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Posted to marketing@cloudstack.apache.org by Chip Childers <ch...@sungard.com> on 2013/03/18 15:05:03 UTC
Press release for our eventual graduation?
Hi all,
Anyone want to work with press@a.o to get a press release ready for an
eventual graduation announcement?
We aren't sure if we are on the board's agenda for this month yet, but
I'd assume that it's going to be this month or next.
It would be nice to get some marketing activity pulled together for an
eventual graduation announcement!
-chip
Re: Press release for our eventual graduation?
Posted by Sally Khudairi <sa...@yahoo.com>.
Thanks, Joe. Re:
> From: Joe Brockmeier <jz...@zonker.net>
> To: cloudstack-marketing@incubator.apache.org
> Cc: press@apache.org
> Sent: Monday, 18 March 2013, 11:47
> Subject: Re: Press release for our eventual graduation?
>
> On Mon, Mar 18, 2013, at 10:28 AM, Sally Khudairi wrote:
>> Some projects are media/message-savvy and send me their proposed draft
>> for editing into the ASF format/tone and distribution, whilst others need
>> me to do the whole thing for them (but help with providing key
>> points/features, and collecting supporting quotes from the community). I
>> still am the one to pull the trigger on the blogs, Twitter feed, and
>> newswires.
>
> Good to know how we should proceed!
>
>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>> working together here :-)
>
> Yes - we can supply you with a near-final draft to work with, and then
> if you have any changes we need to make, that's cool.
That would be perfect.
> I assume we'll still handle posting to the CloudStack Apache blog, etc.?
I post to the ASF General blog --i.e., the press release itself-- but if the Project wants to add a more technically-focused post as well, that would work. In fact, more technically-oriented press prefer a bit more detail on some of the announcements. Seeing this is a TLP/graduation announcement and not a project release, we should be OK with just the press release.
> Will you be doing any specific outreach to press? For the
> 4.0.0-incubating release, we came up with a press list and contacted
> folks directly who might usually write about cloud topics. Not sure if
> Apache does any "pushing" to press or mainly handles incoming
> requests.
I have a press & analyst list that I also disseminate to when I send the announcement out over announce@apache.org
In select instances I have also sent the announcement out under embargo to a subset of that group as well.
>> I must underscore that we need to work together here: some projects
>> learned that the Board approved their resolution, went out and blogged
>> and tweeted their enthusiasm at becoming a TLP, then were confused when
>> we didn't garner any media coverage when the press release was issued a
>> few weeks later. The press don't report on "old" news, so we
> need to
>> coordinate our timing. This is important.
>
> Gotcha. And yes, I'm aware of this from prior experience. :-)
>
>> So having said all this, what's your timeframe? Do you want to send me
> a
>> draft release based on earlier TLP announcements such as:
>
> We should get it done this week, though we don't know yet if we're on
> the agenda for March 20th.
You are on the agenda. So we can do two things: a) formally announce on Thursday (not preferred, as we might not get good coverage), or b) formally announce on Monday (still good for international coverage; would be better if we sent something out under embargo to our "friendlies" a few days before).
Thoughts?
-Sally
> Best,
>
> jzb
> --
> Joe Brockmeier
> jzb@zonker.net
> Twitter: @jzb
> http://www.dissociatedpress.net/
>
Re: Press release for our eventual graduation?
Posted by Joe Brockmeier <jz...@zonker.net>.
On Mon, Mar 18, 2013, at 10:28 AM, Sally Khudairi wrote:
> Some projects are media/message-savvy and send me their proposed draft
> for editing into the ASF format/tone and distribution, whilst others need
> me to do the whole thing for them (but help with providing key
> points/features, and collecting supporting quotes from the community). I
> still am the one to pull the trigger on the blogs, Twitter feed, and
> newswires.
Good to know how we should proceed!
> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
> working together here :-)
Yes - we can supply you with a near-final draft to work with, and then
if you have any changes we need to make, that's cool.
I assume we'll still handle posting to the CloudStack Apache blog, etc.?
Will you be doing any specific outreach to press? For the
4.0.0-incubating release, we came up with a press list and contacted
folks directly who might usually write about cloud topics. Not sure if
Apache does any "pushing" to press or mainly handles incoming requests.
> I must underscore that we need to work together here: some projects
> learned that the Board approved their resolution, went out and blogged
> and tweeted their enthusiasm at becoming a TLP, then were confused when
> we didn't garner any media coverage when the press release was issued a
> few weeks later. The press don't report on "old" news, so we need to
> coordinate our timing. This is important.
Gotcha. And yes, I'm aware of this from prior experience. :-)
> So having said all this, what's your timeframe? Do you want to send me a
> draft release based on earlier TLP announcements such as:
We should get it done this week, though we don't know yet if we're on
the agenda for March 20th.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: Press release for our eventual graduation?
Posted by Sally Khudairi <sk...@apache.org>.
Hi Chip --a few more comments inline:
> From: Chip Childers <ch...@sungard.com>
> To: Sally Khudairi <sk...@apache.org>
> Cc: "cloudstack-marketing@incubator.apache.org" <cl...@incubator.apache.org>; "press@apache.org" <pr...@apache.org>
> Sent: Monday, 18 March 2013, 11:40
> Subject: Re: Press release for our eventual graduation?
>
> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>> Hello, everyone --thanks for including us in your plans.
>>
>> With respect to formally announcing your graduation from the Incubator,
> yes, I am the one who will be working with you to get the message out.
>>
>> Some projects are media/message-savvy and send me their proposed draft for
> editing into the ASF format/tone and distribution, whilst others need me to do
> the whole thing for them (but help with providing key points/features, and
> collecting supporting quotes from the community). I still am the one to pull the
> trigger on the blogs, Twitter feed, and newswires.
>>
>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
> working together here :-)
>
> Not chomping - just wanting to make sure that it's being handled. ;-)
Any energy in this arena is much appreciated <g>
>>
>> I must underscore that we need to work together here: some projects learned
> that the Board approved their resolution, went out and blogged and tweeted their
> enthusiasm at becoming a TLP, then were confused when we didn't garner any
> media coverage when the press release was issued a few weeks later. The press
> don't report on "old" news, so we need to coordinate our timing.
> This is important.
>>
>
> Agreed. In fact, I'd suggest that we will probably want to prepare
> everything on the cs-marketing list for whenever we do hear back from
> the board, and then be sure to coordinate with you on the timing of the
> release.
>
> We've generally sought to announce things on Tuesdays (This has been
> Joe's
> advice on things like release announcements), so we understand the value
> of acting in a coordinated fashion.
Indeed. My preference is the Tuesday-Wednesday-Monday order for disseminating announcements, but Monday would work in this instance. I'd like to give a small subset of our media/analyst contacts a heads-up beforehand here, and possibly provide them with a draft of the press release under embargo a few days beforehand so they can pull quotes, etc.
> I'm not sure how a project is notified of any board results, but if it
> goes to cloudstack-private@i.a.o it will be easier to contain the news
> until an official date (note that cloudstack-marketing@i.a.o is a public
> list).
It comes out via email shortly after the call is done. The reality is that the press/public might see this once the info goes live (some members of the general Apache community tweet/blog "hats off" notes of support, irrespective of what we'd prefer, and the press pick up on that). We should be OK as long as we announce within the same week.
>> So having said all this, what's your timeframe?
>
> Unknown. We sent our draft resolution to board@ on Sunday, but are not
> sure if it made it onto this month's agenda or not yet.
>
>> Do you want to send me a draft release based on earlier TLP announcements
> such as:
>>
>> -
> https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces39
>>
> - https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces35
>>
> - https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces34
>>
>
> I was hoping that the folks on cloudstack-marketing (Giles / Joe / others)
> would step up to do the draft first, and then work with you to
> ensure that it's appropriate. We're a pretty large community, and
> it's
> always a good sign when a community can self-organize around work like
> this.
Perfect. If I can get something by 12 Noon ET on Thursday, preferably sooner, that would be great!
>>
>> Thanks in advance for your help & enthusiasm. I look forward to working
> with you!
>>
>> Chat soon,
>> Sally
Cheers,
Sally
Re: Press release for our eventual graduation?
Posted by Joe Brockmeier <jz...@zonker.net>.
On Mon, Mar 18, 2013, at 10:54 AM, David Nalley wrote:
> Mind you, that isn't announcing, but I suspect that it won't be a
> secret from anyone who wants to know/cares.
Sure. The problem, though, is when projects put it out on their blog or
whatever and it looks like The Announcement - gets a little bit of
coverage, and then is followed some time later by The Official
Announcement.
I've been on the other side of this before, when I've seen the info on
the -announce mailing list or something, and then seen an official press
release some time later. This is for code releases, though, not TLP
graduation.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: Press release for our eventual graduation?
Posted by David Nalley <da...@gnsa.us>.
On Mon, Mar 18, 2013 at 11:49 AM, Chip Childers
<ch...@sungard.com> wrote:
> On Mon, Mar 18, 2013 at 11:40:56AM -0400, Chip Childers wrote:
>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>> > So having said all this, what's your timeframe?
>>
>> Unknown. We sent our draft resolution to board@ on Sunday, but are not
>> sure if it made it onto this month's agenda or not yet.
>
> No longer unknown. It was just confirmed that our proposed graduation
> was added to the agenda for Wednesday's board meeting. Obviously we
> can't be certain of the result, but at least there is a target for when
> we *may* be allowed to graduate now.
>From a practical perspective, this information will be impossible to
really contain.
Board minutes get sent to committers@
Tickets will be filed for all of the infrastructure tasks (public
lists, there will be list and git repo changes - and some of those
will begin well nigh immediately.)
Mind you, that isn't announcing, but I suspect that it won't be a
secret from anyone who wants to know/cares.
Re: Press release for our eventual graduation?
Posted by Chip Childers <ch...@sungard.com>.
On Mon, Mar 18, 2013 at 03:53:10PM +0000, Giles Sirett wrote:
> Chip
> To be clear, if they vote in favour of graduation on Wednesday, does that we that we're there/done/graduated ? - or is there a period after the vote before the project is officially graduated ?
>
> Kind Regards
> Giles
It means we are a TLP, and have to start the process of executing the
infrastructure related migrations.
This is a bit of a "soft transition" in practical terms. See [1] for
some info about the process post board vote (assuming acceptance).
-chip
[1] http://incubator.apache.org/guides/graduation.html#life-after-graduation
RE: Press release for our eventual graduation?
Posted by Giles Sirett <gi...@shapeblue.com>.
Chip
To be clear, if they vote in favour of graduation on Wednesday, does that we that we're there/done/graduated ? - or is there a period after the vote before the project is officially graduated ?
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055
Giles.Sirett@shapeblue.com
-----Original Message-----
From: Chip Childers [mailto:chip.childers@sungard.com]
Sent: 18 March 2013 15:49
To: Sally Khudairi
Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
Subject: Re: Press release for our eventual graduation?
On Mon, Mar 18, 2013 at 11:40:56AM -0400, Chip Childers wrote:
> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
> > So having said all this, what's your timeframe?
>
> Unknown. We sent our draft resolution to board@ on Sunday, but are not
> sure if it made it onto this month's agenda or not yet.
No longer unknown. It was just confirmed that our proposed graduation was added to the agenda for Wednesday's board meeting. Obviously we can't be certain of the result, but at least there is a target for when we *may* be allowed to graduate now.
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: Press release for our eventual graduation?
Posted by Chip Childers <ch...@sungard.com>.
On Mon, Mar 18, 2013 at 11:40:56AM -0400, Chip Childers wrote:
> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
> > So having said all this, what's your timeframe?
>
> Unknown. We sent our draft resolution to board@ on Sunday, but are not
> sure if it made it onto this month's agenda or not yet.
No longer unknown. It was just confirmed that our proposed graduation
was added to the agenda for Wednesday's board meeting. Obviously we
can't be certain of the result, but at least there is a target for when
we *may* be allowed to graduate now.
Re: Press release for our eventual graduation?
Posted by Brett Porter <br...@apache.org>.
On 18/03/2013, at 11:53 AM, Giles Sirett <gi...@shapeblue.com> wrote:
> Chip
> To be clear, if they vote in favour of graduation on Wednesday, does that we that we're there/done/graduated ? - or is there a period after the vote before the project is officially graduated ?
It's official as soon as the resolution has passed, from there on it's up to the project to determine what they want to communicate to the world and how.
On 18/03/2013, at 11:40 AM, Chip Childers <ch...@sungard.com> wrote:
> I'm not sure how a project is notified of any board results, but if it
> goes to cloudstack-private@i.a.o it will be easier to contain the news
> until an official date (note that cloudstack-marketing@i.a.o is a public
> list).
You will be notified in the following ways:
- anyone at the meeting is welcome to share it immediately
- Doug sends a summary of the meeting to all committers
- some period of time later (depending on workload), new chairs get some information from the secretary
As David said in follow up, I wouldn't worry about "containing" the news. Anyone on this list or dev@ should know what's going on now, and be notified as soon as possible after the meeting. You can make your formal announcement to the rest of the world on a reasonable timeline you define.
- Brett
--
Brett Porter
brett@apache.org
http://brettporter.wordpress.com/
http://au.linkedin.com/in/brettporter
http://twitter.com/brettporter
Re: Press release for our eventual graduation?
Posted by Chip Childers <ch...@sungard.com>.
On Mon, Mar 18, 2013 at 03:54:09PM +0000, Giles Sirett wrote:
> Sally
>
> I'm happy to put together something as a first draft, based on the messaging that you suggest for a graduation.
>
> Everybody else on this list: hows best that we work together on this?: shall I post some text on list in as a starting point to solicit comments & review BEFORE I get something to Sally ? or would folks rather that I work with Sally and then bring it back to this list ?
>
> Any guidance accepted :-)
Please work through drafts / comments on the cloudstack-marketing list
first, and then we can provide it so Sally for review / comment / edit.
RE: Press release for our eventual graduation?
Posted by Giles Sirett <gi...@shapeblue.com>.
And just so everybody knows, I'm running out of day here, its likely to be in draft by 10am GMT Tuesday
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055
Giles.Sirett@shapeblue.com
-----Original Message-----
From: Sally Khudairi [mailto:sk@apache.org]
Sent: 18 March 2013 18:04
To: Giles Sirett; cloudstack-marketing@incubator.apache.org
Cc: press@apache.org
Subject: Re: Press release for our eventual graduation?
Thanks, Giles.
Wrt "how/when", if we need to issue immediately, I suggest we issue the announcement at 6AM ET on Thursday 21 March. This would be via the newswire service, the ASF blog and Twitter feed, and the announce@apache.org and dedicated media/analyst mailing lists.
Please let me know if this is would work with what you collectively had in mind.
Warmly,
Sally
----- Original Message -----
> From: Giles Sirett <gi...@shapeblue.com>
> To: "cloudstack-marketing@incubator.apache.org"
> <cl...@incubator.apache.org>; Sally Khudairi
> <sk...@apache.org>
> Cc: "press@apache.org" <pr...@apache.org>
> Sent: Monday, 18 March 2013, 13:59
> Subject: RE: Press release for our eventual graduation?
>
> OK, I'm going to get something together tomorrow. Will share on
> marketing list as soon as its ready, then we can pass on to Sally once
> done
>
>
> On the "how" to release, it sounds like, after the vote, that this is
> going to be drip fed out through other channels and that theres
> nothing we could do to stop that.
> Therefore, my suggestion is to announce as quickly as possible after
> the vote. We should create a PDF and wiki version of the release.
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Sally Khudairi [mailto:sk@apache.org]
> Sent: 18 March 2013 16:42
> To: Giles Sirett; cloudstack-marketing@incubator.apache.org
> Cc: press@apache.org
> Subject: Re: Press release for our eventual graduation?
>
> Thanks so much, Giles.
>
> I'm here if you need any help. I'll be traveling on Wednesday and
> unavailable Thursday morning ET, but am otherwise flexible & happy to
> assist.
>
> Cheers & chat soon,
> Sally
>
> = = = = =
> vox +1 617 921 8656
> aux +1 917 725 2133
> skype sallykhudairi
>
>
> ----- Original Message -----
>> From: Giles Sirett <gi...@shapeblue.com>
>> To: "cloudstack-marketing@incubator.apache.org"
>> <cl...@incubator.apache.org>
>> Cc: "press@apache.org" <pr...@apache.org>
>> Sent: Monday, 18 March 2013, 11:54
>> Subject: RE: Press release for our eventual graduation?
>>
>> Sally
>>
>> I'm happy to put together something as a first draft, based on the
>> messaging that you suggest for a graduation.
>>
>> Everybody else on this list: hows best that we work together on this?:
>> shall I post some text on list in as a starting point to solicit
>> comments & review BEFORE I get something to Sally ? or would folks
>> rather that I work with Sally and then bring it back to this list ?
>>
>> Any guidance accepted :-)
>>
>>
>>
>> Kind Regards
>> Giles
>>
>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>
>>
>>
>>
>> -----Original Message-----
>> From: Chip Childers [mailto:chip.childers@sungard.com]
>> Sent: 18 March 2013 15:41
>> To: Sally Khudairi
>> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>> Subject: Re: Press release for our eventual graduation?
>>
>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>> Hello, everyone --thanks for including us in your plans.
>>>
>>> With respect to formally announcing your graduation from the
>>> Incubator,
>> yes, I am the one who will be working with you to get the message out.
>>>
>>> Some projects are media/message-savvy and send me their proposed
>>> draft for
>> editing into the ASF format/tone and distribution, whilst others
>> need me to do the whole thing for them (but help with providing key
>> points/features, and collecting supporting quotes from the community).
>> I still am the one to pull the trigger on the blogs, Twitter feed,
>> and
> newswires.
>>>
>>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>>> working together here :-)
>>
>> Not chomping - just wanting to make sure that it's being handled.
>> ;-)
>>
>>>
>>> I must underscore that we need to work together here: some
>>> projects learned
>> that the Board approved their resolution, went out and blogged and
>> tweeted their enthusiasm at becoming a TLP, then were confused when
>> we didn't garner any media coverage when the press release was
>> issued a few weeks later. The press don't report on "old" news, so
>> we
> need to coordinate our timing.
>> This is important.
>>>
>>
>> Agreed. In fact, I'd suggest that we will probably want to prepare
>> everything on the cs-marketing list for whenever we do hear back from
>> the board, and then be sure to coordinate with you on the timing of
>> the
> release.
>>
>> We've generally sought to announce things on Tuesdays (This has been
>> Joe's advice on things like release announcements), so we understand
>> the value of acting in a coordinated fashion.
>>
>> I'm not sure how a project is notified of any board results, but if
>> it goes to cloudstack-private@i.a.o it will be easier to contain the
>> news until an official date (note that cloudstack-marketing@i.a.o is
>> a public
> list).
>>
>>> So having said all this, what's your timeframe?
>>
>> Unknown. We sent our draft resolution to board@ on Sunday, but are
>> not sure if it made it onto this month's agenda or not yet.
>>
>>> Do you want to send me a draft release based on earlier TLP
>>> announcements
>> such as:
>>>
>>> -
>>>
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>> t
>>> i
>>> on_announces39
>>> -
>>>
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>> t
>>> i
>>> on_announces35
>>> -
>>>
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>> t
>>> i
>>> on_announces34
>>>
>>
>> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>> others) would step up to do the draft first, and then work with you
>> to ensure that it's appropriate. We're a pretty large community,
>> and it's always a good sign when a community can self-organize
>> around work
> like this.
>>
>>>
>>> Thanks in advance for your help & enthusiasm. I look forward to
>>> working
>> with you!
>>>
>>> Chat soon,
>>> Sally
>>
>> This email and any attachments to it may be confidential and are
>> intended solely for the use of the individual to whom it is addressed.
>> Any views or opinions expressed are solely those of the author and
>> do not necessarily represent those of Shape Blue Ltd or related
>> companies. If you are not the intended recipient of this email, you
>> must neither take any action based upon its contents, nor copy or
>> show it to anyone. Please contact the sender if you believe you have
>> received this email in error. Shape Blue Ltd is a company
>> incorporated in England & Wales. ShapeBlue Services India LLP is
>> operated under
> license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>>
>
> This email and any attachments to it may be confidential and are
> intended solely for the use of the individual to whom it is addressed.
> Any views or opinions expressed are solely those of the author and do
> not necessarily represent those of Shape Blue Ltd or related
> companies. If you are not the intended recipient of this email, you
> must neither take any action based upon its contents, nor copy or show
> it to anyone. Please contact the sender if you believe you have
> received this email in error. Shape Blue Ltd is a company incorporated
> in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: Press release for our eventual graduation?
Posted by Sally Khudairi <sk...@apache.org>.
Thanks, Giles.
Wrt "how/when", if we need to issue immediately, I suggest we issue the announcement at 6AM ET on Thursday 21 March. This would be via the newswire service, the ASF blog and Twitter feed, and the announce@apache.org and dedicated media/analyst mailing lists.
Please let me know if this is would work with what you collectively had in mind.
Warmly,
Sally
----- Original Message -----
> From: Giles Sirett <gi...@shapeblue.com>
> To: "cloudstack-marketing@incubator.apache.org" <cl...@incubator.apache.org>; Sally Khudairi <sk...@apache.org>
> Cc: "press@apache.org" <pr...@apache.org>
> Sent: Monday, 18 March 2013, 13:59
> Subject: RE: Press release for our eventual graduation?
>
> OK, I'm going to get something together tomorrow. Will share on marketing
> list as soon as its ready, then we can pass on to Sally once done
>
>
> On the "how" to release, it sounds like, after the vote, that this is
> going to be drip fed out through other channels and that theres nothing we could
> do to stop that.
> Therefore, my suggestion is to announce as quickly as possible after the vote.
> We should create a PDF and wiki version of the release.
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055
> Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Sally Khudairi [mailto:sk@apache.org]
> Sent: 18 March 2013 16:42
> To: Giles Sirett; cloudstack-marketing@incubator.apache.org
> Cc: press@apache.org
> Subject: Re: Press release for our eventual graduation?
>
> Thanks so much, Giles.
>
> I'm here if you need any help. I'll be traveling on Wednesday and
> unavailable Thursday morning ET, but am otherwise flexible & happy to
> assist.
>
> Cheers & chat soon,
> Sally
>
> = = = = =
> vox +1 617 921 8656
> aux +1 917 725 2133
> skype sallykhudairi
>
>
> ----- Original Message -----
>> From: Giles Sirett <gi...@shapeblue.com>
>> To: "cloudstack-marketing@incubator.apache.org"
>> <cl...@incubator.apache.org>
>> Cc: "press@apache.org" <pr...@apache.org>
>> Sent: Monday, 18 March 2013, 11:54
>> Subject: RE: Press release for our eventual graduation?
>>
>> Sally
>>
>> I'm happy to put together something as a first draft, based on the
>> messaging that you suggest for a graduation.
>>
>> Everybody else on this list: hows best that we work together on this?:
>> shall I post some text on list in as a starting point to solicit
>> comments & review BEFORE I get something to Sally ? or would folks
>> rather that I work with Sally and then bring it back to this list ?
>>
>> Any guidance accepted :-)
>>
>>
>>
>> Kind Regards
>> Giles
>>
>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>
>>
>>
>>
>> -----Original Message-----
>> From: Chip Childers [mailto:chip.childers@sungard.com]
>> Sent: 18 March 2013 15:41
>> To: Sally Khudairi
>> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>> Subject: Re: Press release for our eventual graduation?
>>
>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>> Hello, everyone --thanks for including us in your plans.
>>>
>>> With respect to formally announcing your graduation from the
>>> Incubator,
>> yes, I am the one who will be working with you to get the message out.
>>>
>>> Some projects are media/message-savvy and send me their proposed
>>> draft for
>> editing into the ASF format/tone and distribution, whilst others need
>> me to do the whole thing for them (but help with providing key
>> points/features, and collecting supporting quotes from the community).
>> I still am the one to pull the trigger on the blogs, Twitter feed, and
> newswires.
>>>
>>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>>> working together here :-)
>>
>> Not chomping - just wanting to make sure that it's being handled. ;-)
>>
>>>
>>> I must underscore that we need to work together here: some projects
>>> learned
>> that the Board approved their resolution, went out and blogged and
>> tweeted their enthusiasm at becoming a TLP, then were confused when we
>> didn't garner any media coverage when the press release was issued a
>> few weeks later. The press don't report on "old" news, so we
> need to coordinate our timing.
>> This is important.
>>>
>>
>> Agreed. In fact, I'd suggest that we will probably want to prepare
>> everything on the cs-marketing list for whenever we do hear back from
>> the board, and then be sure to coordinate with you on the timing of the
> release.
>>
>> We've generally sought to announce things on Tuesdays (This has been
>> Joe's advice on things like release announcements), so we understand
>> the value of acting in a coordinated fashion.
>>
>> I'm not sure how a project is notified of any board results, but if it
>> goes to cloudstack-private@i.a.o it will be easier to contain the news
>> until an official date (note that cloudstack-marketing@i.a.o is a public
> list).
>>
>>> So having said all this, what's your timeframe?
>>
>> Unknown. We sent our draft resolution to board@ on Sunday, but are not
>> sure if it made it onto this month's agenda or not yet.
>>
>>> Do you want to send me a draft release based on earlier TLP
>>> announcements
>> such as:
>>>
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces39
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces35
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces34
>>>
>>
>> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>> others) would step up to do the draft first, and then work with you to
>> ensure that it's appropriate. We're a pretty large community, and
>> it's always a good sign when a community can self-organize around work
> like this.
>>
>>>
>>> Thanks in advance for your help & enthusiasm. I look forward to
>>> working
>> with you!
>>>
>>> Chat soon,
>>> Sally
>>
>> This email and any attachments to it may be confidential and are
>> intended solely for the use of the individual to whom it is addressed.
>> Any views or opinions expressed are solely those of the author and do
>> not necessarily represent those of Shape Blue Ltd or related
>> companies. If you are not the intended recipient of this email, you
>> must neither take any action based upon its contents, nor copy or show
>> it to anyone. Please contact the sender if you believe you have
>> received this email in error. Shape Blue Ltd is a company incorporated
>> in England & Wales. ShapeBlue Services India LLP is operated under
> license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>>
>
> This email and any attachments to it may be confidential and are intended solely
> for the use of the individual to whom it is addressed. Any views or opinions
> expressed are solely those of the author and do not necessarily represent those
> of Shape Blue Ltd or related companies. If you are not the intended recipient of
> this email, you must neither take any action based upon its contents, nor copy
> or show it to anyone. Please contact the sender if you believe you have received
> this email in error. Shape Blue Ltd is a company incorporated in England &
> Wales. ShapeBlue Services India LLP is operated under license from Shape Blue
> Ltd. ShapeBlue is a registered trademark.
>
RE: Press release for our eventual graduation?
Posted by Giles Sirett <gi...@shapeblue.com>.
OK, I'm going to get something together tomorrow. Will share on marketing list as soon as its ready, then we can pass on to Sally once done
On the "how" to release, it sounds like, after the vote, that this is going to be drip fed out through other channels and that theres nothing we could do to stop that.
Therefore, my suggestion is to announce as quickly as possible after the vote. We should create a PDF and wiki version of the release.
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055
Giles.Sirett@shapeblue.com
-----Original Message-----
From: Sally Khudairi [mailto:sk@apache.org]
Sent: 18 March 2013 16:42
To: Giles Sirett; cloudstack-marketing@incubator.apache.org
Cc: press@apache.org
Subject: Re: Press release for our eventual graduation?
Thanks so much, Giles.
I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
Cheers & chat soon,
Sally
= = = = =
vox +1 617 921 8656
aux +1 917 725 2133
skype sallykhudairi
----- Original Message -----
> From: Giles Sirett <gi...@shapeblue.com>
> To: "cloudstack-marketing@incubator.apache.org"
> <cl...@incubator.apache.org>
> Cc: "press@apache.org" <pr...@apache.org>
> Sent: Monday, 18 March 2013, 11:54
> Subject: RE: Press release for our eventual graduation?
>
> Sally
>
> I'm happy to put together something as a first draft, based on the
> messaging that you suggest for a graduation.
>
> Everybody else on this list: hows best that we work together on this?:
> shall I post some text on list in as a starting point to solicit
> comments & review BEFORE I get something to Sally ? or would folks
> rather that I work with Sally and then bring it back to this list ?
>
> Any guidance accepted :-)
>
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Chip Childers [mailto:chip.childers@sungard.com]
> Sent: 18 March 2013 15:41
> To: Sally Khudairi
> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
> Subject: Re: Press release for our eventual graduation?
>
> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>> Hello, everyone --thanks for including us in your plans.
>>
>> With respect to formally announcing your graduation from the
>> Incubator,
> yes, I am the one who will be working with you to get the message out.
>>
>> Some projects are media/message-savvy and send me their proposed
>> draft for
> editing into the ASF format/tone and distribution, whilst others need
> me to do the whole thing for them (but help with providing key
> points/features, and collecting supporting quotes from the community).
> I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
>>
>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>> working together here :-)
>
> Not chomping - just wanting to make sure that it's being handled. ;-)
>
>>
>> I must underscore that we need to work together here: some projects
>> learned
> that the Board approved their resolution, went out and blogged and
> tweeted their enthusiasm at becoming a TLP, then were confused when we
> didn't garner any media coverage when the press release was issued a
> few weeks later. The press don't report on "old" news, so we need to coordinate our timing.
> This is important.
>>
>
> Agreed. In fact, I'd suggest that we will probably want to prepare
> everything on the cs-marketing list for whenever we do hear back from
> the board, and then be sure to coordinate with you on the timing of the release.
>
> We've generally sought to announce things on Tuesdays (This has been
> Joe's advice on things like release announcements), so we understand
> the value of acting in a coordinated fashion.
>
> I'm not sure how a project is notified of any board results, but if it
> goes to cloudstack-private@i.a.o it will be easier to contain the news
> until an official date (note that cloudstack-marketing@i.a.o is a public list).
>
>> So having said all this, what's your timeframe?
>
> Unknown. We sent our draft resolution to board@ on Sunday, but are not
> sure if it made it onto this month's agenda or not yet.
>
>> Do you want to send me a draft release based on earlier TLP
>> announcements
> such as:
>>
>> -
>>
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>> i
>> on_announces39
>> -
>>
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>> i
>> on_announces35
>> -
>>
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>> i
>> on_announces34
>>
>
> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
> others) would step up to do the draft first, and then work with you to
> ensure that it's appropriate. We're a pretty large community, and
> it's always a good sign when a community can self-organize around work like this.
>
>>
>> Thanks in advance for your help & enthusiasm. I look forward to
>> working
> with you!
>>
>> Chat soon,
>> Sally
>
> This email and any attachments to it may be confidential and are
> intended solely for the use of the individual to whom it is addressed.
> Any views or opinions expressed are solely those of the author and do
> not necessarily represent those of Shape Blue Ltd or related
> companies. If you are not the intended recipient of this email, you
> must neither take any action based upon its contents, nor copy or show
> it to anyone. Please contact the sender if you believe you have
> received this email in error. Shape Blue Ltd is a company incorporated
> in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: Press release for our eventual graduation?
Posted by Chip Childers <ch...@sungard.com>.
You can use me for one.
On Mar 19, 2013, at 7:45 AM, Giles Sirett <gi...@shapeblue.com> wrote:
>
> Any PPMC members want to volunteer to provide me with some quotes for the press release ? (I will draft the quotes for you :-) )
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055
> Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Joe Brockmeier [mailto:jzb@zonker.net]
> Sent: 18 March 2013 19:29
> To: cloudstack-marketing@incubator.apache.org
> Subject: Re: Press release for our eventual graduation?
>
> On Mon, Mar 18, 2013, at 02:20 PM, Sally Khudairi wrote:
>> Thanks, Karen. I'm at khudairi@gmail.com --can you please permit access?
>
> I've given you access - let me know if you don't get it.
>
>> Also, I'd like to go through the list and pull out any duplicate
>> contacts so we don't upset any of our media friendlies.
>
> Good idea.
>
> Best,
>
> jzb
> --
> Joe Brockmeier
> jzb@zonker.net
> Twitter: @jzb
> http://www.dissociatedpress.net/
>
> This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
>
RE: Press release for our eventual graduation?
Posted by Giles Sirett <gi...@shapeblue.com>.
Any PPMC members want to volunteer to provide me with some quotes for the press release ? (I will draft the quotes for you :-) )
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055
Giles.Sirett@shapeblue.com
-----Original Message-----
From: Joe Brockmeier [mailto:jzb@zonker.net]
Sent: 18 March 2013 19:29
To: cloudstack-marketing@incubator.apache.org
Subject: Re: Press release for our eventual graduation?
On Mon, Mar 18, 2013, at 02:20 PM, Sally Khudairi wrote:
> Thanks, Karen. I'm at khudairi@gmail.com --can you please permit access?
I've given you access - let me know if you don't get it.
> Also, I'd like to go through the list and pull out any duplicate
> contacts so we don't upset any of our media friendlies.
Good idea.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: Press release for our eventual graduation?
Posted by Joe Brockmeier <jz...@zonker.net>.
On Mon, Mar 18, 2013, at 02:20 PM, Sally Khudairi wrote:
> Thanks, Karen. I'm at khudairi@gmail.com --can you please permit access?
I've given you access - let me know if you don't get it.
> Also, I'd like to go through the list and pull out any duplicate contacts
> so we don't upset any of our media friendlies.
Good idea.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: Press release for our eventual graduation?
Posted by Sally Khudairi <sk...@apache.org>.
Thanks, Karen. I'm at khudairi@gmail.com --can you please permit access?
Also, I'd like to go through the list and pull out any duplicate contacts so we don't upset any of our media friendlies.
Cheers,
Sally
----- Original Message -----
> From: Karen Vuong <ka...@citrix.com>
> To: Mark Hinkle <Ma...@citrix.com>; "<cl...@incubator.apache.org>" <cl...@incubator.apache.org>
> Cc: "cloudstack-marketing@incubator.apache.org" <cl...@incubator.apache.org>; Sally Khudairi <sk...@apache.org>; "press@apache.org" <pr...@apache.org>
> Sent: Monday, 18 March 2013, 14:15
> Subject: RE: Press release for our eventual graduation?
>
> Hi all,
>
> Please see this link for the press contacts list:
> https://docs.google.com/spreadsheet/ccc?key=0AhHbvXbeVD2idEFNRmZ5UWpjOXFlam1mNmt0S3JmWFE&usp=sharing
>
>
> Best regards,
>
> Karen
>
>
> -----Original Message-----
> From: Mark Hinkle
> Sent: Monday, March 18, 2013 11:09 AM
> To: <cl...@incubator.apache.org>
> Cc: cloudstack-marketing@incubator.apache.org; Sally Khudairi; press@apache.org;
> Karen Vuong
> Subject: Re: Press release for our eventual graduation?
>
> For Apache CloudStack 4.0 we had Karen distribute a media alert to a list and we
> got good pick-up. We should update that again and coordinate all our
> relationships, Karen, can you send a link to the list of who we have right now?
>
> Mark
>
>
>
> On Mar 18, 2013, at 11:04 AM, "Giles Sirett"
> <gi...@shapeblue.com> wrote:
>
>> [damm MS Outlook], Hadn't finished.......
>>
>> Meant to also ask: Sally, can you confirm if ASF will put this out on the
> newswires ?
>> If not, can I ask if, between us, we can get out a release to enough tech
> journos, etc through our existing contacts to give it momentum ?
>>
>> I would think that we should be able to, if we combine it with enough
>> twitter & other social media
>>
>> Kind Regards
>> Giles
>>
>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>
>>
>>
>>
>> -----Original Message-----
>> From: Giles Sirett
>> Sent: 18 March 2013 18:00
>> To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
>> Cc: press@apache.org
>> Subject: RE: Press release for our eventual graduation?
>>
>> OK, I'm going to get something together tomorrow. Will share on
>> marketing list as soon as its ready, then we can pass on to Sally once
>> done
>>
>>
>> On the "how" to release, it sounds like, after the vote, that
> this is going to be drip fed out through other channels and that theres nothing
> we could do to stop that.
>> Therefore, my suggestion is to announce as quickly as possible after the
> vote. We should create a PDF and wiki version of the release.
>>
>>
>> Kind Regards
>> Giles
>>
>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>
>>
>>
>>
>> -----Original Message-----
>> From: Sally Khudairi [mailto:sk@apache.org]
>> Sent: 18 March 2013 16:42
>> To: Giles Sirett; cloudstack-marketing@incubator.apache.org
>> Cc: press@apache.org
>> Subject: Re: Press release for our eventual graduation?
>>
>> Thanks so much, Giles.
>>
>> I'm here if you need any help. I'll be traveling on Wednesday and
> unavailable Thursday morning ET, but am otherwise flexible & happy to
> assist.
>>
>> Cheers & chat soon,
>> Sally
>>
>> = = = = =
>> vox +1 617 921 8656
>> aux +1 917 725 2133
>> skype sallykhudairi
>>
>>
>> ----- Original Message -----
>>> From: Giles Sirett <gi...@shapeblue.com>
>>> To: "cloudstack-marketing@incubator.apache.org"
>>> <cl...@incubator.apache.org>
>>> Cc: "press@apache.org" <pr...@apache.org>
>>> Sent: Monday, 18 March 2013, 11:54
>>> Subject: RE: Press release for our eventual graduation?
>>>
>>> Sally
>>>
>>> I'm happy to put together something as a first draft, based on the
>>> messaging that you suggest for a graduation.
>>>
>>> Everybody else on this list: hows best that we work together on this?:
>>> shall I post some text on list in as a starting point to solicit
>>> comments & review BEFORE I get something to Sally ? or would folks
>>> rather that I work with Sally and then bring it back to this list ?
>>>
>>> Any guidance accepted :-)
>>>
>>>
>>>
>>> Kind Regards
>>> Giles
>>>
>>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>>
>>>
>>>
>>>
>>> -----Original Message-----
>>> From: Chip Childers [mailto:chip.childers@sungard.com]
>>> Sent: 18 March 2013 15:41
>>> To: Sally Khudairi
>>> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>>> Subject: Re: Press release for our eventual graduation?
>>>
>>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>>> Hello, everyone --thanks for including us in your plans.
>>>>
>>>> With respect to formally announcing your graduation from the
>>>> Incubator,
>>> yes, I am the one who will be working with you to get the message out.
>>>>
>>>> Some projects are media/message-savvy and send me their proposed
>>>> draft for
>>> editing into the ASF format/tone and distribution, whilst others need
>>> me to do the whole thing for them (but help with providing key
>>> points/features, and collecting supporting quotes from the community).
>>> I still am the one to pull the trigger on the blogs, Twitter feed, and
> newswires.
>>>>
>>>> Seeing that Giles and Chip chomping at the bit, I suspect we'll
> be
>>>> working together here :-)
>>>
>>> Not chomping - just wanting to make sure that it's being handled.
> ;-)
>>>
>>>>
>>>> I must underscore that we need to work together here: some projects
>
>>>> learned
>>> that the Board approved their resolution, went out and blogged and
>>> tweeted their enthusiasm at becoming a TLP, then were confused when
>>> we didn't garner any media coverage when the press release was
> issued
>>> a few weeks later. The press don't report on "old" news,
> so we need to coordinate our timing.
>>> This is important.
>>>
>>> Agreed. In fact, I'd suggest that we will probably want to prepare
>>> everything on the cs-marketing list for whenever we do hear back from
>>> the board, and then be sure to coordinate with you on the timing of the
> release.
>>>
>>> We've generally sought to announce things on Tuesdays (This has
> been
>>> Joe's advice on things like release announcements), so we
> understand
>>> the value of acting in a coordinated fashion.
>>>
>>> I'm not sure how a project is notified of any board results, but if
>
>>> it goes to cloudstack-private@i.a.o it will be easier to contain the
>>> news until an official date (note that cloudstack-marketing@i.a.o is a
> public list).
>>>
>>>> So having said all this, what's your timeframe?
>>>
>>> Unknown. We sent our draft resolution to board@ on Sunday, but are
>>> not sure if it made it onto this month's agenda or not yet.
>>>
>>>> Do you want to send me a draft release based on earlier TLP
>>>> announcements
>>> such as:
>>>>
>>>> -
>>>>
>>>>
> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>> t
>>>> i
>>>> on_announces39
>>>> -
>>>>
>>>>
> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>> t
>>>> i
>>>> on_announces35
>>>> -
>>>>
>>>>
> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>> t
>>>> i
>>>> on_announces34
>>>
>>> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>>> others) would step up to do the draft first, and then work with you
>>> to ensure that it's appropriate. We're a pretty large
> community, and
>>> it's always a good sign when a community can self-organize around
> work like this.
>>>
>>>>
>>>> Thanks in advance for your help & enthusiasm. I look forward to
>
>>>> working
>>> with you!
>>>>
>>>> Chat soon,
>>>> Sally
>>>
>>> This email and any attachments to it may be confidential and are
>>> intended solely for the use of the individual to whom it is addressed.
>>> Any views or opinions expressed are solely those of the author and do
>>> not necessarily represent those of Shape Blue Ltd or related
>>> companies. If you are not the intended recipient of this email, you
>>> must neither take any action based upon its contents, nor copy or
>>> show it to anyone. Please contact the sender if you believe you have
>>> received this email in error. Shape Blue Ltd is a company
>>> incorporated in England & Wales. ShapeBlue Services India LLP is
> operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>>
>> This email and any attachments to it may be confidential and are intended
> solely for the use of the individual to whom it is addressed. Any views or
> opinions expressed are solely those of the author and do not necessarily
> represent those of Shape Blue Ltd or related companies. If you are not the
> intended recipient of this email, you must neither take any action based upon
> its contents, nor copy or show it to anyone. Please contact the sender if you
> believe you have received this email in error. Shape Blue Ltd is a company
> incorporated in England & Wales. ShapeBlue Services India LLP is operated
> under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>>
>
RE: Press release for our eventual graduation?
Posted by Karen Vuong <ka...@citrix.com>.
I'll share only names of the publication orgs with the list for collaboration purposes. Then, once the release is ready, I can distribute a media alert to the press contacts list (just like we did for the Apache CloudStack 4.0). How does that sound Joe? :)
Thanks,
Karen
-----Original Message-----
From: Mark Hinkle [mailto:Mark.Hinkle@citrix.com]
Sent: Monday, March 18, 2013 11:25 AM
To: <cl...@incubator.apache.org>
Cc: cloudstack-marketing@incubator.apache.org
Subject: Re: Press release for our eventual graduation?
Copy the list.
Delete the contact info.
Collaborate on who to contact.
Mark
On Mar 18, 2013, at 11:22 AM, "Joe Brockmeier" <jz...@zonker.net> wrote:
> Sorry - that link is restricted. We aren't going to make all these
> journalists' contact details public. :-)
>
> On Mon, Mar 18, 2013, at 01:15 PM, Karen Vuong wrote:
>> Hi all,
>>
>> Please see this link for the press contacts list:
>> https://docs.google.com/spreadsheet/ccc?key=0AhHbvXbeVD2idEFNRmZ5UWpj
>> OXFlam1mNmt0S3JmWFE&usp=sharing
>>
>> Best regards,
>>
>> Karen
>>
>>
>> -----Original Message-----
>> From: Mark Hinkle
>> Sent: Monday, March 18, 2013 11:09 AM
>> To: <cl...@incubator.apache.org>
>> Cc: cloudstack-marketing@incubator.apache.org; Sally Khudairi;
>> press@apache.org; Karen Vuong
>> Subject: Re: Press release for our eventual graduation?
>>
>> For Apache CloudStack 4.0 we had Karen distribute a media alert to a
>> list and we got good pick-up. We should update that again and
>> coordinate all our relationships, Karen, can you send a link to the
>> list of who we have right now?
>>
>> Mark
>>
>>
>>
>> On Mar 18, 2013, at 11:04 AM, "Giles Sirett"
>> <gi...@shapeblue.com>
>> wrote:
>>
>>> [damm MS Outlook], Hadn't finished.......
>>>
>>> Meant to also ask: Sally, can you confirm if ASF will put this out on the newswires ?
>>> If not, can I ask if, between us, we can get out a release to enough tech journos, etc through our existing contacts to give it momentum ?
>>>
>>> I would think that we should be able to, if we combine it with
>>> enough twitter & other social media
>>>
>>> Kind Regards
>>> Giles
>>>
>>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>>
>>>
>>>
>>>
>>> -----Original Message-----
>>> From: Giles Sirett
>>> Sent: 18 March 2013 18:00
>>> To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
>>> Cc: press@apache.org
>>> Subject: RE: Press release for our eventual graduation?
>>>
>>> OK, I'm going to get something together tomorrow. Will share on
>>> marketing list as soon as its ready, then we can pass on to Sally
>>> once done
>>>
>>>
>>> On the "how" to release, it sounds like, after the vote, that this is going to be drip fed out through other channels and that theres nothing we could do to stop that.
>>> Therefore, my suggestion is to announce as quickly as possible after the vote. We should create a PDF and wiki version of the release.
>>>
>>>
>>> Kind Regards
>>> Giles
>>>
>>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>>
>>>
>>>
>>>
>>> -----Original Message-----
>>> From: Sally Khudairi [mailto:sk@apache.org]
>>> Sent: 18 March 2013 16:42
>>> To: Giles Sirett; cloudstack-marketing@incubator.apache.org
>>> Cc: press@apache.org
>>> Subject: Re: Press release for our eventual graduation?
>>>
>>> Thanks so much, Giles.
>>>
>>> I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
>>>
>>> Cheers & chat soon,
>>> Sally
>>>
>>> = = = = =
>>> vox +1 617 921 8656
>>> aux +1 917 725 2133
>>> skype sallykhudairi
>>>
>>>
>>> ----- Original Message -----
>>>> From: Giles Sirett <gi...@shapeblue.com>
>>>> To: "cloudstack-marketing@incubator.apache.org"
>>>> <cl...@incubator.apache.org>
>>>> Cc: "press@apache.org" <pr...@apache.org>
>>>> Sent: Monday, 18 March 2013, 11:54
>>>> Subject: RE: Press release for our eventual graduation?
>>>>
>>>> Sally
>>>>
>>>> I'm happy to put together something as a first draft, based on the
>>>> messaging that you suggest for a graduation.
>>>>
>>>> Everybody else on this list: hows best that we work together on this?:
>>>> shall I post some text on list in as a starting point to solicit
>>>> comments & review BEFORE I get something to Sally ? or would folks
>>>> rather that I work with Sally and then bring it back to this list ?
>>>>
>>>> Any guidance accepted :-)
>>>>
>>>>
>>>>
>>>> Kind Regards
>>>> Giles
>>>>
>>>> D: +44 20 3603 0541 | M: +44 796 111 2055
>>>> Giles.Sirett@shapeblue.com
>>>>
>>>>
>>>>
>>>>
>>>> -----Original Message-----
>>>> From: Chip Childers [mailto:chip.childers@sungard.com]
>>>> Sent: 18 March 2013 15:41
>>>> To: Sally Khudairi
>>>> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>>>> Subject: Re: Press release for our eventual graduation?
>>>>
>>>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>>>> Hello, everyone --thanks for including us in your plans.
>>>>>
>>>>> With respect to formally announcing your graduation from the
>>>>> Incubator,
>>>> yes, I am the one who will be working with you to get the message out.
>>>>>
>>>>> Some projects are media/message-savvy and send me their proposed
>>>>> draft for
>>>> editing into the ASF format/tone and distribution, whilst others
>>>> need me to do the whole thing for them (but help with providing key
>>>> points/features, and collecting supporting quotes from the community).
>>>> I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
>>>>>
>>>>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>>>>> working together here :-)
>>>>
>>>> Not chomping - just wanting to make sure that it's being handled.
>>>> ;-)
>>>>
>>>>>
>>>>> I must underscore that we need to work together here: some
>>>>> projects learned
>>>> that the Board approved their resolution, went out and blogged and
>>>> tweeted their enthusiasm at becoming a TLP, then were confused when
>>>> we didn't garner any media coverage when the press release was
>>>> issued a few weeks later. The press don't report on "old" news, so we need to coordinate our timing.
>>>> This is important.
>>>>
>>>> Agreed. In fact, I'd suggest that we will probably want to prepare
>>>> everything on the cs-marketing list for whenever we do hear back
>>>> from the board, and then be sure to coordinate with you on the timing of the release.
>>>>
>>>> We've generally sought to announce things on Tuesdays (This has
>>>> been Joe's advice on things like release announcements), so we
>>>> understand the value of acting in a coordinated fashion.
>>>>
>>>> I'm not sure how a project is notified of any board results, but if
>>>> it goes to cloudstack-private@i.a.o it will be easier to contain
>>>> the news until an official date (note that cloudstack-marketing@i.a.o is a public list).
>>>>
>>>>> So having said all this, what's your timeframe?
>>>>
>>>> Unknown. We sent our draft resolution to board@ on Sunday, but are
>>>> not sure if it made it onto this month's agenda or not yet.
>>>>
>>>>> Do you want to send me a draft release based on earlier TLP
>>>>> announcements
>>>> such as:
>>>>>
>>>>> -
>>>>>
>>>>> https://blogs.apache.org/foundation/entry/the_apache_software_foun
>>>>> da
>>>>> t
>>>>> i
>>>>> on_announces39
>>>>> -
>>>>>
>>>>> https://blogs.apache.org/foundation/entry/the_apache_software_foun
>>>>> da
>>>>> t
>>>>> i
>>>>> on_announces35
>>>>> -
>>>>>
>>>>> https://blogs.apache.org/foundation/entry/the_apache_software_foun
>>>>> da
>>>>> t
>>>>> i
>>>>> on_announces34
>>>>
>>>> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>>>> others) would step up to do the draft first, and then work with you
>>>> to ensure that it's appropriate. We're a pretty large community,
>>>> and it's always a good sign when a community can self-organize around work like this.
>>>>
>>>>>
>>>>> Thanks in advance for your help & enthusiasm. I look forward to
>>>>> working
>>>> with you!
>>>>>
>>>>> Chat soon,
>>>>> Sally
>>>>
>>>> This email and any attachments to it may be confidential and are
>>>> intended solely for the use of the individual to whom it is addressed.
>>>> Any views or opinions expressed are solely those of the author and
>>>> do not necessarily represent those of Shape Blue Ltd or related
>>>> companies. If you are not the intended recipient of this email, you
>>>> must neither take any action based upon its contents, nor copy or
>>>> show it to anyone. Please contact the sender if you believe you
>>>> have received this email in error. Shape Blue Ltd is a company
>>>> incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>>>
>>> This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
>
> Best,
>
> jzb
> --
> Joe Brockmeier
> jzb@zonker.net
> Twitter: @jzb
> http://www.dissociatedpress.net/
Re: Press release for our eventual graduation?
Posted by Mark Hinkle <Ma...@citrix.com>.
Copy the list.
Delete the contact info.
Collaborate on who to contact.
Mark
On Mar 18, 2013, at 11:22 AM, "Joe Brockmeier" <jz...@zonker.net> wrote:
> Sorry - that link is restricted. We aren't going to make all these
> journalists' contact details public. :-)
>
> On Mon, Mar 18, 2013, at 01:15 PM, Karen Vuong wrote:
>> Hi all,
>>
>> Please see this link for the press contacts list:
>> https://docs.google.com/spreadsheet/ccc?key=0AhHbvXbeVD2idEFNRmZ5UWpjOXFlam1mNmt0S3JmWFE&usp=sharing
>>
>> Best regards,
>>
>> Karen
>>
>>
>> -----Original Message-----
>> From: Mark Hinkle
>> Sent: Monday, March 18, 2013 11:09 AM
>> To: <cl...@incubator.apache.org>
>> Cc: cloudstack-marketing@incubator.apache.org; Sally Khudairi;
>> press@apache.org; Karen Vuong
>> Subject: Re: Press release for our eventual graduation?
>>
>> For Apache CloudStack 4.0 we had Karen distribute a media alert to a list
>> and we got good pick-up. We should update that again and coordinate all
>> our relationships, Karen, can you send a link to the list of who we have
>> right now?
>>
>> Mark
>>
>>
>>
>> On Mar 18, 2013, at 11:04 AM, "Giles Sirett" <gi...@shapeblue.com>
>> wrote:
>>
>>> [damm MS Outlook], Hadn't finished.......
>>>
>>> Meant to also ask: Sally, can you confirm if ASF will put this out on the newswires ?
>>> If not, can I ask if, between us, we can get out a release to enough tech journos, etc through our existing contacts to give it momentum ?
>>>
>>> I would think that we should be able to, if we combine it with enough
>>> twitter & other social media
>>>
>>> Kind Regards
>>> Giles
>>>
>>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>>
>>>
>>>
>>>
>>> -----Original Message-----
>>> From: Giles Sirett
>>> Sent: 18 March 2013 18:00
>>> To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
>>> Cc: press@apache.org
>>> Subject: RE: Press release for our eventual graduation?
>>>
>>> OK, I'm going to get something together tomorrow. Will share on
>>> marketing list as soon as its ready, then we can pass on to Sally once
>>> done
>>>
>>>
>>> On the "how" to release, it sounds like, after the vote, that this is going to be drip fed out through other channels and that theres nothing we could do to stop that.
>>> Therefore, my suggestion is to announce as quickly as possible after the vote. We should create a PDF and wiki version of the release.
>>>
>>>
>>> Kind Regards
>>> Giles
>>>
>>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>>
>>>
>>>
>>>
>>> -----Original Message-----
>>> From: Sally Khudairi [mailto:sk@apache.org]
>>> Sent: 18 March 2013 16:42
>>> To: Giles Sirett; cloudstack-marketing@incubator.apache.org
>>> Cc: press@apache.org
>>> Subject: Re: Press release for our eventual graduation?
>>>
>>> Thanks so much, Giles.
>>>
>>> I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
>>>
>>> Cheers & chat soon,
>>> Sally
>>>
>>> = = = = =
>>> vox +1 617 921 8656
>>> aux +1 917 725 2133
>>> skype sallykhudairi
>>>
>>>
>>> ----- Original Message -----
>>>> From: Giles Sirett <gi...@shapeblue.com>
>>>> To: "cloudstack-marketing@incubator.apache.org"
>>>> <cl...@incubator.apache.org>
>>>> Cc: "press@apache.org" <pr...@apache.org>
>>>> Sent: Monday, 18 March 2013, 11:54
>>>> Subject: RE: Press release for our eventual graduation?
>>>>
>>>> Sally
>>>>
>>>> I'm happy to put together something as a first draft, based on the
>>>> messaging that you suggest for a graduation.
>>>>
>>>> Everybody else on this list: hows best that we work together on this?:
>>>> shall I post some text on list in as a starting point to solicit
>>>> comments & review BEFORE I get something to Sally ? or would folks
>>>> rather that I work with Sally and then bring it back to this list ?
>>>>
>>>> Any guidance accepted :-)
>>>>
>>>>
>>>>
>>>> Kind Regards
>>>> Giles
>>>>
>>>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>>>
>>>>
>>>>
>>>>
>>>> -----Original Message-----
>>>> From: Chip Childers [mailto:chip.childers@sungard.com]
>>>> Sent: 18 March 2013 15:41
>>>> To: Sally Khudairi
>>>> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>>>> Subject: Re: Press release for our eventual graduation?
>>>>
>>>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>>>> Hello, everyone --thanks for including us in your plans.
>>>>>
>>>>> With respect to formally announcing your graduation from the
>>>>> Incubator,
>>>> yes, I am the one who will be working with you to get the message out.
>>>>>
>>>>> Some projects are media/message-savvy and send me their proposed
>>>>> draft for
>>>> editing into the ASF format/tone and distribution, whilst others need
>>>> me to do the whole thing for them (but help with providing key
>>>> points/features, and collecting supporting quotes from the community).
>>>> I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
>>>>>
>>>>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>>>>> working together here :-)
>>>>
>>>> Not chomping - just wanting to make sure that it's being handled. ;-)
>>>>
>>>>>
>>>>> I must underscore that we need to work together here: some projects
>>>>> learned
>>>> that the Board approved their resolution, went out and blogged and
>>>> tweeted their enthusiasm at becoming a TLP, then were confused when
>>>> we didn't garner any media coverage when the press release was issued
>>>> a few weeks later. The press don't report on "old" news, so we need to coordinate our timing.
>>>> This is important.
>>>>
>>>> Agreed. In fact, I'd suggest that we will probably want to prepare
>>>> everything on the cs-marketing list for whenever we do hear back from
>>>> the board, and then be sure to coordinate with you on the timing of the release.
>>>>
>>>> We've generally sought to announce things on Tuesdays (This has been
>>>> Joe's advice on things like release announcements), so we understand
>>>> the value of acting in a coordinated fashion.
>>>>
>>>> I'm not sure how a project is notified of any board results, but if
>>>> it goes to cloudstack-private@i.a.o it will be easier to contain the
>>>> news until an official date (note that cloudstack-marketing@i.a.o is a public list).
>>>>
>>>>> So having said all this, what's your timeframe?
>>>>
>>>> Unknown. We sent our draft resolution to board@ on Sunday, but are
>>>> not sure if it made it onto this month's agenda or not yet.
>>>>
>>>>> Do you want to send me a draft release based on earlier TLP
>>>>> announcements
>>>> such as:
>>>>>
>>>>> -
>>>>>
>>>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>>> t
>>>>> i
>>>>> on_announces39
>>>>> -
>>>>>
>>>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>>> t
>>>>> i
>>>>> on_announces35
>>>>> -
>>>>>
>>>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>>>> t
>>>>> i
>>>>> on_announces34
>>>>
>>>> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>>>> others) would step up to do the draft first, and then work with you
>>>> to ensure that it's appropriate. We're a pretty large community, and
>>>> it's always a good sign when a community can self-organize around work like this.
>>>>
>>>>>
>>>>> Thanks in advance for your help & enthusiasm. I look forward to
>>>>> working
>>>> with you!
>>>>>
>>>>> Chat soon,
>>>>> Sally
>>>>
>>>> This email and any attachments to it may be confidential and are
>>>> intended solely for the use of the individual to whom it is addressed.
>>>> Any views or opinions expressed are solely those of the author and do
>>>> not necessarily represent those of Shape Blue Ltd or related
>>>> companies. If you are not the intended recipient of this email, you
>>>> must neither take any action based upon its contents, nor copy or
>>>> show it to anyone. Please contact the sender if you believe you have
>>>> received this email in error. Shape Blue Ltd is a company
>>>> incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>>>
>>> This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
>
> Best,
>
> jzb
> --
> Joe Brockmeier
> jzb@zonker.net
> Twitter: @jzb
> http://www.dissociatedpress.net/
Re: Press release for our eventual graduation?
Posted by Giles Sirett <gi...@shapeblue.com>.
Ok
Once we've got a release, Karen , are you able to send it to the list ?
Kind Regards
Giles
D: +44 20 3603 0541<tel:+44%2020%203603%200541> | M: +44 796 111 2055<tel:+44%20796%20111%202055>
Giles.Sirett@shapeblue.com<ma...@shapeblue.com>
On 18 Mar 2013, at 18:22, "Joe Brockmeier" <jz...@zonker.net>> wrote:
Sorry - that link is restricted. We aren't going to make all these
journalists' contact details public. :-)
On Mon, Mar 18, 2013, at 01:15 PM, Karen Vuong wrote:
Hi all,
Please see this link for the press contacts list:
https://docs.google.com/spreadsheet/ccc?key=0AhHbvXbeVD2idEFNRmZ5UWpjOXFlam1mNmt0S3JmWFE&usp=sharing
Best regards,
Karen
-----Original Message-----
From: Mark Hinkle
Sent: Monday, March 18, 2013 11:09 AM
To: <cl...@incubator.apache.org>>
Cc: cloudstack-marketing@incubator.apache.org<ma...@incubator.apache.org>; Sally Khudairi;
press@apache.org<ma...@apache.org>; Karen Vuong
Subject: Re: Press release for our eventual graduation?
For Apache CloudStack 4.0 we had Karen distribute a media alert to a list
and we got good pick-up. We should update that again and coordinate all
our relationships, Karen, can you send a link to the list of who we have
right now?
Mark
On Mar 18, 2013, at 11:04 AM, "Giles Sirett" <gi...@shapeblue.com>>
wrote:
[damm MS Outlook], Hadn't finished.......
Meant to also ask: Sally, can you confirm if ASF will put this out on the newswires ?
If not, can I ask if, between us, we can get out a release to enough tech journos, etc through our existing contacts to give it momentum ?
I would think that we should be able to, if we combine it with enough
twitter & other social media
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com<ma...@shapeblue.com>
-----Original Message-----
From: Giles Sirett
Sent: 18 March 2013 18:00
To: cloudstack-marketing@incubator.apache.org<ma...@incubator.apache.org>; 'Sally Khudairi'
Cc: press@apache.org<ma...@apache.org>
Subject: RE: Press release for our eventual graduation?
OK, I'm going to get something together tomorrow. Will share on
marketing list as soon as its ready, then we can pass on to Sally once
done
On the "how" to release, it sounds like, after the vote, that this is going to be drip fed out through other channels and that theres nothing we could do to stop that.
Therefore, my suggestion is to announce as quickly as possible after the vote. We should create a PDF and wiki version of the release.
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com<ma...@shapeblue.com>
-----Original Message-----
From: Sally Khudairi [mailto:sk@apache.org]
Sent: 18 March 2013 16:42
To: Giles Sirett; cloudstack-marketing@incubator.apache.org<ma...@incubator.apache.org>
Cc: press@apache.org<ma...@apache.org>
Subject: Re: Press release for our eventual graduation?
Thanks so much, Giles.
I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
Cheers & chat soon,
Sally
= = = = =
vox +1 617 921 8656
aux +1 917 725 2133
skype sallykhudairi
----- Original Message -----
From: Giles Sirett <gi...@shapeblue.com>>
To: "cloudstack-marketing@incubator.apache.org<ma...@incubator.apache.org>"
<cl...@incubator.apache.org>>
Cc: "press@apache.org<ma...@apache.org>" <pr...@apache.org>>
Sent: Monday, 18 March 2013, 11:54
Subject: RE: Press release for our eventual graduation?
Sally
I'm happy to put together something as a first draft, based on the
messaging that you suggest for a graduation.
Everybody else on this list: hows best that we work together on this?:
shall I post some text on list in as a starting point to solicit
comments & review BEFORE I get something to Sally ? or would folks
rather that I work with Sally and then bring it back to this list ?
Any guidance accepted :-)
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com<ma...@shapeblue.com>
-----Original Message-----
From: Chip Childers [mailto:chip.childers@sungard.com]
Sent: 18 March 2013 15:41
To: Sally Khudairi
Cc: cloudstack-marketing@incubator.apache.org<ma...@incubator.apache.org>; press@apache.org<ma...@apache.org>
Subject: Re: Press release for our eventual graduation?
On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
Hello, everyone --thanks for including us in your plans.
With respect to formally announcing your graduation from the
Incubator,
yes, I am the one who will be working with you to get the message out.
Some projects are media/message-savvy and send me their proposed
draft for
editing into the ASF format/tone and distribution, whilst others need
me to do the whole thing for them (but help with providing key
points/features, and collecting supporting quotes from the community).
I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
Seeing that Giles and Chip chomping at the bit, I suspect we'll be
working together here :-)
Not chomping - just wanting to make sure that it's being handled. ;-)
I must underscore that we need to work together here: some projects
learned
that the Board approved their resolution, went out and blogged and
tweeted their enthusiasm at becoming a TLP, then were confused when
we didn't garner any media coverage when the press release was issued
a few weeks later. The press don't report on "old" news, so we need to coordinate our timing.
This is important.
Agreed. In fact, I'd suggest that we will probably want to prepare
everything on the cs-marketing list for whenever we do hear back from
the board, and then be sure to coordinate with you on the timing of the release.
We've generally sought to announce things on Tuesdays (This has been
Joe's advice on things like release announcements), so we understand
the value of acting in a coordinated fashion.
I'm not sure how a project is notified of any board results, but if
it goes to cloudstack-private@i.a.o<ma...@i.a.o> it will be easier to contain the
news until an official date (note that cloudstack-marketing@i.a.o<ma...@i.a.o> is a public list).
So having said all this, what's your timeframe?
Unknown. We sent our draft resolution to board@ on Sunday, but are
not sure if it made it onto this month's agenda or not yet.
Do you want to send me a draft release based on earlier TLP
announcements
such as:
-
https://blogs.apache.org/foundation/entry/the_apache_software_founda
t
i
on_announces39
-
https://blogs.apache.org/foundation/entry/the_apache_software_founda
t
i
on_announces35
-
https://blogs.apache.org/foundation/entry/the_apache_software_founda
t
i
on_announces34
I was hoping that the folks on cloudstack-marketing (Giles / Joe /
others) would step up to do the draft first, and then work with you
to ensure that it's appropriate. We're a pretty large community, and
it's always a good sign when a community can self-organize around work like this.
Thanks in advance for your help & enthusiasm. I look forward to
working
with you!
Chat soon,
Sally
This email and any attachments to it may be confidential and are
intended solely for the use of the individual to whom it is addressed.
Any views or opinions expressed are solely those of the author and do
not necessarily represent those of Shape Blue Ltd or related
companies. If you are not the intended recipient of this email, you
must neither take any action based upon its contents, nor copy or
show it to anyone. Please contact the sender if you believe you have
received this email in error. Shape Blue Ltd is a company
incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net<ma...@zonker.net>
Twitter: @jzb
http://www.dissociatedpress.net/
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: Press release for our eventual graduation?
Posted by Joe Brockmeier <jz...@zonker.net>.
Sorry - that link is restricted. We aren't going to make all these
journalists' contact details public. :-)
On Mon, Mar 18, 2013, at 01:15 PM, Karen Vuong wrote:
> Hi all,
>
> Please see this link for the press contacts list:
> https://docs.google.com/spreadsheet/ccc?key=0AhHbvXbeVD2idEFNRmZ5UWpjOXFlam1mNmt0S3JmWFE&usp=sharing
>
> Best regards,
>
> Karen
>
>
> -----Original Message-----
> From: Mark Hinkle
> Sent: Monday, March 18, 2013 11:09 AM
> To: <cl...@incubator.apache.org>
> Cc: cloudstack-marketing@incubator.apache.org; Sally Khudairi;
> press@apache.org; Karen Vuong
> Subject: Re: Press release for our eventual graduation?
>
> For Apache CloudStack 4.0 we had Karen distribute a media alert to a list
> and we got good pick-up. We should update that again and coordinate all
> our relationships, Karen, can you send a link to the list of who we have
> right now?
>
> Mark
>
>
>
> On Mar 18, 2013, at 11:04 AM, "Giles Sirett" <gi...@shapeblue.com>
> wrote:
>
> > [damm MS Outlook], Hadn't finished.......
> >
> > Meant to also ask: Sally, can you confirm if ASF will put this out on the newswires ?
> > If not, can I ask if, between us, we can get out a release to enough tech journos, etc through our existing contacts to give it momentum ?
> >
> > I would think that we should be able to, if we combine it with enough
> > twitter & other social media
> >
> > Kind Regards
> > Giles
> >
> > D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
> >
> >
> >
> >
> > -----Original Message-----
> > From: Giles Sirett
> > Sent: 18 March 2013 18:00
> > To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
> > Cc: press@apache.org
> > Subject: RE: Press release for our eventual graduation?
> >
> > OK, I'm going to get something together tomorrow. Will share on
> > marketing list as soon as its ready, then we can pass on to Sally once
> > done
> >
> >
> > On the "how" to release, it sounds like, after the vote, that this is going to be drip fed out through other channels and that theres nothing we could do to stop that.
> > Therefore, my suggestion is to announce as quickly as possible after the vote. We should create a PDF and wiki version of the release.
> >
> >
> > Kind Regards
> > Giles
> >
> > D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
> >
> >
> >
> >
> > -----Original Message-----
> > From: Sally Khudairi [mailto:sk@apache.org]
> > Sent: 18 March 2013 16:42
> > To: Giles Sirett; cloudstack-marketing@incubator.apache.org
> > Cc: press@apache.org
> > Subject: Re: Press release for our eventual graduation?
> >
> > Thanks so much, Giles.
> >
> > I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
> >
> > Cheers & chat soon,
> > Sally
> >
> > = = = = =
> > vox +1 617 921 8656
> > aux +1 917 725 2133
> > skype sallykhudairi
> >
> >
> > ----- Original Message -----
> >> From: Giles Sirett <gi...@shapeblue.com>
> >> To: "cloudstack-marketing@incubator.apache.org"
> >> <cl...@incubator.apache.org>
> >> Cc: "press@apache.org" <pr...@apache.org>
> >> Sent: Monday, 18 March 2013, 11:54
> >> Subject: RE: Press release for our eventual graduation?
> >>
> >> Sally
> >>
> >> I'm happy to put together something as a first draft, based on the
> >> messaging that you suggest for a graduation.
> >>
> >> Everybody else on this list: hows best that we work together on this?:
> >> shall I post some text on list in as a starting point to solicit
> >> comments & review BEFORE I get something to Sally ? or would folks
> >> rather that I work with Sally and then bring it back to this list ?
> >>
> >> Any guidance accepted :-)
> >>
> >>
> >>
> >> Kind Regards
> >> Giles
> >>
> >> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
> >>
> >>
> >>
> >>
> >> -----Original Message-----
> >> From: Chip Childers [mailto:chip.childers@sungard.com]
> >> Sent: 18 March 2013 15:41
> >> To: Sally Khudairi
> >> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
> >> Subject: Re: Press release for our eventual graduation?
> >>
> >> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
> >>> Hello, everyone --thanks for including us in your plans.
> >>>
> >>> With respect to formally announcing your graduation from the
> >>> Incubator,
> >> yes, I am the one who will be working with you to get the message out.
> >>>
> >>> Some projects are media/message-savvy and send me their proposed
> >>> draft for
> >> editing into the ASF format/tone and distribution, whilst others need
> >> me to do the whole thing for them (but help with providing key
> >> points/features, and collecting supporting quotes from the community).
> >> I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
> >>>
> >>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
> >>> working together here :-)
> >>
> >> Not chomping - just wanting to make sure that it's being handled. ;-)
> >>
> >>>
> >>> I must underscore that we need to work together here: some projects
> >>> learned
> >> that the Board approved their resolution, went out and blogged and
> >> tweeted their enthusiasm at becoming a TLP, then were confused when
> >> we didn't garner any media coverage when the press release was issued
> >> a few weeks later. The press don't report on "old" news, so we need to coordinate our timing.
> >> This is important.
> >>
> >> Agreed. In fact, I'd suggest that we will probably want to prepare
> >> everything on the cs-marketing list for whenever we do hear back from
> >> the board, and then be sure to coordinate with you on the timing of the release.
> >>
> >> We've generally sought to announce things on Tuesdays (This has been
> >> Joe's advice on things like release announcements), so we understand
> >> the value of acting in a coordinated fashion.
> >>
> >> I'm not sure how a project is notified of any board results, but if
> >> it goes to cloudstack-private@i.a.o it will be easier to contain the
> >> news until an official date (note that cloudstack-marketing@i.a.o is a public list).
> >>
> >>> So having said all this, what's your timeframe?
> >>
> >> Unknown. We sent our draft resolution to board@ on Sunday, but are
> >> not sure if it made it onto this month's agenda or not yet.
> >>
> >>> Do you want to send me a draft release based on earlier TLP
> >>> announcements
> >> such as:
> >>>
> >>> -
> >>>
> >>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
> >>> t
> >>> i
> >>> on_announces39
> >>> -
> >>>
> >>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
> >>> t
> >>> i
> >>> on_announces35
> >>> -
> >>>
> >>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
> >>> t
> >>> i
> >>> on_announces34
> >>
> >> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
> >> others) would step up to do the draft first, and then work with you
> >> to ensure that it's appropriate. We're a pretty large community, and
> >> it's always a good sign when a community can self-organize around work like this.
> >>
> >>>
> >>> Thanks in advance for your help & enthusiasm. I look forward to
> >>> working
> >> with you!
> >>>
> >>> Chat soon,
> >>> Sally
> >>
> >> This email and any attachments to it may be confidential and are
> >> intended solely for the use of the individual to whom it is addressed.
> >> Any views or opinions expressed are solely those of the author and do
> >> not necessarily represent those of Shape Blue Ltd or related
> >> companies. If you are not the intended recipient of this email, you
> >> must neither take any action based upon its contents, nor copy or
> >> show it to anyone. Please contact the sender if you believe you have
> >> received this email in error. Shape Blue Ltd is a company
> >> incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
> >
> > This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
> >
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
RE: Press release for our eventual graduation?
Posted by Karen Vuong <ka...@citrix.com>.
Hi all,
Please see this link for the press contacts list: https://docs.google.com/spreadsheet/ccc?key=0AhHbvXbeVD2idEFNRmZ5UWpjOXFlam1mNmt0S3JmWFE&usp=sharing
Best regards,
Karen
-----Original Message-----
From: Mark Hinkle
Sent: Monday, March 18, 2013 11:09 AM
To: <cl...@incubator.apache.org>
Cc: cloudstack-marketing@incubator.apache.org; Sally Khudairi; press@apache.org; Karen Vuong
Subject: Re: Press release for our eventual graduation?
For Apache CloudStack 4.0 we had Karen distribute a media alert to a list and we got good pick-up. We should update that again and coordinate all our relationships, Karen, can you send a link to the list of who we have right now?
Mark
On Mar 18, 2013, at 11:04 AM, "Giles Sirett" <gi...@shapeblue.com> wrote:
> [damm MS Outlook], Hadn't finished.......
>
> Meant to also ask: Sally, can you confirm if ASF will put this out on the newswires ?
> If not, can I ask if, between us, we can get out a release to enough tech journos, etc through our existing contacts to give it momentum ?
>
> I would think that we should be able to, if we combine it with enough
> twitter & other social media
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Giles Sirett
> Sent: 18 March 2013 18:00
> To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
> Cc: press@apache.org
> Subject: RE: Press release for our eventual graduation?
>
> OK, I'm going to get something together tomorrow. Will share on
> marketing list as soon as its ready, then we can pass on to Sally once
> done
>
>
> On the "how" to release, it sounds like, after the vote, that this is going to be drip fed out through other channels and that theres nothing we could do to stop that.
> Therefore, my suggestion is to announce as quickly as possible after the vote. We should create a PDF and wiki version of the release.
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Sally Khudairi [mailto:sk@apache.org]
> Sent: 18 March 2013 16:42
> To: Giles Sirett; cloudstack-marketing@incubator.apache.org
> Cc: press@apache.org
> Subject: Re: Press release for our eventual graduation?
>
> Thanks so much, Giles.
>
> I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
>
> Cheers & chat soon,
> Sally
>
> = = = = =
> vox +1 617 921 8656
> aux +1 917 725 2133
> skype sallykhudairi
>
>
> ----- Original Message -----
>> From: Giles Sirett <gi...@shapeblue.com>
>> To: "cloudstack-marketing@incubator.apache.org"
>> <cl...@incubator.apache.org>
>> Cc: "press@apache.org" <pr...@apache.org>
>> Sent: Monday, 18 March 2013, 11:54
>> Subject: RE: Press release for our eventual graduation?
>>
>> Sally
>>
>> I'm happy to put together something as a first draft, based on the
>> messaging that you suggest for a graduation.
>>
>> Everybody else on this list: hows best that we work together on this?:
>> shall I post some text on list in as a starting point to solicit
>> comments & review BEFORE I get something to Sally ? or would folks
>> rather that I work with Sally and then bring it back to this list ?
>>
>> Any guidance accepted :-)
>>
>>
>>
>> Kind Regards
>> Giles
>>
>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>
>>
>>
>>
>> -----Original Message-----
>> From: Chip Childers [mailto:chip.childers@sungard.com]
>> Sent: 18 March 2013 15:41
>> To: Sally Khudairi
>> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>> Subject: Re: Press release for our eventual graduation?
>>
>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>> Hello, everyone --thanks for including us in your plans.
>>>
>>> With respect to formally announcing your graduation from the
>>> Incubator,
>> yes, I am the one who will be working with you to get the message out.
>>>
>>> Some projects are media/message-savvy and send me their proposed
>>> draft for
>> editing into the ASF format/tone and distribution, whilst others need
>> me to do the whole thing for them (but help with providing key
>> points/features, and collecting supporting quotes from the community).
>> I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
>>>
>>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>>> working together here :-)
>>
>> Not chomping - just wanting to make sure that it's being handled. ;-)
>>
>>>
>>> I must underscore that we need to work together here: some projects
>>> learned
>> that the Board approved their resolution, went out and blogged and
>> tweeted their enthusiasm at becoming a TLP, then were confused when
>> we didn't garner any media coverage when the press release was issued
>> a few weeks later. The press don't report on "old" news, so we need to coordinate our timing.
>> This is important.
>>
>> Agreed. In fact, I'd suggest that we will probably want to prepare
>> everything on the cs-marketing list for whenever we do hear back from
>> the board, and then be sure to coordinate with you on the timing of the release.
>>
>> We've generally sought to announce things on Tuesdays (This has been
>> Joe's advice on things like release announcements), so we understand
>> the value of acting in a coordinated fashion.
>>
>> I'm not sure how a project is notified of any board results, but if
>> it goes to cloudstack-private@i.a.o it will be easier to contain the
>> news until an official date (note that cloudstack-marketing@i.a.o is a public list).
>>
>>> So having said all this, what's your timeframe?
>>
>> Unknown. We sent our draft resolution to board@ on Sunday, but are
>> not sure if it made it onto this month's agenda or not yet.
>>
>>> Do you want to send me a draft release based on earlier TLP
>>> announcements
>> such as:
>>>
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>> t
>>> i
>>> on_announces39
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>> t
>>> i
>>> on_announces35
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_founda
>>> t
>>> i
>>> on_announces34
>>
>> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>> others) would step up to do the draft first, and then work with you
>> to ensure that it's appropriate. We're a pretty large community, and
>> it's always a good sign when a community can self-organize around work like this.
>>
>>>
>>> Thanks in advance for your help & enthusiasm. I look forward to
>>> working
>> with you!
>>>
>>> Chat soon,
>>> Sally
>>
>> This email and any attachments to it may be confidential and are
>> intended solely for the use of the individual to whom it is addressed.
>> Any views or opinions expressed are solely those of the author and do
>> not necessarily represent those of Shape Blue Ltd or related
>> companies. If you are not the intended recipient of this email, you
>> must neither take any action based upon its contents, nor copy or
>> show it to anyone. Please contact the sender if you believe you have
>> received this email in error. Shape Blue Ltd is a company
>> incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
> This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
Re: Press release for our eventual graduation?
Posted by Mark Hinkle <Ma...@citrix.com>.
For Apache CloudStack 4.0 we had Karen distribute a media alert to a list and we got good pick-up. We should update that again and coordinate all our relationships, Karen, can you send a link to the list of who we have right now?
Mark
On Mar 18, 2013, at 11:04 AM, "Giles Sirett" <gi...@shapeblue.com> wrote:
> [damm MS Outlook], Hadn't finished.......
>
> Meant to also ask: Sally, can you confirm if ASF will put this out on the newswires ?
> If not, can I ask if, between us, we can get out a release to enough tech journos, etc through our existing contacts to give it momentum ?
>
> I would think that we should be able to, if we combine it with enough twitter & other social media
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055
> Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Giles Sirett
> Sent: 18 March 2013 18:00
> To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
> Cc: press@apache.org
> Subject: RE: Press release for our eventual graduation?
>
> OK, I'm going to get something together tomorrow. Will share on marketing list as soon as its ready, then we can pass on to Sally once done
>
>
> On the "how" to release, it sounds like, after the vote, that this is going to be drip fed out through other channels and that theres nothing we could do to stop that.
> Therefore, my suggestion is to announce as quickly as possible after the vote. We should create a PDF and wiki version of the release.
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Sally Khudairi [mailto:sk@apache.org]
> Sent: 18 March 2013 16:42
> To: Giles Sirett; cloudstack-marketing@incubator.apache.org
> Cc: press@apache.org
> Subject: Re: Press release for our eventual graduation?
>
> Thanks so much, Giles.
>
> I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
>
> Cheers & chat soon,
> Sally
>
> = = = = =
> vox +1 617 921 8656
> aux +1 917 725 2133
> skype sallykhudairi
>
>
> ----- Original Message -----
>> From: Giles Sirett <gi...@shapeblue.com>
>> To: "cloudstack-marketing@incubator.apache.org"
>> <cl...@incubator.apache.org>
>> Cc: "press@apache.org" <pr...@apache.org>
>> Sent: Monday, 18 March 2013, 11:54
>> Subject: RE: Press release for our eventual graduation?
>>
>> Sally
>>
>> I'm happy to put together something as a first draft, based on the
>> messaging that you suggest for a graduation.
>>
>> Everybody else on this list: hows best that we work together on this?:
>> shall I post some text on list in as a starting point to solicit
>> comments & review BEFORE I get something to Sally ? or would folks
>> rather that I work with Sally and then bring it back to this list ?
>>
>> Any guidance accepted :-)
>>
>>
>>
>> Kind Regards
>> Giles
>>
>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>
>>
>>
>>
>> -----Original Message-----
>> From: Chip Childers [mailto:chip.childers@sungard.com]
>> Sent: 18 March 2013 15:41
>> To: Sally Khudairi
>> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>> Subject: Re: Press release for our eventual graduation?
>>
>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>> Hello, everyone --thanks for including us in your plans.
>>>
>>> With respect to formally announcing your graduation from the
>>> Incubator,
>> yes, I am the one who will be working with you to get the message out.
>>>
>>> Some projects are media/message-savvy and send me their proposed
>>> draft for
>> editing into the ASF format/tone and distribution, whilst others need
>> me to do the whole thing for them (but help with providing key
>> points/features, and collecting supporting quotes from the community).
>> I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
>>>
>>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>>> working together here :-)
>>
>> Not chomping - just wanting to make sure that it's being handled. ;-)
>>
>>>
>>> I must underscore that we need to work together here: some projects
>>> learned
>> that the Board approved their resolution, went out and blogged and
>> tweeted their enthusiasm at becoming a TLP, then were confused when we
>> didn't garner any media coverage when the press release was issued a
>> few weeks later. The press don't report on "old" news, so we need to coordinate our timing.
>> This is important.
>>
>> Agreed. In fact, I'd suggest that we will probably want to prepare
>> everything on the cs-marketing list for whenever we do hear back from
>> the board, and then be sure to coordinate with you on the timing of the release.
>>
>> We've generally sought to announce things on Tuesdays (This has been
>> Joe's advice on things like release announcements), so we understand
>> the value of acting in a coordinated fashion.
>>
>> I'm not sure how a project is notified of any board results, but if it
>> goes to cloudstack-private@i.a.o it will be easier to contain the news
>> until an official date (note that cloudstack-marketing@i.a.o is a public list).
>>
>>> So having said all this, what's your timeframe?
>>
>> Unknown. We sent our draft resolution to board@ on Sunday, but are not
>> sure if it made it onto this month's agenda or not yet.
>>
>>> Do you want to send me a draft release based on earlier TLP
>>> announcements
>> such as:
>>>
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces39
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces35
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces34
>>
>> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>> others) would step up to do the draft first, and then work with you to
>> ensure that it's appropriate. We're a pretty large community, and
>> it's always a good sign when a community can self-organize around work like this.
>>
>>>
>>> Thanks in advance for your help & enthusiasm. I look forward to
>>> working
>> with you!
>>>
>>> Chat soon,
>>> Sally
>>
>> This email and any attachments to it may be confidential and are
>> intended solely for the use of the individual to whom it is addressed.
>> Any views or opinions expressed are solely those of the author and do
>> not necessarily represent those of Shape Blue Ltd or related
>> companies. If you are not the intended recipient of this email, you
>> must neither take any action based upon its contents, nor copy or show
>> it to anyone. Please contact the sender if you believe you have
>> received this email in error. Shape Blue Ltd is a company incorporated
>> in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
> This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
Re: Press release for our eventual graduation?
Posted by Sally Khudairi <sk...@apache.org>.
Sorry, just caught some back-up messages.
Yes: I put the announcement over the ASF's newswire, Foundation blog, Twitter feed, and announce@ accounts.
I'll copy the PMC as well.
Don't forget: cloudstack.apache.org is ONE THING WE NEED TO MAKE SURE IS READY PRIOR TO GOING LIVE :^)
Cheers,
Sally
----- Original Message -----
> From: Giles Sirett <gi...@shapeblue.com>
> To: "cloudstack-marketing@incubator.apache.org" <cl...@incubator.apache.org>; Sally Khudairi <sk...@apache.org>
> Cc: "press@apache.org" <pr...@apache.org>
> Sent: Monday, 18 March 2013, 14:03
> Subject: RE: Press release for our eventual graduation?
>
> [damm MS Outlook], Hadn't finished.......
>
> Meant to also ask: Sally, can you confirm if ASF will put this out on the
> newswires ?
> If not, can I ask if, between us, we can get out a release to enough tech
> journos, etc through our existing contacts to give it momentum ?
>
> I would think that we should be able to, if we combine it with enough twitter
> & other social media
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055
> Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Giles Sirett
> Sent: 18 March 2013 18:00
> To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
> Cc: press@apache.org
> Subject: RE: Press release for our eventual graduation?
>
> OK, I'm going to get something together tomorrow. Will share on marketing
> list as soon as its ready, then we can pass on to Sally once done
>
>
> On the "how" to release, it sounds like, after the vote, that this is
> going to be drip fed out through other channels and that theres nothing we could
> do to stop that.
> Therefore, my suggestion is to announce as quickly as possible after the vote.
> We should create a PDF and wiki version of the release.
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Sally Khudairi [mailto:sk@apache.org]
> Sent: 18 March 2013 16:42
> To: Giles Sirett; cloudstack-marketing@incubator.apache.org
> Cc: press@apache.org
> Subject: Re: Press release for our eventual graduation?
>
> Thanks so much, Giles.
>
> I'm here if you need any help. I'll be traveling on Wednesday and
> unavailable Thursday morning ET, but am otherwise flexible & happy to
> assist.
>
> Cheers & chat soon,
> Sally
>
> = = = = =
> vox +1 617 921 8656
> aux +1 917 725 2133
> skype sallykhudairi
>
>
> ----- Original Message -----
>> From: Giles Sirett <gi...@shapeblue.com>
>> To: "cloudstack-marketing@incubator.apache.org"
>> <cl...@incubator.apache.org>
>> Cc: "press@apache.org" <pr...@apache.org>
>> Sent: Monday, 18 March 2013, 11:54
>> Subject: RE: Press release for our eventual graduation?
>>
>> Sally
>>
>> I'm happy to put together something as a first draft, based on the
>> messaging that you suggest for a graduation.
>>
>> Everybody else on this list: hows best that we work together on this?:
>> shall I post some text on list in as a starting point to solicit
>> comments & review BEFORE I get something to Sally ? or would folks
>> rather that I work with Sally and then bring it back to this list ?
>>
>> Any guidance accepted :-)
>>
>>
>>
>> Kind Regards
>> Giles
>>
>> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>>
>>
>>
>>
>> -----Original Message-----
>> From: Chip Childers [mailto:chip.childers@sungard.com]
>> Sent: 18 March 2013 15:41
>> To: Sally Khudairi
>> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
>> Subject: Re: Press release for our eventual graduation?
>>
>> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>>> Hello, everyone --thanks for including us in your plans.
>>>
>>> With respect to formally announcing your graduation from the
>>> Incubator,
>> yes, I am the one who will be working with you to get the message out.
>>>
>>> Some projects are media/message-savvy and send me their proposed
>>> draft for
>> editing into the ASF format/tone and distribution, whilst others need
>> me to do the whole thing for them (but help with providing key
>> points/features, and collecting supporting quotes from the community).
>> I still am the one to pull the trigger on the blogs, Twitter feed, and
> newswires.
>>>
>>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>>> working together here :-)
>>
>> Not chomping - just wanting to make sure that it's being handled. ;-)
>>
>>>
>>> I must underscore that we need to work together here: some projects
>>> learned
>> that the Board approved their resolution, went out and blogged and
>> tweeted their enthusiasm at becoming a TLP, then were confused when we
>> didn't garner any media coverage when the press release was issued a
>> few weeks later. The press don't report on "old" news, so we
> need to coordinate our timing.
>> This is important.
>>>
>>
>> Agreed. In fact, I'd suggest that we will probably want to prepare
>> everything on the cs-marketing list for whenever we do hear back from
>> the board, and then be sure to coordinate with you on the timing of the
> release.
>>
>> We've generally sought to announce things on Tuesdays (This has been
>> Joe's advice on things like release announcements), so we understand
>> the value of acting in a coordinated fashion.
>>
>> I'm not sure how a project is notified of any board results, but if it
>> goes to cloudstack-private@i.a.o it will be easier to contain the news
>> until an official date (note that cloudstack-marketing@i.a.o is a public
> list).
>>
>>> So having said all this, what's your timeframe?
>>
>> Unknown. We sent our draft resolution to board@ on Sunday, but are not
>> sure if it made it onto this month's agenda or not yet.
>>
>>> Do you want to send me a draft release based on earlier TLP
>>> announcements
>> such as:
>>>
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces39
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces35
>>> -
>>>
>>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>>> i
>>> on_announces34
>>>
>>
>> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
>> others) would step up to do the draft first, and then work with you to
>> ensure that it's appropriate. We're a pretty large community, and
>> it's always a good sign when a community can self-organize around work
> like this.
>>
>>>
>>> Thanks in advance for your help & enthusiasm. I look forward to
>>> working
>> with you!
>>>
>>> Chat soon,
>>> Sally
>>
>> This email and any attachments to it may be confidential and are
>> intended solely for the use of the individual to whom it is addressed.
>> Any views or opinions expressed are solely those of the author and do
>> not necessarily represent those of Shape Blue Ltd or related
>> companies. If you are not the intended recipient of this email, you
>> must neither take any action based upon its contents, nor copy or show
>> it to anyone. Please contact the sender if you believe you have
>> received this email in error. Shape Blue Ltd is a company incorporated
>> in England & Wales. ShapeBlue Services India LLP is operated under
> license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>>
>
> This email and any attachments to it may be confidential and are intended solely
> for the use of the individual to whom it is addressed. Any views or opinions
> expressed are solely those of the author and do not necessarily represent those
> of Shape Blue Ltd or related companies. If you are not the intended recipient of
> this email, you must neither take any action based upon its contents, nor copy
> or show it to anyone. Please contact the sender if you believe you have received
> this email in error. Shape Blue Ltd is a company incorporated in England &
> Wales. ShapeBlue Services India LLP is operated under license from Shape Blue
> Ltd. ShapeBlue is a registered trademark.
>
RE: Press release for our eventual graduation?
Posted by Giles Sirett <gi...@shapeblue.com>.
[damm MS Outlook], Hadn't finished.......
Meant to also ask: Sally, can you confirm if ASF will put this out on the newswires ?
If not, can I ask if, between us, we can get out a release to enough tech journos, etc through our existing contacts to give it momentum ?
I would think that we should be able to, if we combine it with enough twitter & other social media
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055
Giles.Sirett@shapeblue.com
-----Original Message-----
From: Giles Sirett
Sent: 18 March 2013 18:00
To: cloudstack-marketing@incubator.apache.org; 'Sally Khudairi'
Cc: press@apache.org
Subject: RE: Press release for our eventual graduation?
OK, I'm going to get something together tomorrow. Will share on marketing list as soon as its ready, then we can pass on to Sally once done
On the "how" to release, it sounds like, after the vote, that this is going to be drip fed out through other channels and that theres nothing we could do to stop that.
Therefore, my suggestion is to announce as quickly as possible after the vote. We should create a PDF and wiki version of the release.
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
-----Original Message-----
From: Sally Khudairi [mailto:sk@apache.org]
Sent: 18 March 2013 16:42
To: Giles Sirett; cloudstack-marketing@incubator.apache.org
Cc: press@apache.org
Subject: Re: Press release for our eventual graduation?
Thanks so much, Giles.
I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
Cheers & chat soon,
Sally
= = = = =
vox +1 617 921 8656
aux +1 917 725 2133
skype sallykhudairi
----- Original Message -----
> From: Giles Sirett <gi...@shapeblue.com>
> To: "cloudstack-marketing@incubator.apache.org"
> <cl...@incubator.apache.org>
> Cc: "press@apache.org" <pr...@apache.org>
> Sent: Monday, 18 March 2013, 11:54
> Subject: RE: Press release for our eventual graduation?
>
> Sally
>
> I'm happy to put together something as a first draft, based on the
> messaging that you suggest for a graduation.
>
> Everybody else on this list: hows best that we work together on this?:
> shall I post some text on list in as a starting point to solicit
> comments & review BEFORE I get something to Sally ? or would folks
> rather that I work with Sally and then bring it back to this list ?
>
> Any guidance accepted :-)
>
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055 Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Chip Childers [mailto:chip.childers@sungard.com]
> Sent: 18 March 2013 15:41
> To: Sally Khudairi
> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
> Subject: Re: Press release for our eventual graduation?
>
> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>> Hello, everyone --thanks for including us in your plans.
>>
>> With respect to formally announcing your graduation from the
>> Incubator,
> yes, I am the one who will be working with you to get the message out.
>>
>> Some projects are media/message-savvy and send me their proposed
>> draft for
> editing into the ASF format/tone and distribution, whilst others need
> me to do the whole thing for them (but help with providing key
> points/features, and collecting supporting quotes from the community).
> I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
>>
>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>> working together here :-)
>
> Not chomping - just wanting to make sure that it's being handled. ;-)
>
>>
>> I must underscore that we need to work together here: some projects
>> learned
> that the Board approved their resolution, went out and blogged and
> tweeted their enthusiasm at becoming a TLP, then were confused when we
> didn't garner any media coverage when the press release was issued a
> few weeks later. The press don't report on "old" news, so we need to coordinate our timing.
> This is important.
>>
>
> Agreed. In fact, I'd suggest that we will probably want to prepare
> everything on the cs-marketing list for whenever we do hear back from
> the board, and then be sure to coordinate with you on the timing of the release.
>
> We've generally sought to announce things on Tuesdays (This has been
> Joe's advice on things like release announcements), so we understand
> the value of acting in a coordinated fashion.
>
> I'm not sure how a project is notified of any board results, but if it
> goes to cloudstack-private@i.a.o it will be easier to contain the news
> until an official date (note that cloudstack-marketing@i.a.o is a public list).
>
>> So having said all this, what's your timeframe?
>
> Unknown. We sent our draft resolution to board@ on Sunday, but are not
> sure if it made it onto this month's agenda or not yet.
>
>> Do you want to send me a draft release based on earlier TLP
>> announcements
> such as:
>>
>> -
>>
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>> i
>> on_announces39
>> -
>>
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>> i
>> on_announces35
>> -
>>
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundat
>> i
>> on_announces34
>>
>
> I was hoping that the folks on cloudstack-marketing (Giles / Joe /
> others) would step up to do the draft first, and then work with you to
> ensure that it's appropriate. We're a pretty large community, and
> it's always a good sign when a community can self-organize around work like this.
>
>>
>> Thanks in advance for your help & enthusiasm. I look forward to
>> working
> with you!
>>
>> Chat soon,
>> Sally
>
> This email and any attachments to it may be confidential and are
> intended solely for the use of the individual to whom it is addressed.
> Any views or opinions expressed are solely those of the author and do
> not necessarily represent those of Shape Blue Ltd or related
> companies. If you are not the intended recipient of this email, you
> must neither take any action based upon its contents, nor copy or show
> it to anyone. Please contact the sender if you believe you have
> received this email in error. Shape Blue Ltd is a company incorporated
> in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
>
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: Press release for our eventual graduation?
Posted by Sally Khudairi <sk...@apache.org>.
Thanks so much, Giles.
I'm here if you need any help. I'll be traveling on Wednesday and unavailable Thursday morning ET, but am otherwise flexible & happy to assist.
Cheers & chat soon,
Sally
= = = = =
vox +1 617 921 8656
aux +1 917 725 2133
skype sallykhudairi
----- Original Message -----
> From: Giles Sirett <gi...@shapeblue.com>
> To: "cloudstack-marketing@incubator.apache.org" <cl...@incubator.apache.org>
> Cc: "press@apache.org" <pr...@apache.org>
> Sent: Monday, 18 March 2013, 11:54
> Subject: RE: Press release for our eventual graduation?
>
> Sally
>
> I'm happy to put together something as a first draft, based on the messaging
> that you suggest for a graduation.
>
> Everybody else on this list: hows best that we work together on this?: shall I
> post some text on list in as a starting point to solicit comments & review
> BEFORE I get something to Sally ? or would folks rather that I work with Sally
> and then bring it back to this list ?
>
> Any guidance accepted :-)
>
>
>
> Kind Regards
> Giles
>
> D: +44 20 3603 0541 | M: +44 796 111 2055
> Giles.Sirett@shapeblue.com
>
>
>
>
> -----Original Message-----
> From: Chip Childers [mailto:chip.childers@sungard.com]
> Sent: 18 March 2013 15:41
> To: Sally Khudairi
> Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
> Subject: Re: Press release for our eventual graduation?
>
> On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
>> Hello, everyone --thanks for including us in your plans.
>>
>> With respect to formally announcing your graduation from the Incubator,
> yes, I am the one who will be working with you to get the message out.
>>
>> Some projects are media/message-savvy and send me their proposed draft for
> editing into the ASF format/tone and distribution, whilst others need me to do
> the whole thing for them (but help with providing key points/features, and
> collecting supporting quotes from the community). I still am the one to pull the
> trigger on the blogs, Twitter feed, and newswires.
>>
>> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
>> working together here :-)
>
> Not chomping - just wanting to make sure that it's being handled. ;-)
>
>>
>> I must underscore that we need to work together here: some projects learned
> that the Board approved their resolution, went out and blogged and tweeted their
> enthusiasm at becoming a TLP, then were confused when we didn't garner any
> media coverage when the press release was issued a few weeks later. The press
> don't report on "old" news, so we need to coordinate our timing.
> This is important.
>>
>
> Agreed. In fact, I'd suggest that we will probably want to prepare
> everything on the cs-marketing list for whenever we do hear back from the board,
> and then be sure to coordinate with you on the timing of the release.
>
> We've generally sought to announce things on Tuesdays (This has been
> Joe's advice on things like release announcements), so we understand the
> value of acting in a coordinated fashion.
>
> I'm not sure how a project is notified of any board results, but if it goes
> to cloudstack-private@i.a.o it will be easier to contain the news until an
> official date (note that cloudstack-marketing@i.a.o is a public list).
>
>> So having said all this, what's your timeframe?
>
> Unknown. We sent our draft resolution to board@ on Sunday, but are not sure if
> it made it onto this month's agenda or not yet.
>
>> Do you want to send me a draft release based on earlier TLP announcements
> such as:
>>
>> -
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundati
>> on_announces39
>> -
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundati
>> on_announces35
>> -
>> https://blogs.apache.org/foundation/entry/the_apache_software_foundati
>> on_announces34
>>
>
> I was hoping that the folks on cloudstack-marketing (Giles / Joe / others) would
> step up to do the draft first, and then work with you to ensure that it's
> appropriate. We're a pretty large community, and it's always a good
> sign when a community can self-organize around work like this.
>
>>
>> Thanks in advance for your help & enthusiasm. I look forward to working
> with you!
>>
>> Chat soon,
>> Sally
>
> This email and any attachments to it may be confidential and are intended solely
> for the use of the individual to whom it is addressed. Any views or opinions
> expressed are solely those of the author and do not necessarily represent those
> of Shape Blue Ltd or related companies. If you are not the intended recipient of
> this email, you must neither take any action based upon its contents, nor copy
> or show it to anyone. Please contact the sender if you believe you have received
> this email in error. Shape Blue Ltd is a company incorporated in England &
> Wales. ShapeBlue Services India LLP is operated under license from Shape Blue
> Ltd. ShapeBlue is a registered trademark.
>
Re: Press release for our eventual graduation?
Posted by Joe Brockmeier <jz...@zonker.net>.
On Mon, Mar 18, 2013, at 10:54 AM, Giles Sirett wrote:
> I'm happy to put together something as a first draft, based on the
> messaging that you suggest for a graduation.
>
> Everybody else on this list: hows best that we work together on this?:
> shall I post some text on list in as a starting point to solicit
> comments & review BEFORE I get something to Sally ? or would folks rather
> that I work with Sally and then bring it back to this list ?
Please post text to -marketing as a starting point, then we can present
something that's close to final to Sally.
Given that we have a place on the meeting agenda now, we should have
this done in quick order. How soon can you do a draft?
Thanks!
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
RE: Press release for our eventual graduation?
Posted by Giles Sirett <gi...@shapeblue.com>.
Sally
I'm happy to put together something as a first draft, based on the messaging that you suggest for a graduation.
Everybody else on this list: hows best that we work together on this?: shall I post some text on list in as a starting point to solicit comments & review BEFORE I get something to Sally ? or would folks rather that I work with Sally and then bring it back to this list ?
Any guidance accepted :-)
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055
Giles.Sirett@shapeblue.com
-----Original Message-----
From: Chip Childers [mailto:chip.childers@sungard.com]
Sent: 18 March 2013 15:41
To: Sally Khudairi
Cc: cloudstack-marketing@incubator.apache.org; press@apache.org
Subject: Re: Press release for our eventual graduation?
On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
> Hello, everyone --thanks for including us in your plans.
>
> With respect to formally announcing your graduation from the Incubator, yes, I am the one who will be working with you to get the message out.
>
> Some projects are media/message-savvy and send me their proposed draft for editing into the ASF format/tone and distribution, whilst others need me to do the whole thing for them (but help with providing key points/features, and collecting supporting quotes from the community). I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
>
> Seeing that Giles and Chip chomping at the bit, I suspect we'll be
> working together here :-)
Not chomping - just wanting to make sure that it's being handled. ;-)
>
> I must underscore that we need to work together here: some projects learned that the Board approved their resolution, went out and blogged and tweeted their enthusiasm at becoming a TLP, then were confused when we didn't garner any media coverage when the press release was issued a few weeks later. The press don't report on "old" news, so we need to coordinate our timing. This is important.
>
Agreed. In fact, I'd suggest that we will probably want to prepare everything on the cs-marketing list for whenever we do hear back from the board, and then be sure to coordinate with you on the timing of the release.
We've generally sought to announce things on Tuesdays (This has been Joe's advice on things like release announcements), so we understand the value of acting in a coordinated fashion.
I'm not sure how a project is notified of any board results, but if it goes to cloudstack-private@i.a.o it will be easier to contain the news until an official date (note that cloudstack-marketing@i.a.o is a public list).
> So having said all this, what's your timeframe?
Unknown. We sent our draft resolution to board@ on Sunday, but are not sure if it made it onto this month's agenda or not yet.
> Do you want to send me a draft release based on earlier TLP announcements such as:
>
> -
> https://blogs.apache.org/foundation/entry/the_apache_software_foundati
> on_announces39
> -
> https://blogs.apache.org/foundation/entry/the_apache_software_foundati
> on_announces35
> -
> https://blogs.apache.org/foundation/entry/the_apache_software_foundati
> on_announces34
>
I was hoping that the folks on cloudstack-marketing (Giles / Joe / others) would step up to do the draft first, and then work with you to ensure that it's appropriate. We're a pretty large community, and it's always a good sign when a community can self-organize around work like this.
>
> Thanks in advance for your help & enthusiasm. I look forward to working with you!
>
> Chat soon,
> Sally
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: Press release for our eventual graduation?
Posted by Chip Childers <ch...@sungard.com>.
On Mon, Mar 18, 2013 at 03:28:26PM +0000, Sally Khudairi wrote:
> Hello, everyone --thanks for including us in your plans.
>
> With respect to formally announcing your graduation from the Incubator, yes, I am the one who will be working with you to get the message out.
>
> Some projects are media/message-savvy and send me their proposed draft for editing into the ASF format/tone and distribution, whilst others need me to do the whole thing for them (but help with providing key points/features, and collecting supporting quotes from the community). I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
>
> Seeing that Giles and Chip chomping at the bit, I suspect we'll be working together here :-)
Not chomping - just wanting to make sure that it's being handled. ;-)
>
> I must underscore that we need to work together here: some projects learned that the Board approved their resolution, went out and blogged and tweeted their enthusiasm at becoming a TLP, then were confused when we didn't garner any media coverage when the press release was issued a few weeks later. The press don't report on "old" news, so we need to coordinate our timing. This is important.
>
Agreed. In fact, I'd suggest that we will probably want to prepare
everything on the cs-marketing list for whenever we do hear back from
the board, and then be sure to coordinate with you on the timing of the
release.
We've generally sought to announce things on Tuesdays (This has been Joe's
advice on things like release announcements), so we understand the value
of acting in a coordinated fashion.
I'm not sure how a project is notified of any board results, but if it
goes to cloudstack-private@i.a.o it will be easier to contain the news
until an official date (note that cloudstack-marketing@i.a.o is a public
list).
> So having said all this, what's your timeframe?
Unknown. We sent our draft resolution to board@ on Sunday, but are not
sure if it made it onto this month's agenda or not yet.
> Do you want to send me a draft release based on earlier TLP announcements such as:
>
> - https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces39
> - https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces35
> - https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces34
>
I was hoping that the folks on cloudstack-marketing (Giles / Joe / others)
would step up to do the draft first, and then work with you to
ensure that it's appropriate. We're a pretty large community, and it's
always a good sign when a community can self-organize around work like
this.
>
> Thanks in advance for your help & enthusiasm. I look forward to working with you!
>
> Chat soon,
> Sally
Re: Press release for our eventual graduation?
Posted by Sally Khudairi <sk...@apache.org>.
Hello, everyone --thanks for including us in your plans.
With respect to formally announcing your graduation from the Incubator, yes, I am the one who will be working with you to get the message out.
Some projects are media/message-savvy and send me their proposed draft for editing into the ASF format/tone and distribution, whilst others need me to do the whole thing for them (but help with providing key points/features, and collecting supporting quotes from the community). I still am the one to pull the trigger on the blogs, Twitter feed, and newswires.
Seeing that Giles and Chip chomping at the bit, I suspect we'll be working together here :-)
I must underscore that we need to work together here: some projects learned that the Board approved their resolution, went out and blogged and tweeted their enthusiasm at becoming a TLP, then were confused when we didn't garner any media coverage when the press release was issued a few weeks later. The press don't report on "old" news, so we need to coordinate our timing. This is important.
So having said all this, what's your timeframe? Do you want to send me a draft release based on earlier TLP announcements such as:
- https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces39
- https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces35
- https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces34
Thanks in advance for your help & enthusiasm. I look forward to working with you!
Chat soon,
Sally
= = = = =
vox +1 617 921 8656
aux +1 917 725 2133
skype sallykhudairi
----- Original Message -----
> From: Chip Childers <ch...@sungard.com>
> To: cloudstack-marketing@incubator.apache.org
> Cc: press@apache.org
> Sent: Monday, 18 March 2013, 10:29
> Subject: Re: Press release for our eventual graduation?
>
> On Mon, Mar 18, 2013 at 09:19:17AM -0500, Joe Brockmeier wrote:
>> On Mon, Mar 18, 2013, at 09:07 AM, Giles Sirett wrote:
>> > Chip
>> > I can take that one, unless anybody else wants to do it more !
>>
>> I live for writing press releases. ;-)
>>
>> OK, not really... but I can take it or you can, doesn't make a
>> difference. In the past we've written a draft and then sent to the
>> mailing list for comment - so doing the draft also involved taking point
>> on the feedback + incorporating that.
>
> Giles,
>
> If you do take this on, look at the foundation blog [1] for examples of
> graduation press releases (ex: [2]).
>
> Per Joe's suggestion, let's keep press@a.o in the loop on this thread.
>
> [1] http://blogs.apache.org/foundation/
> [2]
> https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces34
>
Re: Press release for our eventual graduation?
Posted by Chip Childers <ch...@sungard.com>.
On Mon, Mar 18, 2013 at 09:19:17AM -0500, Joe Brockmeier wrote:
> On Mon, Mar 18, 2013, at 09:07 AM, Giles Sirett wrote:
> > Chip
> > I can take that one, unless anybody else wants to do it more !
>
> I live for writing press releases. ;-)
>
> OK, not really... but I can take it or you can, doesn't make a
> difference. In the past we've written a draft and then sent to the
> mailing list for comment - so doing the draft also involved taking point
> on the feedback + incorporating that.
Giles,
If you do take this on, look at the foundation blog [1] for examples of
graduation press releases (ex: [2]).
Per Joe's suggestion, let's keep press@a.o in the loop on this thread.
[1] http://blogs.apache.org/foundation/
[2]
https://blogs.apache.org/foundation/entry/the_apache_software_foundation_announces34
Re: Press release for our eventual graduation?
Posted by Joe Brockmeier <jz...@zonker.net>.
On Mon, Mar 18, 2013, at 09:07 AM, Giles Sirett wrote:
> Chip
> I can take that one, unless anybody else wants to do it more !
I live for writing press releases. ;-)
OK, not really... but I can take it or you can, doesn't make a
difference. In the past we've written a draft and then sent to the
mailing list for comment - so doing the draft also involved taking point
on the feedback + incorporating that.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: Press release for our eventual graduation?
Posted by Giles Sirett <gi...@shapeblue.com>.
Chip
I can take that one, unless anybody else wants to do it more !
Kind Regards
Giles
D: +44 20 3603 0541<tel:+44%2020%203603%200541> | M: +44 796 111 2055<tel:+44%20796%20111%202055>
Giles.Sirett@shapeblue.com<ma...@shapeblue.com>
On 18 Mar 2013, at 14:05, "Chip Childers" <ch...@sungard.com>> wrote:
Hi all,
Anyone want to work with press@a.o<ma...@a.o> to get a press release ready for an
eventual graduation announcement?
We aren't sure if we are on the board's agenda for this month yet, but
I'd assume that it's going to be this month or next.
It would be nice to get some marketing activity pulled together for an
eventual graduation announcement!
-chip
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Re: Press release for our eventual graduation?
Posted by Joe Brockmeier <jz...@zonker.net>.
On Mon, Mar 18, 2013, at 09:05 AM, Chip Childers wrote:
> Hi all,
>
> Anyone want to work with press@a.o to get a press release ready for an
> eventual graduation announcement?
Yeah, I can do that. I'm CC'ing press@ to loop them in. Not sure if
Sally usually drafts releases for graduating projects or if the project
drafts it and then Sally edits/etc.
> We aren't sure if we are on the board's agenda for this month yet, but
> I'd assume that it's going to be this month or next.
Seems like a safe assumption.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/