Zest@ApacheCon / Marketing

[Jiri Jetmar <ju...@gmail.com>]

Hi Gang,

as Niclas already announced his speech about Zest has been accepted. This
will increase
the visibility of Zest a lot. Independently of that I think it will be
useful to support
Zest at the ApacheCon with additional marketing actions.

I;m thinking on things like T-Shirts (or Shirts if preferred..). I guess
Niclas will prepare a
presentation that can be then downloaded by those who are interested, but
what about to
prepare a kind of flyer where topics like :

- Where Apache Zest is coming from
- Why does it exists / What problem does it solve
- How is the problem solved
- Key facts / figures
- I would add some nice sketches (building blocks, architecture) just to
keep it simple and easy to read

are shortly summarized.

The purpose of this action is to increase the visibility - when the Apache
folks are back home,
they will have a lot of impressions in they minds that has to be sorted
out. And when there
will be a nice Zest flyer around it will help to remember the key facts and
ideas. :-)

Question : Is there a kind of promotional stand available on the conference
? Simply a place where
we can represent Zest personally and in form of additional informations
like the proposed flyer ?

What do you think guys ? Additional ideas ?

Cheers,
Jiri

Re: Zest@ApacheCon / Marketing

[Niclas Hedhman <ni...@hedhman.org>]

I don't really know. I think it is very strict. I suggest we check with
those who know better. Such as, yeah... with who?

Rich; You have been involved with ApacheCon a lot. We want to hand out free
T-shirts and Jiri is asking what can be offered in return, such as Could
the shirt also contain the company name/logo as well? Who should we ask for
getting that sorted out??

Thanks
Niclas


On Mon, Aug 3, 2015 at 7:45 PM, Jiri Jetmar <ju...@gmail.com>
wrote:

> Thx !
>
> 1.) how many of this t-shirts do you think are needed ?
> 2.) what can I offer to a potential sponsor ? Here I think we have to
> considere some legal aspects due to the official ApacheCon sponsorship.
>
> Cheers,
> jj
>
> 2015-08-03 11:21 GMT+02:00 Niclas Hedhman <ni...@hedhman.org>:
>
> > FYI, I have checked prices in China. Generic T-shirt + stitching a 5x5cm
> > logo on chest is ~$7. Plain print on white T-shirts are about $4 @ 50pc
> >
> >
> > On Mon, Aug 3, 2015 at 4:31 PM, Jiri Jetmar <ju...@gmail.com>
> > wrote:
> >
> > > Hi guys,
> > >
> > > ok, I can take over the this part, means preparing a proposal for a
> > flyer &
> > > let it print.
> > > Agree, stitched T-Shirt looks much more elegant, so lets go for it.
> > > How many T-Shirts do we need ?
> > >
> > > Ok, so we have the following topics on the marketing agenda :
> > >
> > > 1.) Flyer - Text, Design, Print -  Jiri
> > > 2.) T-Shirt (Design) - Jiri, Production - Niclas
> > > 3.) Marketing Budget - Jiri (I;m trying to find a sponsor)
> > >
> > > Do I forgot something ? Any other ideas ?
> > >
> > > Thank you.
> > >
> > > Cheers,
> > > Jiri
> > >
> > >
> > > 2015-08-03 6:42 GMT+02:00 Niclas Hedhman <ni...@hedhman.org>:
> > >
> > > > I think these are generally good ideas. However, *I* don't have the
> > > > bandwidth to drive this. What I can help with is getting T-shirts
> > either
> > > > printed or "stitched" (I like latter) and my guess is that it will be
> > > > somewhere around $6-8 per shirt (funding??), but I'll investigate
> that
> > > > further.
> > > >
> > > > Cheers
> > > > Niclas
> > > >
> > > > On Sun, Aug 2, 2015 at 11:37 PM, Jiri Jetmar <
> juergen.jetmar@gmail.com
> > >
> > > > wrote:
> > > >
> > > > > Hi Gang,
> > > > >
> > > > > as Niclas already announced his speech about Zest has been
> accepted.
> > > This
> > > > > will increase
> > > > > the visibility of Zest a lot. Independently of that I think it will
> > be
> > > > > useful to support
> > > > > Zest at the ApacheCon with additional marketing actions.
> > > > >
> > > > > I;m thinking on things like T-Shirts (or Shirts if preferred..). I
> > > guess
> > > > > Niclas will prepare a
> > > > > presentation that can be then downloaded by those who are
> interested,
> > > but
> > > > > what about to
> > > > > prepare a kind of flyer where topics like :
> > > > >
> > > > > - Where Apache Zest is coming from
> > > > > - Why does it exists / What problem does it solve
> > > > > - How is the problem solved
> > > > > - Key facts / figures
> > > > > - I would add some nice sketches (building blocks, architecture)
> just
> > > to
> > > > > keep it simple and easy to read
> > > > >
> > > > > are shortly summarized.
> > > > >
> > > > > The purpose of this action is to increase the visibility - when the
> > > > Apache
> > > > > folks are back home,
> > > > > they will have a lot of impressions in they minds that has to be
> > sorted
> > > > > out. And when there
> > > > > will be a nice Zest flyer around it will help to remember the key
> > facts
> > > > and
> > > > > ideas. :-)
> > > > >
> > > > > Question : Is there a kind of promotional stand available on the
> > > > conference
> > > > > ? Simply a place where
> > > > > we can represent Zest personally and in form of additional
> > informations
> > > > > like the proposed flyer ?
> > > > >
> > > > > What do you think guys ? Additional ideas ?
> > > > >
> > > > > Cheers,
> > > > > Jiri
> > > > >
> > > >
> > > >
> > > >
> > > > --
> > > > Niclas Hedhman, Software Developer
> > > > http://zest.apache.org - New Energy for Java
> > > >
> > >
> >
> >
> >
> > --
> > Niclas Hedhman, Software Developer
> > http://zest.apache.org - New Energy for Java
> >
>



-- 
Niclas Hedhman, Software Developer
http://zest.apache.org - New Energy for Java

Re: Zest@ApacheCon / Marketing

[Jiri Jetmar <ju...@gmail.com>]

Thx !

1.) how many of this t-shirts do you think are needed ?
2.) what can I offer to a potential sponsor ? Here I think we have to
considere some legal aspects due to the official ApacheCon sponsorship.

Cheers,
jj

2015-08-03 11:21 GMT+02:00 Niclas Hedhman <ni...@hedhman.org>:

> FYI, I have checked prices in China. Generic T-shirt + stitching a 5x5cm
> logo on chest is ~$7. Plain print on white T-shirts are about $4 @ 50pc
>
>
> On Mon, Aug 3, 2015 at 4:31 PM, Jiri Jetmar <ju...@gmail.com>
> wrote:
>
> > Hi guys,
> >
> > ok, I can take over the this part, means preparing a proposal for a
> flyer &
> > let it print.
> > Agree, stitched T-Shirt looks much more elegant, so lets go for it.
> > How many T-Shirts do we need ?
> >
> > Ok, so we have the following topics on the marketing agenda :
> >
> > 1.) Flyer - Text, Design, Print -  Jiri
> > 2.) T-Shirt (Design) - Jiri, Production - Niclas
> > 3.) Marketing Budget - Jiri (I;m trying to find a sponsor)
> >
> > Do I forgot something ? Any other ideas ?
> >
> > Thank you.
> >
> > Cheers,
> > Jiri
> >
> >
> > 2015-08-03 6:42 GMT+02:00 Niclas Hedhman <ni...@hedhman.org>:
> >
> > > I think these are generally good ideas. However, *I* don't have the
> > > bandwidth to drive this. What I can help with is getting T-shirts
> either
> > > printed or "stitched" (I like latter) and my guess is that it will be
> > > somewhere around $6-8 per shirt (funding??), but I'll investigate that
> > > further.
> > >
> > > Cheers
> > > Niclas
> > >
> > > On Sun, Aug 2, 2015 at 11:37 PM, Jiri Jetmar <juergen.jetmar@gmail.com
> >
> > > wrote:
> > >
> > > > Hi Gang,
> > > >
> > > > as Niclas already announced his speech about Zest has been accepted.
> > This
> > > > will increase
> > > > the visibility of Zest a lot. Independently of that I think it will
> be
> > > > useful to support
> > > > Zest at the ApacheCon with additional marketing actions.
> > > >
> > > > I;m thinking on things like T-Shirts (or Shirts if preferred..). I
> > guess
> > > > Niclas will prepare a
> > > > presentation that can be then downloaded by those who are interested,
> > but
> > > > what about to
> > > > prepare a kind of flyer where topics like :
> > > >
> > > > - Where Apache Zest is coming from
> > > > - Why does it exists / What problem does it solve
> > > > - How is the problem solved
> > > > - Key facts / figures
> > > > - I would add some nice sketches (building blocks, architecture) just
> > to
> > > > keep it simple and easy to read
> > > >
> > > > are shortly summarized.
> > > >
> > > > The purpose of this action is to increase the visibility - when the
> > > Apache
> > > > folks are back home,
> > > > they will have a lot of impressions in they minds that has to be
> sorted
> > > > out. And when there
> > > > will be a nice Zest flyer around it will help to remember the key
> facts
> > > and
> > > > ideas. :-)
> > > >
> > > > Question : Is there a kind of promotional stand available on the
> > > conference
> > > > ? Simply a place where
> > > > we can represent Zest personally and in form of additional
> informations
> > > > like the proposed flyer ?
> > > >
> > > > What do you think guys ? Additional ideas ?
> > > >
> > > > Cheers,
> > > > Jiri
> > > >
> > >
> > >
> > >
> > > --
> > > Niclas Hedhman, Software Developer
> > > http://zest.apache.org - New Energy for Java
> > >
> >
>
>
>
> --
> Niclas Hedhman, Software Developer
> http://zest.apache.org - New Energy for Java
>

Re: Zest@ApacheCon / Marketing

[Niclas Hedhman <ni...@hedhman.org>]

FYI, I have checked prices in China. Generic T-shirt + stitching a 5x5cm
logo on chest is ~$7. Plain print on white T-shirts are about $4 @ 50pc


On Mon, Aug 3, 2015 at 4:31 PM, Jiri Jetmar <ju...@gmail.com>
wrote:

> Hi guys,
>
> ok, I can take over the this part, means preparing a proposal for a flyer &
> let it print.
> Agree, stitched T-Shirt looks much more elegant, so lets go for it.
> How many T-Shirts do we need ?
>
> Ok, so we have the following topics on the marketing agenda :
>
> 1.) Flyer - Text, Design, Print -  Jiri
> 2.) T-Shirt (Design) - Jiri, Production - Niclas
> 3.) Marketing Budget - Jiri (I;m trying to find a sponsor)
>
> Do I forgot something ? Any other ideas ?
>
> Thank you.
>
> Cheers,
> Jiri
>
>
> 2015-08-03 6:42 GMT+02:00 Niclas Hedhman <ni...@hedhman.org>:
>
> > I think these are generally good ideas. However, *I* don't have the
> > bandwidth to drive this. What I can help with is getting T-shirts either
> > printed or "stitched" (I like latter) and my guess is that it will be
> > somewhere around $6-8 per shirt (funding??), but I'll investigate that
> > further.
> >
> > Cheers
> > Niclas
> >
> > On Sun, Aug 2, 2015 at 11:37 PM, Jiri Jetmar <ju...@gmail.com>
> > wrote:
> >
> > > Hi Gang,
> > >
> > > as Niclas already announced his speech about Zest has been accepted.
> This
> > > will increase
> > > the visibility of Zest a lot. Independently of that I think it will be
> > > useful to support
> > > Zest at the ApacheCon with additional marketing actions.
> > >
> > > I;m thinking on things like T-Shirts (or Shirts if preferred..). I
> guess
> > > Niclas will prepare a
> > > presentation that can be then downloaded by those who are interested,
> but
> > > what about to
> > > prepare a kind of flyer where topics like :
> > >
> > > - Where Apache Zest is coming from
> > > - Why does it exists / What problem does it solve
> > > - How is the problem solved
> > > - Key facts / figures
> > > - I would add some nice sketches (building blocks, architecture) just
> to
> > > keep it simple and easy to read
> > >
> > > are shortly summarized.
> > >
> > > The purpose of this action is to increase the visibility - when the
> > Apache
> > > folks are back home,
> > > they will have a lot of impressions in they minds that has to be sorted
> > > out. And when there
> > > will be a nice Zest flyer around it will help to remember the key facts
> > and
> > > ideas. :-)
> > >
> > > Question : Is there a kind of promotional stand available on the
> > conference
> > > ? Simply a place where
> > > we can represent Zest personally and in form of additional informations
> > > like the proposed flyer ?
> > >
> > > What do you think guys ? Additional ideas ?
> > >
> > > Cheers,
> > > Jiri
> > >
> >
> >
> >
> > --
> > Niclas Hedhman, Software Developer
> > http://zest.apache.org - New Energy for Java
> >
>



-- 
Niclas Hedhman, Software Developer
http://zest.apache.org - New Energy for Java

Re: Zest@ApacheCon / Marketing

[Jiri Jetmar <ju...@gmail.com>]

Hi guys,

ok, I can take over the this part, means preparing a proposal for a flyer &
let it print.
Agree, stitched T-Shirt looks much more elegant, so lets go for it.
How many T-Shirts do we need ?

Ok, so we have the following topics on the marketing agenda :

1.) Flyer - Text, Design, Print -  Jiri
2.) T-Shirt (Design) - Jiri, Production - Niclas
3.) Marketing Budget - Jiri (I;m trying to find a sponsor)

Do I forgot something ? Any other ideas ?

Thank you.

Cheers,
Jiri


2015-08-03 6:42 GMT+02:00 Niclas Hedhman <ni...@hedhman.org>:

> I think these are generally good ideas. However, *I* don't have the
> bandwidth to drive this. What I can help with is getting T-shirts either
> printed or "stitched" (I like latter) and my guess is that it will be
> somewhere around $6-8 per shirt (funding??), but I'll investigate that
> further.
>
> Cheers
> Niclas
>
> On Sun, Aug 2, 2015 at 11:37 PM, Jiri Jetmar <ju...@gmail.com>
> wrote:
>
> > Hi Gang,
> >
> > as Niclas already announced his speech about Zest has been accepted. This
> > will increase
> > the visibility of Zest a lot. Independently of that I think it will be
> > useful to support
> > Zest at the ApacheCon with additional marketing actions.
> >
> > I;m thinking on things like T-Shirts (or Shirts if preferred..). I guess
> > Niclas will prepare a
> > presentation that can be then downloaded by those who are interested, but
> > what about to
> > prepare a kind of flyer where topics like :
> >
> > - Where Apache Zest is coming from
> > - Why does it exists / What problem does it solve
> > - How is the problem solved
> > - Key facts / figures
> > - I would add some nice sketches (building blocks, architecture) just to
> > keep it simple and easy to read
> >
> > are shortly summarized.
> >
> > The purpose of this action is to increase the visibility - when the
> Apache
> > folks are back home,
> > they will have a lot of impressions in they minds that has to be sorted
> > out. And when there
> > will be a nice Zest flyer around it will help to remember the key facts
> and
> > ideas. :-)
> >
> > Question : Is there a kind of promotional stand available on the
> conference
> > ? Simply a place where
> > we can represent Zest personally and in form of additional informations
> > like the proposed flyer ?
> >
> > What do you think guys ? Additional ideas ?
> >
> > Cheers,
> > Jiri
> >
>
>
>
> --
> Niclas Hedhman, Software Developer
> http://zest.apache.org - New Energy for Java
>

Re: Zest@ApacheCon / Marketing

[Niclas Hedhman <ni...@hedhman.org>]

I think these are generally good ideas. However, *I* don't have the
bandwidth to drive this. What I can help with is getting T-shirts either
printed or "stitched" (I like latter) and my guess is that it will be
somewhere around $6-8 per shirt (funding??), but I'll investigate that
further.

Cheers
Niclas

On Sun, Aug 2, 2015 at 11:37 PM, Jiri Jetmar <ju...@gmail.com>
wrote:

> Hi Gang,
>
> as Niclas already announced his speech about Zest has been accepted. This
> will increase
> the visibility of Zest a lot. Independently of that I think it will be
> useful to support
> Zest at the ApacheCon with additional marketing actions.
>
> I;m thinking on things like T-Shirts (or Shirts if preferred..). I guess
> Niclas will prepare a
> presentation that can be then downloaded by those who are interested, but
> what about to
> prepare a kind of flyer where topics like :
>
> - Where Apache Zest is coming from
> - Why does it exists / What problem does it solve
> - How is the problem solved
> - Key facts / figures
> - I would add some nice sketches (building blocks, architecture) just to
> keep it simple and easy to read
>
> are shortly summarized.
>
> The purpose of this action is to increase the visibility - when the Apache
> folks are back home,
> they will have a lot of impressions in they minds that has to be sorted
> out. And when there
> will be a nice Zest flyer around it will help to remember the key facts and
> ideas. :-)
>
> Question : Is there a kind of promotional stand available on the conference
> ? Simply a place where
> we can represent Zest personally and in form of additional informations
> like the proposed flyer ?
>
> What do you think guys ? Additional ideas ?
>
> Cheers,
> Jiri
>



-- 
Niclas Hedhman, Software Developer
http://zest.apache.org - New Energy for Java

Re: Zest@ApacheCon / Marketing

[Jiri Jetmar <ju...@gmail.com>]

Hi Roman,

yes, I;m thinking on a kind of booth where we can let the additional
"marketing" material
and simply be there personaly to talk with people what Zest is, how to use
it, etc.

FOSDEM - sounds interessting, lets talk about !

Cheers,
jj

2015-08-03 1:02 GMT+02:00 Roman Shaposhnik <ro...@shaposhnik.org>:

> On Sun, Aug 2, 2015 at 8:37 AM, Jiri Jetmar <ju...@gmail.com>
> wrote:
> > Question : Is there a kind of promotional stand available on the
> conference
> > ? Simply a place where
> > we can represent Zest personally and in form of additional informations
> > like the proposed flyer ?
>
> If you're asking about a permanent booth perhaps we can leverage some
> of the space in the one that is going to be used by ASF itself.
>
> Thanks,
> Roman.
>
> P.S. Somehow this reminded me: Zest should really make an appearance
> at FOSDEM early next year. If I were to pick one and only one conference
> that would help it get the widest possible exposure -- that'll be it!
>

Re: Zest@ApacheCon / Marketing

[Roman Shaposhnik <ro...@shaposhnik.org>]

On Sun, Aug 2, 2015 at 8:37 AM, Jiri Jetmar <ju...@gmail.com> wrote:
> Question : Is there a kind of promotional stand available on the conference
> ? Simply a place where
> we can represent Zest personally and in form of additional informations
> like the proposed flyer ?

If you're asking about a permanent booth perhaps we can leverage some
of the space in the one that is going to be used by ASF itself.

Thanks,
Roman.

P.S. Somehow this reminded me: Zest should really make an appearance
at FOSDEM early next year. If I were to pick one and only one conference
that would help it get the widest possible exposure -- that'll be it!