

From: Ken Holt [mailto:knhknhknhknh@gmail.com<ma...@gmail.com>]
Sent: Tuesday, February 9, 2016 9:48 AM
To: user@trafodion.incubator.apache.org<ma...@trafodion.incubator.apache.org>
Subject: Logo Proposal

Hi All,

Apache Trafodion needs a logo.

I believe there was some discussion about a logo for Trafodion quite some time ago, but we never really resolved it.  In the very early days of Trafodion, before becoming an Apache project (incubating) I devised a logo that leveraged the Welsh connection of the project name, and that was a simple cute dragon.

I now have a much improved version of that original logo and propose that we use this as the official Trafodion logo going forward.

Dragon standalone - https://drive.google.com/file/d/0B9c1EkzsNnw4QmttYnBzZDdFSTQ/view?usp=sharing
Trafodion name & dragon - https://drive.google.com/file/d/0B9c1EkzsNnw4Y3RRdVQwb0owSFU/view?usp=sharing

I’m not thrilled with the font choice for “Trafodion” – the o’s and a’s look too similar.

Thoughts?  Should we vote on this?

Cheers, Ken




--
Thanks,

Amanda Moran








--
Thanks,

Gunnar
If you think you can you can, if you think you can't you're right.




--
Thanks,

Gunnar
If you think you can you can, if you think you can't you're right.



--
Regards, --Qifan




--
Regards, --Qifan





--
Thanks,

Gunnar
If you think you can you can, if you think you can't you're right.



--
Thanks,

Gunnar
If you think you can you can, if you think you can't you're right.


RE: 答复: 答复: 答复: Logo Proposal

Posted by Narendra Goyal <na...@esgyn.com>.
+1 for 4g

+1 for 13



*From:* Qifan Chen [mailto:qifan.chen@esgyn.com]
*Sent:* Sunday, February 14, 2016 6:59 PM
*To:* user@trafodion.incubator.apache.org
*Subject:* Re: 答复: 答复: 答复: Logo Proposal



+1 for #4 for a balanced look and stable feel.







On Sun, Feb 14, 2016 at 8:34 PM, Lin, Hai (Henry) <ha...@esgyn.cn> wrote:

+1 for 13. Also look forward to a WHALE.J



Henry





*发件人**:* Ken Holt [mailto:knhknhknhknh@gmail.com]
*发送时间**:* 2016年2月14日 8:50
*收件人**:* user@trafodion.incubator.apache.org
*主**题**:* Re: 答复: 答复: Logo Proposal



Hi All,



A new set of Trafodion logo options are attached, taking account of much of
the input that I received.



One of these is a clear winner for me personally, but I submit them for
your consideration and hope we can zero in on one of them. (Or perhaps two
for a run-off.)



By the way, all logos use Google fonts, including the earlier front runner
option 4 where I found a comparable google font to use, now named option
4g.



Cheers, Ken





On Fri, Feb 12, 2016 at 6:34 PM, Liu, Ming (Ming) <mi...@esgyn.cn> wrote:

Thanks Gunnar,



I can see it now. I like dragon very much, but hope it is not too popular.

I think we also think about whale before?



The meaning behind whale is: it is the biggest animal on the earth , and
real J



And Hadoop projects seem to use cute animals (Hive, Hadoop). Maybe we can
draw a baby dragon?



And most people like sky blue? I used to have black or golden dragon as my
favorite J



My 2 cents.



Overall, I like this logo, it is already good enough for me. It shows to me
how powerful Trafodion is. I know it is hard to get consensus for this kind
of design.



Thanks,

Ming



*发件人**:* Gunnar Tapper [mailto:tapper.gunnar@gmail.com]
*发送时间**:* 2016年2月13日 9:43
*收件人**:* user@trafodion.incubator.apache.org
*主**题**:* Re: 答复: Logo Proposal



Trying an attachment...



On Fri, Feb 12, 2016 at 6:26 PM, Liu, Ming (Ming) <mi...@esgyn.cn> wrote:

Hi, Gunnar,



Is it possible to put the logo as attachment? If they are not too big. I
saw QiFan once has an attachment of a logo in one of his post. Some people
cannot access Google drive .



Thanks,

Ming



*发件人**:* Gunnar Tapper [mailto:tapper.gunnar@gmail.com]
*发送时间**:* 2016年2月13日 4:31
*收件人**:* user@trafodion.incubator.apache.org
*主**题**:* Re: Logo Proposal



Hi,



Based on the input from several people in this thread, I'd like to propose
the following draft as a candidate:
https://drive.google.com/open?id=0BxlwNhWxn8iTQV85eDlyc0RxWGc



I'm hoping that Ken, Sandhya, or someone else can make a real version for
consideration rather than my PowerPoint hack. It needs a bit of work on the
gray hue (s;lightly darker IMO), size of dragon, and alignment but that's
better done in a real designer program. The font was downloaded from Google
Fonts: Telex Regular.



As mentioned, the draft fits into the overall website well:
https://drive.google.com/open?id=0BxlwNhWxn8iTczNMLTRjYUVXSkE and I'm sure
it'll meet the other criteria, too.



Thanks,



Gunnar











On Fri, Feb 12, 2016 at 12:39 PM, Carol Pearson <ca...@gmail.com>
wrote:

We also need our logo to look good on our customers' and users' and
ecosystem denizens' websites so they're eager to show off that Trafodion
fits into the puzzle ;-) .



I don't think we're quite converged and ready for a real vote, and to be
honest, I hate to call for a 3 day vote on this over a long weekend in the
US and at the end of a holiday week in China since that's where most of our
traffic comes from.



Further discussion over the weekend and final vote on Tuesday?



-Carol P.


---------------------------------------------------------------

Email:    carol.pearson234@gmail.com

Twitter:  @CarolP222

---------------------------------------------------------------



On Fri, Feb 12, 2016 at 9:34 AM, Venkat Muthuswamy <
venkat.muthuswamy@esgyn.com> wrote:

Having Apache in our logo, brings a lot of credibility and shows we are
serious.

Let’s also keep in mind that the logo/text should look good on the website,
presentation slides and any brochures if you will.

Certainly we need multiple colors to bring attention to the product name.



Venkat



*From:* Christophe LeRouzo [mailto:c.lr@esgyn.com]
*Sent:* Friday, February 12, 2016 7:59 AM
*To:* user@trafodion.incubator.apache.org
*Cc:* Rohit Jain <ro...@esgyn.com>; Gunnar Tapper <
tapper.gunnar@gmail.com>
*Subject:* RE: Logo Proposal



It seems we might need multiple votes:

-          One color or multiple colors?

-          Thin font or thick font?

-          One font or two fonts?

-          Apache or not…



What was Selva saying about engineers and votes? J

-clr





*From:* Amanda Moran [mailto:amanda.moran@esgyn.com]
*Sent:* Friday, February 12, 2016 7:21 AM
*To:* user@trafodion.incubator.apache.org
*Cc:* Rohit <ro...@esgyn.com>; Gunnar Tapper <ta...@gmail.com>
*Subject:* Re: Logo Proposal



-1 all same color.



I still like option 4 the way it was/is but I can understand wanting to
remove Apache .... But I still like it the way it is



Sent from my iPhone


On Feb 12, 2016, at 7:15 AM, Qifan Chen <qi...@esgyn.com> wrote:

But is it obvious that Trafodion is an Apache project, if one starts to
read about it?



On Fri, Feb 12, 2016 at 8:48 AM, Rohit <ro...@esgyn.com> wrote:

It depends on how much value you think Apache adds to Trafodion, as
compared to those other logos that perhaps already have some cachet.  I
feel that it adds quite a bit of value to Trafodion.



Rohit



-------- Original message --------
From: Qifan Chen <qi...@esgyn.com>
Date: 02/12/2016 8:34 AM (GMT-06:00)
To: user@trafodion.incubator.apache.org

Cc: Gunnar Tapper <ta...@gmail.com>
Subject: Re: Logo Proposal

I wonder if we could also consider a mod to option 4 where only the dragon
and the word trafodion are present. See the two images attached.



I sampled a couple apache project logs and found they do not have the word
APACHE in their logos (e.g., HIVE, MONGODB, AVRO, SPARK).



With this approach, it is possible to put the Trafodion logo into the
"power by Apache" logo, see URL here
<http://www.apache.org/foundation/press/kit/>, without the duplication of
"Apache".



It also simplifies the design and allows a good focus.



Thanks --Qifan



On Fri, Feb 12, 2016 at 7:19 AM, Rohit <ro...@esgyn.com> wrote:

-1



Check out the other logos I sent to the internal dlist.



Rohit



-------- Original message --------
From: Gunnar Tapper <ta...@gmail.com>
Date: 02/12/2016 12:50 AM (GMT-06:00)
To: user@trafodion.incubator.apache.org
Subject: Re: Logo Proposal

Hi,



I suggest that we limit the number of colors used.



A simple change:
https://drive.google.com/open?id=0BxlwNhWxn8iTT3NNMTZ0dmhqQm8



Thanks,



Gunnar



On Thu, Feb 11, 2016 at 8:52 PM, Trina Krug <tr...@gmail.com> wrote:

Option 4!!



Trina


On Feb 11, 2016, at 7:05 PM, Carol Pearson <ca...@gmail.com>
wrote:

Slightly late to the party, but +1 on option 4 as well.  Though I would
prefer a slightly less formal font, the one in option 6 is too spaced out
and I'm not fond of it overall...



But that's really a nit and this is infinitely better than no logo at
all....



Thanks Ken!



-Carol P.


---------------------------------------------------------------

Email:    carol.pearson234@gmail.com

Twitter:  @CarolP222

---------------------------------------------------------------



On Thu, Feb 11, 2016 at 5:41 PM, Gunnar Tapper <ta...@gmail.com>
wrote:

Neither. Keep the font the same for Apache and Trafodion. Bold them both.



On Thu, Feb 11, 2016 at 4:16 PM, Sandhya Sundaresan <
sandhya.sundaresan@esgyn.com> wrote:

Perhaps we should try and see how lowercase with both placements look. The
dragon on top looks better to many. We can take votes again J



*From:* Wei-Shiun Tsai [mailto:wei-shiun.tsai@esgyn.com]
*Sent:* Thursday, February 11, 2016 3:13 PM


*To:* user@trafodion.incubator.apache.org
*Subject:* RE: Logo Proposal



+1 for Dave’s and Hans’ suggestion.  Like the dragon to sit on the right,
not on top of Trafodion.  But the font in #4 looks more professional
(perhaps also in lower case).



Weishiun



*From:* Dave Birdsall [mailto:dave.birdsall@esgyn.com]
*Sent:* Thursday, February 11, 2016 3:04 PM
*To:* user@trafodion.incubator.apache.org
*Subject:* RE: Logo Proposal



Hi,



I like the font for option 4 (perhaps lower cased as Hans mentioned), but
with the placement of option 6.



That said, either one is fine.



Dave



*From:* Eric Owhadi [mailto:eric.owhadi@esgyn.com]
*Sent:* Thursday, February 11, 2016 3:02 PM
*To:* user@trafodion.incubator.apache.org
*Subject:* RE: Logo Proposal



+1 option 4



*From:* Anuradha Hegde [mailto:anuradha.hegde@esgyn.com]
*Sent:* Thursday, February 11, 2016 4:57 PM
*To:* user@trafodion.incubator.apache.org
*Subject:* RE: Logo Proposal



+1 option 4



*From:* Ken Holt [mailto:knhknhknhknh@gmail.com]
*Sent:* Thursday, February 11, 2016 2:51 PM
*To:* user@trafodion.incubator.apache.org
*Subject:* Re: Logo Proposal



Seems like the dragon logo itself is a winner - most everyone liked that.

But the combined logo and name was definitely not popular.



Here are a couple of new suggestions for the combined logo and name.



Option 4

https://drive.google.com/file/d/0B9c1EkzsNnw4T3o3YVBDakNtQkU/view?usp=sharing



Option 6

https://drive.google.com/file/d/0B9c1EkzsNnw4Y082OHhNNXBwazA/view?usp=sharing



Don't ask for options 1-3, & 5 - they didn't make it passed my limited
field testing!

Comments on 4 & 6?



Cheers, Ken



On Tue, Feb 9, 2016 at 4:03 PM, Sandhya Sundaresan <
sandhya.sundaresan@esgyn.com> wrote:

I’d say there is enough “curliness” going on with the dragon. So  we could
try with a simple bold font  . Perhaps with an outline of a different color
like Hadoop’s/Mahouts is and tie it in with the dragon’s colors as well.



*From:* Hans Zeller [mailto:hans.zeller@esgyn.com]
*Sent:* Tuesday, February 9, 2016 3:46 PM


*To:* user@trafodion.incubator.apache.org
*Subject:* Re: Logo Proposal



+1 for the dragon as well. We used to have an informal logo with another
somewhat cursive font, it shows in one of the carousel pictures on the
trafodion.apache.org site. That might be better (although still not my
favorite).


Hans



On Tue, Feb 9, 2016 at 11:52 AM, Ken Holt <kn...@gmail.com> wrote:

By the way, the size of the example logo is arbitrary.  The original is a
vector graphics file that will scale up or down with no loss of quality,
which I will make available when the debate has settled on something.



I'll make a stab at changing the font and size relative to the dragon and
post another version of that.



Agree that separating the dragon from the name/font makes sense.

Cheers, Ken





On Tue, Feb 9, 2016 at 11:49 AM, Stack <st...@duboce.net> wrote:

+1 on dragon.



On Tue, Feb 9, 2016 at 11:19 AM, Carol Pearson <ca...@gmail.com>
wrote:

+1 on the Dragon!!!  Looks great!



On the writing, cursive is hard to read, so I'm up for replacing it
separately.  Maybe we vote on each separately (as Sandhya and Amanda did)?





Voting separately is a good idea. Having engineers vote on 'designs' is
always a tough one. Sounds like folks like the dragon but not the
cursive... so suggest splitting out what we vote on so at least the dragon
carries.



St.Ack







-Carol P.


---------------------------------------------------------------

Email:    carol.pearson234@gmail.com

Twitter:  @CarolP222

---------------------------------------------------------------



On Tue, Feb 9, 2016 at 10:15 AM, Sandhya Sundaresan <
sandhya.sundaresan@esgyn.com> wrote:

+1 for Dragon.

The Trafodion cursive writing and color  -1. IMHO we need to rework the
writing for sure and try various colors. It’s looking cluttered and
complicated with the cursive.





*From:* Amanda Moran [mailto:amanda.moran@esgyn.com]
*Sent:* Tuesday, February 9, 2016 10:13 AM
*To:* user@trafodion.incubator.apache.org
*Subject:* Re: Logo Proposal



+10 for dragon! Very cute!



Not a huge fan of the cursive writing myself... but if everyone else
likes... I give it a +0



On Tue, Feb 9, 2016 at 10:00 AM, Christophe LeRouzo <c....@esgyn.com> wrote:

Thanks Ken, the standalone dragon looks really good. It complements really
well the yellow elephant!



Regards,

-clr





*From:* Dave Birdsall [mailto:dave.birdsall@esgyn.com]
*Sent:* Tuesday, February 9, 2016 9:53 AM
*To:* user@trafodion.incubator.apache.org
*Subject:* RE: Logo Proposal



Hi,



I like both. I do agree that the font for “Trafodion” makes a’s and o’s too
much alike. Would be nice to switch to another font that doesn’t have that
issue.



Dave



*From:* Ken Holt [mailto:knhknhknhknh@gmail.com]
*Sent:* Tuesday, February 9, 2016 9:48 AM
*To:* user@trafodion.incubator.apache.org
*Subject:* Logo Proposal



Hi All,



Apache Trafodion needs a logo.



I believe there was some discussion about a logo for Trafodion quite some
time ago, but we never really resolved it.  In the very early days of
Trafodion, before becoming an Apache project (incubating) I devised a logo
that leveraged the Welsh connection of the project name, and that was a
simple cute dragon.



I now have a much improved version of that original logo and propose that
we use this as the official Trafodion logo going forward.



Dragon standalone -
https://drive.google.com/file/d/0B9c1EkzsNnw4QmttYnBzZDdFSTQ/view?usp=sharing

Trafodion name & dragon -
https://drive.google.com/file/d/0B9c1EkzsNnw4Y3RRdVQwb0owSFU/view?usp=sharing



I’m not thrilled with the font choice for “Trafodion” – the o’s and a’s
look too similar.



Thoughts?  Should we vote on this?



Cheers, Ken







-- 

Thanks,



Amanda Moran















-- 

Thanks,



Gunnar

*If you think you can you can, if you think you can't you're right.*







-- 

Thanks,



Gunnar

*If you think you can you can, if you think you can't you're right.*





-- 

Regards, --Qifan







-- 

Regards, --Qifan









-- 

Thanks,



Gunnar

*If you think you can you can, if you think you can't you're right.*





-- 

Thanks,



Gunnar

*If you think you can you can, if you think you can't you're right.*







-- 

Regards, --Qifan

Re: 答复: 答复: 答复: Logo Proposal

Posted by Qifan Chen <qi...@esgyn.com>.
+1 for #4 for a balanced look and stable feel.



On Sun, Feb 14, 2016 at 8:34 PM, Lin, Hai (Henry) <ha...@esgyn.cn> wrote:

> +1 for 13. Also look forward to a WHALE.J
>
>
>
> Henry
>
>
>
>
>
> *发件人:* Ken Holt [mailto:knhknhknhknh@gmail.com]
> *发送时间:* 2016年2月14日 8:50
> *收件人:* user@trafodion.incubator.apache.org
> *主题:* Re: 答复: 答复: Logo Proposal
>
>
>
> Hi All,
>
>
>
> A new set of Trafodion logo options are attached, taking account of much
> of the input that I received.
>
>
>
> One of these is a clear winner for me personally, but I submit them for
> your consideration and hope we can zero in on one of them. (Or perhaps two
> for a run-off.)
>
>
>
> By the way, all logos use Google fonts, including the earlier front runner
> option 4 where I found a comparable google font to use, now named option
> 4g.
>
>
>
> Cheers, Ken
>
>
>
>
>
> On Fri, Feb 12, 2016 at 6:34 PM, Liu, Ming (Ming) <mi...@esgyn.cn>
> wrote:
>
> Thanks Gunnar,
>
>
>
> I can see it now. I like dragon very much, but hope it is not too popular.
>
> I think we also think about whale before?
>
>
>
> The meaning behind whale is: it is the biggest animal on the earth , and
> real J
>
>
>
> And Hadoop projects seem to use cute animals (Hive, Hadoop). Maybe we can
> draw a baby dragon?
>
>
>
> And most people like sky blue? I used to have black or golden dragon as my
> favorite J
>
>
>
> My 2 cents.
>
>
>
> Overall, I like this logo, it is already good enough for me. It shows to
> me how powerful Trafodion is. I know it is hard to get consensus for this
> kind of design.
>
>
>
> Thanks,
>
> Ming
>
>
>
> *发件人**:* Gunnar Tapper [mailto:tapper.gunnar@gmail.com]
> *发送时间**:* 2016年2月13日 9:43
> *收件人**:* user@trafodion.incubator.apache.org
> *主题**:* Re: 答复: Logo Proposal
>
>
>
> Trying an attachment...
>
>
>
> On Fri, Feb 12, 2016 at 6:26 PM, Liu, Ming (Ming) <mi...@esgyn.cn>
> wrote:
>
> Hi, Gunnar,
>
>
>
> Is it possible to put the logo as attachment? If they are not too big. I
> saw QiFan once has an attachment of a logo in one of his post. Some people
> cannot access Google drive .
>
>
>
> Thanks,
>
> Ming
>
>
>
> *发件人**:* Gunnar Tapper [mailto:tapper.gunnar@gmail.com]
> *发送时间**:* 2016年2月13日 4:31
> *收件人**:* user@trafodion.incubator.apache.org
> *主题**:* Re: Logo Proposal
>
>
>
> Hi,
>
>
>
> Based on the input from several people in this thread, I'd like to propose
> the following draft as a candidate:
> https://drive.google.com/open?id=0BxlwNhWxn8iTQV85eDlyc0RxWGc
>
>
>
> I'm hoping that Ken, Sandhya, or someone else can make a real version for
> consideration rather than my PowerPoint hack. It needs a bit of work on the
> gray hue (s;lightly darker IMO), size of dragon, and alignment but that's
> better done in a real designer program. The font was downloaded from Google
> Fonts: Telex Regular.
>
>
>
> As mentioned, the draft fits into the overall website well:
> https://drive.google.com/open?id=0BxlwNhWxn8iTczNMLTRjYUVXSkE and I'm
> sure it'll meet the other criteria, too.
>
>
>
> Thanks,
>
>
>
> Gunnar
>
>
>
>
>
>
>
>
>
>
>
> On Fri, Feb 12, 2016 at 12:39 PM, Carol Pearson <
> carol.pearson234@gmail.com> wrote:
>
> We also need our logo to look good on our customers' and users' and
> ecosystem denizens' websites so they're eager to show off that Trafodion
> fits into the puzzle ;-) .
>
>
>
> I don't think we're quite converged and ready for a real vote, and to be
> honest, I hate to call for a 3 day vote on this over a long weekend in the
> US and at the end of a holiday week in China since that's where most of our
> traffic comes from.
>
>
>
> Further discussion over the weekend and final vote on Tuesday?
>
>
>
> -Carol P.
>
>
> ---------------------------------------------------------------
>
> Email:    carol.pearson234@gmail.com
>
> Twitter:  @CarolP222
>
> ---------------------------------------------------------------
>
>
>
> On Fri, Feb 12, 2016 at 9:34 AM, Venkat Muthuswamy <
> venkat.muthuswamy@esgyn.com> wrote:
>
> Having Apache in our logo, brings a lot of credibility and shows we are
> serious.
>
> Let’s also keep in mind that the logo/text should look good on the
> website, presentation slides and any brochures if you will.
>
> Certainly we need multiple colors to bring attention to the product name.
>
>
>
> Venkat
>
>
>
> *From:* Christophe LeRouzo [mailto:c.lr@esgyn.com]
> *Sent:* Friday, February 12, 2016 7:59 AM
> *To:* user@trafodion.incubator.apache.org
> *Cc:* Rohit Jain <ro...@esgyn.com>; Gunnar Tapper <
> tapper.gunnar@gmail.com>
> *Subject:* RE: Logo Proposal
>
>
>
> It seems we might need multiple votes:
>
> -          One color or multiple colors?
>
> -          Thin font or thick font?
>
> -          One font or two fonts?
>
> -          Apache or not…
>
>
>
> What was Selva saying about engineers and votes? J
>
> -clr
>
>
>
>
>
> *From:* Amanda Moran [mailto:amanda.moran@esgyn.com]
> *Sent:* Friday, February 12, 2016 7:21 AM
> *To:* user@trafodion.incubator.apache.org
> *Cc:* Rohit <ro...@esgyn.com>; Gunnar Tapper <tapper.gunnar@gmail.com
> >
> *Subject:* Re: Logo Proposal
>
>
>
> -1 all same color.
>
>
>
> I still like option 4 the way it was/is but I can understand wanting to
> remove Apache .... But I still like it the way it is
>
>
>
> Sent from my iPhone
>
>
> On Feb 12, 2016, at 7:15 AM, Qifan Chen <qi...@esgyn.com> wrote:
>
> But is it obvious that Trafodion is an Apache project, if one starts to
> read about it?
>
>
>
> On Fri, Feb 12, 2016 at 8:48 AM, Rohit <ro...@esgyn.com> wrote:
>
> It depends on how much value you think Apache adds to Trafodion, as
> compared to those other logos that perhaps already have some cachet.  I
> feel that it adds quite a bit of value to Trafodion.
>
>
>
> Rohit
>
>
>
> -------- Original message --------
> From: Qifan Chen <qi...@esgyn.com>
> Date: 02/12/2016 8:34 AM (GMT-06:00)
> To: user@trafodion.incubator.apache.org
>
> Cc: Gunnar Tapper <ta...@gmail.com>
> Subject: Re: Logo Proposal
>
> I wonder if we could also consider a mod to option 4 where only the dragon
> and the word trafodion are present. See the two images attached.
>
>
>
> I sampled a couple apache project logs and found they do not have the word
> APACHE in their logos (e.g., HIVE, MONGODB, AVRO, SPARK).
>
>
>
> With this approach, it is possible to put the Trafodion logo into the
> "power by Apache" logo, see URL here
> <http://www.apache.org/foundation/press/kit/>, without the duplication of
> "Apache".
>
>
>
> It also simplifies the design and allows a good focus.
>
>
>
> Thanks --Qifan
>
>
>
> On Fri, Feb 12, 2016 at 7:19 AM, Rohit <ro...@esgyn.com> wrote:
>
> -1
>
>
>
> Check out the other logos I sent to the internal dlist.
>
>
>
> Rohit
>
>
>
> -------- Original message --------
> From: Gunnar Tapper <ta...@gmail.com>
> Date: 02/12/2016 12:50 AM (GMT-06:00)
> To: user@trafodion.incubator.apache.org
> Subject: Re: Logo Proposal
>
> Hi,
>
>
>
> I suggest that we limit the number of colors used.
>
>
>
> A simple change:
> https://drive.google.com/open?id=0BxlwNhWxn8iTT3NNMTZ0dmhqQm8
>
>
>
> Thanks,
>
>
>
> Gunnar
>
>
>
> On Thu, Feb 11, 2016 at 8:52 PM, Trina Krug <tr...@gmail.com> wrote:
>
> Option 4!!
>
>
>
> Trina
>
>
> On Feb 11, 2016, at 7:05 PM, Carol Pearson <ca...@gmail.com>
> wrote:
>
> Slightly late to the party, but +1 on option 4 as well.  Though I would
> prefer a slightly less formal font, the one in option 6 is too spaced out
> and I'm not fond of it overall...
>
>
>
> But that's really a nit and this is infinitely better than no logo at
> all....
>
>
>
> Thanks Ken!
>
>
>
> -Carol P.
>
>
> ---------------------------------------------------------------
>
> Email:    carol.pearson234@gmail.com
>
> Twitter:  @CarolP222
>
> ---------------------------------------------------------------
>
>
>
> On Thu, Feb 11, 2016 at 5:41 PM, Gunnar Tapper <ta...@gmail.com>
> wrote:
>
> Neither. Keep the font the same for Apache and Trafodion. Bold them both.
>
>
>
> On Thu, Feb 11, 2016 at 4:16 PM, Sandhya Sundaresan <
> sandhya.sundaresan@esgyn.com> wrote:
>
> Perhaps we should try and see how lowercase with both placements look. The
> dragon on top looks better to many. We can take votes again J
>
>
>
> *From:* Wei-Shiun Tsai [mailto:wei-shiun.tsai@esgyn.com]
> *Sent:* Thursday, February 11, 2016 3:13 PM
>
>
> *To:* user@trafodion.incubator.apache.org
> *Subject:* RE: Logo Proposal
>
>
>
> +1 for Dave’s and Hans’ suggestion.  Like the dragon to sit on the right,
> not on top of Trafodion.  But the font in #4 looks more professional
> (perhaps also in lower case).
>
>
>
> Weishiun
>
>
>
> *From:* Dave Birdsall [mailto:dave.birdsall@esgyn.com]
> *Sent:* Thursday, February 11, 2016 3:04 PM
> *To:* user@trafodion.incubator.apache.org
> *Subject:* RE: Logo Proposal
>
>
>
> Hi,
>
>
>
> I like the font for option 4 (perhaps lower cased as Hans mentioned), but
> with the placement of option 6.
>
>
>
> That said, either one is fine.
>
>
>
> Dave
>
>
>
> *From:* Eric Owhadi [mailto:eric.owhadi@esgyn.com]
> *Sent:* Thursday, February 11, 2016 3:02 PM
> *To:* user@trafodion.incubator.apache.org
> *Subject:* RE: Logo Proposal
>
>
>
> +1 option 4
>
>
>
> *From:* Anuradha Hegde [mailto:anuradha.hegde@esgyn.com]
> *Sent:* Thursday, February 11, 2016 4:57 PM
> *To:* user@trafodion.incubator.apache.org
> *Subject:* RE: Logo Proposal
>
>
>
> +1 option 4
>
>
>
> *From:* Ken Holt [mailto:knhknhknhknh@gmail.com]
> *Sent:* Thursday, February 11, 2016 2:51 PM
> *To:* user@trafodion.incubator.apache.org
> *Subject:* Re: Logo Proposal
>
>
>
> Seems like the dragon logo itself is a winner - most everyone liked that.
>
> But the combined logo and name was definitely not popular.
>
>
>
> Here are a couple of new suggestions for the combined logo and name.
>
>
>
> Option 4
>
>
> https://drive.google.com/file/d/0B9c1EkzsNnw4T3o3YVBDakNtQkU/view?usp=sharing
>
>
>
> Option 6
>
>
> https://drive.google.com/file/d/0B9c1EkzsNnw4Y082OHhNNXBwazA/view?usp=sharing
>
>
>
> Don't ask for options 1-3, & 5 - they didn't make it passed my limited
> field testing!
>
> Comments on 4 & 6?
>
>
>
> Cheers, Ken
>
>
>
> On Tue, Feb 9, 2016 at 4:03 PM, Sandhya Sundaresan <
> sandhya.sundaresan@esgyn.com> wrote:
>
> I’d say there is enough “curliness” going on with the dragon. So  we could
> try with a simple bold font  . Perhaps with an outline of a different color
> like Hadoop’s/Mahouts is and tie it in with the dragon’s colors as well.
>
>
>
> *From:* Hans Zeller [mailto:hans.zeller@esgyn.com]
> *Sent:* Tuesday, February 9, 2016 3:46 PM
>
>
> *To:* user@trafodion.incubator.apache.org
> *Subject:* Re: Logo Proposal
>
>
>
> +1 for the dragon as well. We used to have an informal logo with another
> somewhat cursive font, it shows in one of the carousel pictures on the
> trafodion.apache.org site. That might be better (although still not my
> favorite).
>
>
> Hans
>
>
>
> On Tue, Feb 9, 2016 at 11:52 AM, Ken Holt <kn...@gmail.com> wrote:
>
> By the way, the size of the example logo is arbitrary.  The original is a
> vector graphics file that will scale up or down with no loss of quality,
> which I will make available when the debate has settled on something.
>
>
>
> I'll make a stab at changing the font and size relative to the dragon and
> post another version of that.
>
>
>
> Agree that separating the dragon from the name/font makes sense.
>
> Cheers, Ken
>
>
>
>
>
> On Tue, Feb 9, 2016 at 11:49 AM, Stack <st...@duboce.net> wrote:
>
> +1 on dragon.
>
>
>
> On Tue, Feb 9, 2016 at 11:19 AM, Carol Pearson <ca...@gmail.com>
> wrote:
>
> +1 on the Dragon!!!  Looks great!
>
>
>
> On the writing, cursive is hard to read, so I'm up for replacing it
> separately.  Maybe we vote on each separately (as Sandhya and Amanda did)?
>
>
>
>
>
> Voting separately is a good idea. Having engineers vote on 'designs' is
> always a tough one. Sounds like folks like the dragon but not the
> cursive... so suggest splitting out what we vote on so at least the dragon
> carries.
>
>
>
> St.Ack
>
>
>
>
>
>
>
> -Carol P.
>
>
> ---------------------------------------------------------------
>
> Email:    carol.pearson234@gmail.com
>
> Twitter:  @CarolP222
>
> ---------------------------------------------------------------
>
>
>
> On Tue, Feb 9, 2016 at 10:15 AM, Sandhya Sundaresan <
> sandhya.sundaresan@esgyn.com> wrote:
>
> +1 for Dragon.
>
> The Trafodion cursive writing and color  -1. IMHO we need to rework the
> writing for sure and try various colors. It’s looking cluttered and
> complicated with the cursive.
>
>
>
>
>
> *From:* Amanda Moran [mailto:amanda.moran@esgyn.com]
> *Sent:* Tuesday, February 9, 2016 10:13 AM
> *To:* user@trafodion.incubator.apache.org
> *Subject:* Re: Logo Proposal
>
>
>
> +10 for dragon! Very cute!
>
>
>
> Not a huge fan of the cursive writing myself... but if everyone else
> likes... I give it a +0
>
>
>
> On Tue, Feb 9, 2016 at 10:00 AM, Christophe LeRouzo <c....@esgyn.com>
> wrote:
>
> Thanks Ken, the standalone dragon looks really good. It complements really
> well the yellow elephant!
>
>
>
> Regards,
>
> -clr
>
>
>
>
>
> *From:* Dave Birdsall [mailto:dave.birdsall@esgyn.com]
> *Sent:* Tuesday, February 9, 2016 9:53 AM
> *To:* user@trafodion.incubator.apache.org
> *Subject:* RE: Logo Proposal
>
>
>
> Hi,
>
>
>
> I like both. I do agree that the font for “Trafodion” makes a’s and o’s
> too much alike. Would be nice to switch to another font that doesn’t have
> that issue.
>
>
>
> Dave
>
>
>
> *From:* Ken Holt [mailto:knhknhknhknh@gmail.com]
> *Sent:* Tuesday, February 9, 2016 9:48 AM
> *To:* user@trafodion.incubator.apache.org
> *Subject:* Logo Proposal
>
>
>
> Hi All,
>
>
>
> Apache Trafodion needs a logo.
>
>
>
> I believe there was some discussion about a logo for Trafodion quite some
> time ago, but we never really resolved it.  In the very early days of
> Trafodion, before becoming an Apache project (incubating) I devised a logo
> that leveraged the Welsh connection of the project name, and that was a
> simple cute dragon.
>
>
>
> I now have a much improved version of that original logo and propose that
> we use this as the official Trafodion logo going forward.
>
>
>
> Dragon standalone -
> https://drive.google.com/file/d/0B9c1EkzsNnw4QmttYnBzZDdFSTQ/view?usp=sharing
>
> Trafodion name & dragon -
> https://drive.google.com/file/d/0B9c1EkzsNnw4Y3RRdVQwb0owSFU/view?usp=sharing
>
>
>
> I’m not thrilled with the font choice for “Trafodion” – the o’s and a’s
> look too similar.
>
>
>
> Thoughts?  Should we vote on this?
>
>
>
> Cheers, Ken
>
>
>
>
>
>
>
> --
>
> Thanks,
>
>
>
> Amanda Moran
>
>
>
>
>
>
>
>
>
>
>
>
>
>
>
> --
>
> Thanks,
>
>
>
> Gunnar
>
> *If you think you can you can, if you think you can't you're right.*
>
>
>
>
>
>
>
> --
>
> Thanks,
>
>
>
> Gunnar
>
> *If you think you can you can, if you think you can't you're right.*
>
>
>
>
>
> --
>
> Regards, --Qifan
>
>
>
>
>
>
>
> --
>
> Regards, --Qifan
>
>
>
>
>
>
>
>
>
> --
>
> Thanks,
>
>
>
> Gunnar
>
> *If you think you can you can, if you think you can't you're right.*
>
>
>
>
>
> --
>
> Thanks,
>
>
>
> Gunnar
>
> *If you think you can you can, if you think you can't you're right.*
>
>
>



-- 
Regards, --Qifan