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Posted to dev@cassandra.apache.org by Melissa Logan <lo...@gmail.com> on 2020/06/24 18:44:52 UTC
Community marketing for C*
Hi all,
I’m with an open source-focused marketing firm
(https://constantia.io/) that works with DataStax -- we’ve been tasked
by them to drive awareness of the Apache Cassandra project and
community efforts. A neutral marketing “contributor” to C*, if you
will.
Our team has a long history with open source community marketing.
Community-led software is the way to go.
As 4.0 release approaches, our goal is to get people interested in C*
and testing the beta. To be 100% crystal clear: this is about
increasing awareness of the Apache Cassandra project, not vendors or
other corporate entities associated with the ecosystem. And just like
development, it works best when many participate.
To start, we will be contributing C* blogs to opensource.com and
others — and doing media outreach (like the recent ZDNet article).
Anyone interested in lending a hand as a writer and/or spokesperson?
Appreciate your consideration.
Melissa Logan
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Re: Community marketing for C*
Posted by Melissa Logan <lo...@gmail.com>.
Lorina, lovely - thanks so much. Editing/proofing would be appreciated, and
perhaps we can add a call to action to improve docs.
And thank you, Josh! Appreciate the help. :-)
If folks have other ideas for awareness, reach out anytime.
On Thu, Jun 25, 2020 at 11:46 AM Joshua McKenzie <jm...@apache.org>
wrote:
> Welcome Melissa! Super excited to be working with you on things.
>
> For context for everyone, I've been working with Melissa and offering what
> context and advice I have about engaging with an Apache project as an
> individual contributor. This is a new motion for our project and I'm really
> excited to see the impact this can have on our community and awareness of
> the work we're doing.
>
> I'm at your disposal. :)
>
> ~Josh
>
> On Thu, Jun 25, 2020 at 2:35 PM Lorina Poland <lo...@datastax.com> wrote:
>
> > Hi Melissa -
> >
> > Glad to hear about the marketing efforts! I'm working on an effort to
> > improve the Apache C* documentation, so if you have questions or
> > suggestions about that, I'd be happy to hear them. I'm also happy to do
> any
> > editing/reading of blogs before they go out.
> >
> > Cheers,
> > Lorina
> >
> >
> >
> >
> > On Wed, Jun 24, 2020 at 11:45 AM Melissa Logan <
> loganloganlogan@gmail.com>
> > wrote:
> >
> > > Hi all,
> > >
> > > I’m with an open source-focused marketing firm
> > > (
> > >
> >
> https://urldefense.proofpoint.com/v2/url?u=https-3A__constantia.io_&d=DwIFaQ&c=adz96Xi0w1RHqtPMowiL2g&r=bL2UpIjL4Mm1mCbqWThJUiPD-CmTXMALsIT2Ta-KfGk&m=idt7YJPlj_-MlXoX_MmrNOwk02d_1YwoXwUrVeeXTVc&s=1dX-CHHtPCG4TsXGFb6bc31vxc6UKnduXjPRKgyNMO0&e=
> > > ) that works with DataStax -- we’ve been tasked
> > > by them to drive awareness of the Apache Cassandra project and
> > > community efforts. A neutral marketing “contributor” to C*, if you
> > > will.
> > >
> > > Our team has a long history with open source community marketing.
> > > Community-led software is the way to go.
> > >
> > > As 4.0 release approaches, our goal is to get people interested in C*
> > > and testing the beta. To be 100% crystal clear: this is about
> > > increasing awareness of the Apache Cassandra project, not vendors or
> > > other corporate entities associated with the ecosystem. And just like
> > > development, it works best when many participate.
> > >
> > > To start, we will be contributing C* blogs to opensource.com and
> > > others — and doing media outreach (like the recent ZDNet article).
> > > Anyone interested in lending a hand as a writer and/or spokesperson?
> > >
> > > Appreciate your consideration.
> > >
> > > Melissa Logan
> > >
> > > ---------------------------------------------------------------------
> > > To unsubscribe, e-mail: dev-unsubscribe@cassandra.apache.org
> > > For additional commands, e-mail: dev-help@cassandra.apache.org
> > >
> > >
> >
>
Re: Community marketing for C*
Posted by Joshua McKenzie <jm...@apache.org>.
Welcome Melissa! Super excited to be working with you on things.
For context for everyone, I've been working with Melissa and offering what
context and advice I have about engaging with an Apache project as an
individual contributor. This is a new motion for our project and I'm really
excited to see the impact this can have on our community and awareness of
the work we're doing.
I'm at your disposal. :)
~Josh
On Thu, Jun 25, 2020 at 2:35 PM Lorina Poland <lo...@datastax.com> wrote:
> Hi Melissa -
>
> Glad to hear about the marketing efforts! I'm working on an effort to
> improve the Apache C* documentation, so if you have questions or
> suggestions about that, I'd be happy to hear them. I'm also happy to do any
> editing/reading of blogs before they go out.
>
> Cheers,
> Lorina
>
>
>
>
> On Wed, Jun 24, 2020 at 11:45 AM Melissa Logan <lo...@gmail.com>
> wrote:
>
> > Hi all,
> >
> > I’m with an open source-focused marketing firm
> > (
> >
> https://urldefense.proofpoint.com/v2/url?u=https-3A__constantia.io_&d=DwIFaQ&c=adz96Xi0w1RHqtPMowiL2g&r=bL2UpIjL4Mm1mCbqWThJUiPD-CmTXMALsIT2Ta-KfGk&m=idt7YJPlj_-MlXoX_MmrNOwk02d_1YwoXwUrVeeXTVc&s=1dX-CHHtPCG4TsXGFb6bc31vxc6UKnduXjPRKgyNMO0&e=
> > ) that works with DataStax -- we’ve been tasked
> > by them to drive awareness of the Apache Cassandra project and
> > community efforts. A neutral marketing “contributor” to C*, if you
> > will.
> >
> > Our team has a long history with open source community marketing.
> > Community-led software is the way to go.
> >
> > As 4.0 release approaches, our goal is to get people interested in C*
> > and testing the beta. To be 100% crystal clear: this is about
> > increasing awareness of the Apache Cassandra project, not vendors or
> > other corporate entities associated with the ecosystem. And just like
> > development, it works best when many participate.
> >
> > To start, we will be contributing C* blogs to opensource.com and
> > others — and doing media outreach (like the recent ZDNet article).
> > Anyone interested in lending a hand as a writer and/or spokesperson?
> >
> > Appreciate your consideration.
> >
> > Melissa Logan
> >
> > ---------------------------------------------------------------------
> > To unsubscribe, e-mail: dev-unsubscribe@cassandra.apache.org
> > For additional commands, e-mail: dev-help@cassandra.apache.org
> >
> >
>
Re: Community marketing for C*
Posted by Lorina Poland <lo...@datastax.com>.
Hi Melissa -
Glad to hear about the marketing efforts! I'm working on an effort to
improve the Apache C* documentation, so if you have questions or
suggestions about that, I'd be happy to hear them. I'm also happy to do any
editing/reading of blogs before they go out.
Cheers,
Lorina
On Wed, Jun 24, 2020 at 11:45 AM Melissa Logan <lo...@gmail.com>
wrote:
> Hi all,
>
> I’m with an open source-focused marketing firm
> (
> https://urldefense.proofpoint.com/v2/url?u=https-3A__constantia.io_&d=DwIFaQ&c=adz96Xi0w1RHqtPMowiL2g&r=bL2UpIjL4Mm1mCbqWThJUiPD-CmTXMALsIT2Ta-KfGk&m=idt7YJPlj_-MlXoX_MmrNOwk02d_1YwoXwUrVeeXTVc&s=1dX-CHHtPCG4TsXGFb6bc31vxc6UKnduXjPRKgyNMO0&e=
> ) that works with DataStax -- we’ve been tasked
> by them to drive awareness of the Apache Cassandra project and
> community efforts. A neutral marketing “contributor” to C*, if you
> will.
>
> Our team has a long history with open source community marketing.
> Community-led software is the way to go.
>
> As 4.0 release approaches, our goal is to get people interested in C*
> and testing the beta. To be 100% crystal clear: this is about
> increasing awareness of the Apache Cassandra project, not vendors or
> other corporate entities associated with the ecosystem. And just like
> development, it works best when many participate.
>
> To start, we will be contributing C* blogs to opensource.com and
> others — and doing media outreach (like the recent ZDNet article).
> Anyone interested in lending a hand as a writer and/or spokesperson?
>
> Appreciate your consideration.
>
> Melissa Logan
>
> ---------------------------------------------------------------------
> To unsubscribe, e-mail: dev-unsubscribe@cassandra.apache.org
> For additional commands, e-mail: dev-help@cassandra.apache.org
>
>
Re: Community marketing for C*
Posted by Melissa Logan <lo...@gmail.com>.
Scott, thanks for the welcome, and for your participation! We've got two so
far. :-)
Great to be here. I've been immersing myself in the community's work,
governance etc, but very much still learning so please (anyone) feel free
to guide or redirect.
For content, this sheet has a list of topics as a strawdog:
https://docs.google.com/spreadsheets/d/1bMRNB0KJRN9WsMcfoX8BFwuFDX56QRBKpbQ0N8Zvy5k/edit#gid=0
If there are topics you'd love to write about, put your name in the Author
column. It's not intended to be prescriptive, so do add comments on what
should be added/removed. Once confirmed, we can add a Jira ticket to track.
As a good working process is ironed out, we can add to GitHub so it doesn't
get lost in the mailing list (e.g.
https://github.com/cncf/foundation/blob/master/blog-guidelines.md).
Note: I realize this comes at a time when a release is imminent and
therefore folks may be busy. Know that the offer is ongoing, so reach out
anytime.
Melissa
Melissa
Constantia Marketing - https://constantia.io/
Sexism Field Guide - https://sexismfieldguide.com/
On Wed, Jun 24, 2020 at 9:40 PM Scott Andreas <sc...@paradoxica.net> wrote:
> Melissa, welcome to the project and thank you for your email!
>
> One of Apache Cassandra’s longstanding challenges has been establishing a
> voice for itself as an open source project independent of the many
> corporate entities that support its development. Working together to build
> awareness and enthusiasm leading up to the 4.0 release sounds great.
>
> Happy to help with writing, speaking, and any way I can.
>
> Cheers,
>
> — Scott
>
> > On Jun 24, 2020, at 11:45 AM, Melissa Logan <lo...@gmail.com>
> wrote:
> > Hi all,
> >
> > I’m with an open source-focused marketing firm
> > (https://constantia.io/) that works with DataStax -- we’ve been tasked
> > by them to drive awareness of the Apache Cassandra project and
> > community efforts. A neutral marketing “contributor” to C*, if you
> > will.
> >
> > Our team has a long history with open source community marketing.
> > Community-led software is the way to go.
> >
> > As 4.0 release approaches, our goal is to get people interested in C*
> > and testing the beta. To be 100% crystal clear: this is about
> > increasing awareness of the Apache Cassandra project, not vendors or
> > other corporate entities associated with the ecosystem. And just like
> > development, it works best when many participate.
> >
> > To start, we will be contributing C* blogs to opensource.com and
> > others — and doing media outreach (like the recent ZDNet article).
> > Anyone interested in lending a hand as a writer and/or spokesperson?
> >
> > Appreciate your consideration.
> >
> > Melissa Logan
> >
> > ---------------------------------------------------------------------
> > To unsubscribe, e-mail: dev-unsubscribe@cassandra.apache.org
> > For additional commands, e-mail: dev-help@cassandra.apache.org
>
> ---------------------------------------------------------------------
> To unsubscribe, e-mail: dev-unsubscribe@cassandra.apache.org
> For additional commands, e-mail: dev-help@cassandra.apache.org
>
>
Re: Community marketing for C*
Posted by Scott Andreas <sc...@paradoxica.net>.
Melissa, welcome to the project and thank you for your email!
One of Apache Cassandra’s longstanding challenges has been establishing a voice for itself as an open source project independent of the many corporate entities that support its development. Working together to build awareness and enthusiasm leading up to the 4.0 release sounds great.
Happy to help with writing, speaking, and any way I can.
Cheers,
— Scott
> On Jun 24, 2020, at 11:45 AM, Melissa Logan <lo...@gmail.com> wrote:
> Hi all,
>
> I’m with an open source-focused marketing firm
> (https://constantia.io/) that works with DataStax -- we’ve been tasked
> by them to drive awareness of the Apache Cassandra project and
> community efforts. A neutral marketing “contributor” to C*, if you
> will.
>
> Our team has a long history with open source community marketing.
> Community-led software is the way to go.
>
> As 4.0 release approaches, our goal is to get people interested in C*
> and testing the beta. To be 100% crystal clear: this is about
> increasing awareness of the Apache Cassandra project, not vendors or
> other corporate entities associated with the ecosystem. And just like
> development, it works best when many participate.
>
> To start, we will be contributing C* blogs to opensource.com and
> others — and doing media outreach (like the recent ZDNet article).
> Anyone interested in lending a hand as a writer and/or spokesperson?
>
> Appreciate your consideration.
>
> Melissa Logan
>
> ---------------------------------------------------------------------
> To unsubscribe, e-mail: dev-unsubscribe@cassandra.apache.org
> For additional commands, e-mail: dev-help@cassandra.apache.org
---------------------------------------------------------------------
To unsubscribe, e-mail: dev-unsubscribe@cassandra.apache.org
For additional commands, e-mail: dev-help@cassandra.apache.org