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Posted to commits@cassandra.apache.org by "Daniel Lundin (JIRA)" <ji...@apache.org> on 2009/06/15 18:10:07 UTC

[jira] Created: (CASSANDRA-231) Project logo and (web) identity design

Project logo and (web) identity design
--------------------------------------

                 Key: CASSANDRA-231
                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
             Project: Cassandra
          Issue Type: Improvement
            Reporter: Daniel Lundin
            Priority: Minor


Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.

I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.

Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Eric Evans (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12720156#action_12720156 ] 

Eric Evans commented on CASSANDRA-231:
--------------------------------------

Neat. I like it.

The one comment I have, is that the yellow stars might be a little too subtle. The smaller the logo is scaled, the harder it is to see (and appreciate), what they are.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Daniel Lundin (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Daniel Lundin updated CASSANDRA-231:
------------------------------------

    Attachment: Cassandra_Logo_Draft1.png

First iteration of logo design

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Bill de hOra (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12757660#action_12757660 ] 

Bill de hOra commented on CASSANDRA-231:
----------------------------------------

I like Makram's typography and the logoform, although they are out of proportion (the logoform could be smaller and perhaps lose the bottom layer of columns). I think combining it with the color schemes in Cassandra_Logo_Variants.png or  logos.png, would work nicely

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Issue Comment Edited: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Jon Mischo (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12757614#action_12757614 ] 

Jon Mischo edited comment on CASSANDRA-231 at 9/18/09 7:35 PM:
---------------------------------------------------------------

I have to agree with Eric...I'd like to see something a little more lively, though I do like the node/ring aspect of Makram's design.  Possibly an interplay of a more saturated blue and another color (orange? red? yellow?) with one bright "node" and then two less saturated "nodes" of that color, one in each "ring" ??  Just an idea.

Come to think of it...making the nodes more jigsaw-like pieces or shard-like pieces might be a more accurate representation of Cassandra ;)

      was (Author: jmischo):
    I have to agree with Eric...I'd like to see something a little more lively, though I do like the node/ring aspect of Makram's design.  Possibly an interplay of a more saturated blue and another color (orange? red? yellow?) with one bright "node" and then two less saturated "nodes" of that color, one in each "ring" ??  Just an idea.
  
> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Johan Oskarsson (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12727492#action_12727492 ] 

Johan Oskarsson commented on CASSANDRA-231:
-------------------------------------------

+1 on logo B, makes me think of the classic London Underground logo. Agree with others that different colors might be worth a try, but don't have a strong opinion.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Issue Comment Edited: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Evan Weaver (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12724920#action_12724920 ] 

Evan Weaver edited comment on CASSANDRA-231 at 6/27/09 9:47 PM:
----------------------------------------------------------------

Tried to make it pop a little bit more...attempted icon-ratio version.

Alternatively, the icon could be just the stars or star on a blue field, with no C.

      was (Author: eweaver):
    Tried to make it pop a little bit more...attempted icon-ratio version.

Alternatively, the icon could be just the stars on a blue field, with no C.
  
> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Daniel Lundin (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Daniel Lundin updated CASSANDRA-231:
------------------------------------

    Attachment: cassandra_logo_open_1col.svg
                cassandra_logo_open.svg

SVG versions of the Logo, with updated colors for legibility.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png, cassandra_logo_open.svg, cassandra_logo_open_1col.svg
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Daniel Lundin (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12724886#action_12724886 ] 

Daniel Lundin commented on CASSANDRA-231:
-----------------------------------------

I spent some time this weekend working on the web site: http://cassandra-test.unempty.com/

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Daniel Lundin (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Daniel Lundin updated CASSANDRA-231:
------------------------------------

    Attachment: cassandra-www-src.tar.gz
                cassandra-www.tar.gz

Current snapshot of the site design + source tree.

All source currently sits in a git repo, read-only accessible at http://eintr.org/git/cassandra-www/ , but should of course be moved into official cassandra project vcs if to be used "for real".

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Eric Evans (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12756591#action_12756591 ] 

Eric Evans commented on CASSANDRA-231:
--------------------------------------

I think that Makram Saleh's design (cassandra logo.pdf) has the most potential; it's the most unique and original of the bunch. The stacked blocks that make a C play in nicely with Cassandra's concepts. (like clustering, and the rings always used to visualize routing topology).

However, as they are, they're kind of drab. I'm no graphics designer, but it seems like it could use some color, and/or maybe some shadow? I'm also not a fan of the font or the positioning of the word "cassandra".

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Jonathan Ellis (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12724956#action_12724956 ] 

Jonathan Ellis commented on CASSANDRA-231:
------------------------------------------

I like the "popping" version.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Michael Greene (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12726144#action_12726144 ] 

Michael Greene commented on CASSANDRA-231:
------------------------------------------

I prefer the layout in site.png to the one hosted at unempty, as it's more cohesive.  The one at unempty could probably be improved so that elements flowed into each other better though, alternatively.  I agree regarding the colors.  I'd trust the mockup as a company face, but would consider it less inviting as a community. Maybe a lighter, warmer color on the sectioned-off parts like those on the mongodb page Evan links?

For both designs, I'm not sure about justifying such small columns of text.  There are only four or five words on some of the lines.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Evan Weaver (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12725906#action_12725906 ] 

Evan Weaver commented on CASSANDRA-231:
---------------------------------------

Thanks Vitor! I really like the shape of logo A and B.

Agree with Chris that it needs to more inviting...maybe some more organic colors?

Some key points to express:
  * cluster/constellation/distributed theme
  * welcoming/commuting driven
  * fast


> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Evan Weaver (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12726118#action_12726118 ] 

Evan Weaver commented on CASSANDRA-231:
---------------------------------------

Maybe compare to http://www.mongodb.org/ ... the layout is all confused, but the colors and logo are very inviting.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Jonathan Ellis (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12720829#action_12720829 ] 

Jonathan Ellis commented on CASSANDRA-231:
------------------------------------------

+1 some kind of border.  That might help it pop a bit more -- contrast between dark aquamarine (?) and white is low-ish.

You know what this ticket needs?  T-shirts!

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Evan Weaver (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Evan Weaver updated CASSANDRA-231:
----------------------------------

    Attachment: cassandra_logo_evan.svg

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Johan Oskarsson (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12754921#action_12754921 ] 

Johan Oskarsson commented on CASSANDRA-231:
-------------------------------------------

Very nice logos Makram, especially the second one. Perhaps it's time to have a logo vote on the mailing list?

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Issue Comment Edited: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Evan Weaver (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12724920#action_12724920 ] 

Evan Weaver edited comment on CASSANDRA-231 at 6/27/09 9:45 PM:
----------------------------------------------------------------

Tried to make it pop a little bit more...attempted icon-ratio version.

Alternatively, the icon could be just the stars on a blue field, with no C.

      was (Author: eweaver):
    Tried to make it pop a little bit more...attempted icon-ratio version.

Alternatively, the icon could be the stars on a blue field, with no C.
  
> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Johan Oskarsson (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12720606#action_12720606 ] 

Johan Oskarsson commented on CASSANDRA-231:
-------------------------------------------

Looks good enough for me.

I asked one of our designers to throw some design speak in this general direction. Do with it what you will. Taken from IRC:

maybe it could be more epic, like long now foundation? http://www.longnow.org/
circles are good http://www.rosettaproject.org/
just a little touch like the border on this
http://www.historyforkids.org/learn/greeks/religion/myths/pictures/cassandra.jpg
could be cool
in a modern fractal type way
cbs logo and aol time warner logos are good refs i reckon

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Resolved: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Jonathan Ellis (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Jonathan Ellis resolved CASSANDRA-231.
--------------------------------------

    Resolution: Fixed

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png, unstacked-pair.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Vitor Lourenco (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Vitor Lourenco updated CASSANDRA-231:
-------------------------------------

    Attachment: site.png
                logos.png

Evan Weaver invited me to throw some ideas here.

Please, take a look at logos.png to see different explorations. Which one do you prefer? 

Also, site.png represents how can we extend the visual language to a new Cassandra website.

This is just a draft, new iterations coming soon. Comments are welcome!

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Daniel Lundin (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Daniel Lundin updated CASSANDRA-231:
------------------------------------

    Attachment: Cassandra_Logo_Variants.png

PNG showcase of the attached SVG variants of the logotype.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Issue Comment Edited: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Evan Weaver (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12725906#action_12725906 ] 

Evan Weaver edited comment on CASSANDRA-231 at 7/4/09 6:24 AM:
---------------------------------------------------------------

Thanks Vitor! I really like the shape of logo A and B.

Agree with Chris that it needs to more inviting...maybe some more organic colors?

Some key points to express:
  * cluster/constellation/distributed theme
  * welcoming/community driven
  * fast


      was (Author: eweaver):
    Thanks Vitor! I really like the shape of logo A and B.

Agree with Chris that it needs to more inviting...maybe some more organic colors?

Some key points to express:
  * cluster/constellation/distributed theme
  * welcoming/commuting driven
  * fast

  
> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Eric Evans (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12759241#action_12759241 ] 

Eric Evans commented on CASSANDRA-231:
--------------------------------------

There is a logo design contest running at http://99designs.com/contests/28940

I would ask that anyone interested in a project logo monitor the contest progress and submit the kind of quality feedback that has been provided here. The idea is to widen the field a bit to see if we can find something that more people can get behind.

Once the contest is over we'll call a vote in order to make the final selection, and I think it would be great to include the designs contributed here. In fact, anyone who has submitted artwork here should feel free to register with 99designs.com so that they can collect the bounty if their submission wins.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png, unstacked-pair.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Eric Evans (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12726088#action_12726088 ] 

Eric Evans commented on CASSANDRA-231:
--------------------------------------

I do like the design of logos A and B, but the colors seem a bit drab.

The site design looks very professional, perhaps too professional. My initial reaction when I first looked at it was that it looked like we were selling something. I'm not sure what you'd change to give it more of a community feeling, more color/contrast maybe?

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Jonathan Ellis (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12726034#action_12726034 ] 

Jonathan Ellis commented on CASSANDRA-231:
------------------------------------------

I like logos A and B too.  (Would the network in logo A be too small if it were in the center of the C?)

Vitor's site mockup looks clean, but it feels uninteractive to me -- the colors for the hyperlinks and action buttons are too similar to the rest of the page.  The dark-blue-on-light-blue text is low contrast which pushes my eyes away.  I do like the logo-and-arc header, although I'm less sold on the Big Dipper in the upper right.  The font sizes are a little small, which contributes to the "reading this would be Work" feeling, although I'm not saying we need to go Full Web 2.0 like Daniel's. :)

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Chris Goffinet (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12724893#action_12724893 ] 

Chris Goffinet commented on CASSANDRA-231:
------------------------------------------

+1 on website design

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Curt Micol (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12756311#action_12756311 ] 

Curt Micol commented on CASSANDRA-231:
--------------------------------------

I am a fan of either 'A' or 'B' of 'logos.png'. An idea is to also combine those, shifting the word Cassandra (in logo 'B') to the left a bit and placing the 'atom' shape to the right of the word.  Cassandra would then cut through the big 'C'.

I haven't liked any of the colors shown yet.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Jon Mischo (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12757614#action_12757614 ] 

Jon Mischo commented on CASSANDRA-231:
--------------------------------------

I have to agree with Eric...I'd like to see something a little more lively, though I do like the node/ring aspect of Makram's design.  Possibly an interplay of a more saturated blue and another color (orange? red? yellow?) with one bright "node" and then two less saturated "nodes" of that color, one in each "ring" ??  Just an idea.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "shahan khan (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12756291#action_12756291 ] 

shahan khan commented on CASSANDRA-231:
---------------------------------------

I think:
cassandra logo.pdf	2009-09-11 12:34 AM	Makram Saleh	90 kB

Is the best!

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Eric Evans (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12769405#action_12769405 ] 

Eric Evans commented on CASSANDRA-231:
--------------------------------------

The new project logo has been checked into SVN as r829203

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png, unstacked-pair.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Issue Comment Edited: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Evan Weaver (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12724920#action_12724920 ] 

Evan Weaver edited comment on CASSANDRA-231 at 6/27/09 9:45 PM:
----------------------------------------------------------------

Tried to make it pop a little bit more...attempted icon-ratio version.

Alternatively, the icon could be the stars on a blue field, with no C.

      was (Author: eweaver):
    Tried to make it pop a little bit more...attempted icon-ratio version.
  
> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Eric Evans (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12721036#action_12721036 ] 

Eric Evans commented on CASSANDRA-231:
--------------------------------------

IMO, borders are something to be careful of. Something like http://www.historyforkids.org/learn/greeks/religion/myths/pictures/cassandra.jpg where the border is circular or oval could be cool, but logos with square/rectangular borders rarely seem to look right on tshirts. :)

+1 for t-shirts btw!

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Makram Saleh (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Makram Saleh updated CASSANDRA-231:
-----------------------------------

    Attachment: cassandra logo.pdf

Check this new logo. 

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Vitor Lourenco (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Vitor Lourenco updated CASSANDRA-231:
-------------------------------------

    Attachment: logos_fireworks.png

Source file for the first logo explorations, as requested by jbellis.

Format: Adobe Fireworks PNG

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Carl Byström (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12733005#action_12733005 ] 

Carl Byström commented on CASSANDRA-231:
----------------------------------------

Throwing in some more opinions, I agree with Evan that a more "cluster/constellation/distributed theme" should be expressed through the logo. Interconnecting nodes or multiple stars could absolutely work.
Not sure whether the logo need to include text. A simple illustration could be more useful when the logo is used in smaller versions, in-print and favicons.
Regarding the site design +1 for site.png from Vitor.

As someone said on the mailing list, a vote on the designs available would be great.
I don't think we need to consider the site design as 100% final, this can improve iteratively over time.
Would be great to replace the current page with something more "inviting".

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Bill de hOra (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Bill de hOra updated CASSANDRA-231:
-----------------------------------

    Attachment: unstacked-pair.png

what i was referring to in the last comment, hope i didn't butcher the existing ideas too much

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png, unstacked-pair.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Daniel Lundin (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Daniel Lundin updated CASSANDRA-231:
------------------------------------

    Attachment: cassandra_logo_enclosed_1col.svg
                cassandra_logo_enclosed.svg

Enclosed ("bordered") versions of the logotype, in SVG format.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Chris Goffinet (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12725898#action_12725898 ] 

Chris Goffinet commented on CASSANDRA-231:
------------------------------------------

Vitor Lourenco, thanks for submitting these!

I am going -1 though. It feels too enterprise-ish for me at least. The logo in site.png seems a bit strange to read (vertical vs horizontal). Doesn't seem to have enough community appeal in my opinion.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Evan Weaver (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Evan Weaver updated CASSANDRA-231:
----------------------------------

    Attachment: Cassandra - Big.png

Tried to make it pop a little bit more...attempted icon-ratio version.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Commented: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Eric Evans (JIRA)" <ji...@apache.org>.
    [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:comment-tabpanel&focusedCommentId=12724998#action_12724998 ] 

Eric Evans commented on CASSANDRA-231:
--------------------------------------

I like the "popping" version as well (not sure about the icon-ratio version though).

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Jonathan Ellis (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Jonathan Ellis updated CASSANDRA-231:
-------------------------------------

    Attachment: logo6colors.png

Here are some variants of Vitor's logo B by our designer James.

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, cassandra logo.pdf, cassandra-www-src.tar.gz, cassandra-www.tar.gz, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logo6colors.png, logos.png, logos_fireworks.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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[jira] Updated: (CASSANDRA-231) Project logo and (web) identity design

Posted by "Jonathan Ellis (JIRA)" <ji...@apache.org>.
     [ https://issues.apache.org/jira/browse/CASSANDRA-231?page=com.atlassian.jira.plugin.system.issuetabpanels:all-tabpanel ]

Jonathan Ellis updated CASSANDRA-231:
-------------------------------------

    Component/s:     (was: Core)
                 Documentation & website

> Project logo and (web) identity design
> --------------------------------------
>
>                 Key: CASSANDRA-231
>                 URL: https://issues.apache.org/jira/browse/CASSANDRA-231
>             Project: Cassandra
>          Issue Type: Improvement
>          Components: Documentation & website
>            Reporter: Daniel Lundin
>            Priority: Minor
>         Attachments: Cassandra - Big.png, Cassandra_Logo_Draft1.png, cassandra_logo_enclosed.svg, cassandra_logo_enclosed_1col.svg, cassandra_logo_evan.svg, cassandra_logo_open.svg, cassandra_logo_open_1col.svg, Cassandra_Logo_Variants.png, logos.png, site.png
>
>
> Create a compelling identity package, mainly for the project web site and logotype, to boost the "hey, this is the future and stuff" feel of the project as a whole.
> I've started some sketches and will post updates here, until there's something useful to put in scm somewhere.
> Any ideas, suggestions and key concepts / values / keywords are more than welcome.

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