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Posted to marketing@cloudstack.apache.org by Sonny Chhen <So...@citrix.com> on 2013/04/04 01:38:04 UTC
RE: [DISCUSS] Draft trademark guidelines
Hey Guys,
I posted a version of the Apache CloudStack logo with the TM in the comments of the link below.
https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
Did we still want to keep the open source cloud computing tagline?
Let me know.
Thanks You and Best Regards,
Sonny H. Chhen
Manager of User Interface & User Experience | Citrix Systems – CloudPlatform
4988 Great America Parkway, Santa Clara, CA 95054, USA
-----Original Message-----
From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
Sent: Tuesday, February 26, 2013 3:22 PM
To: cloudstack-marketing@incubator.apache.org
Cc: cloudstack-dev@incubator.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
Just thought about it as well. "Cloudy" the name of the Character should be in name or place be at least ™ SM or ®.
Matt
On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>I think you also need to add "CloudStack, Open Source Cloud Computing"
>as one of the trademarked phrases as well. If it's in the Logo, then
>the verbiage has to be covered too.
>
>Matt
>
>
>
>
>On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
>
>>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
>><ch...@sungard.com> wrote:
>>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
>>>>
>>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
>>>>
>>>> > Hi folks,
>>>> >
>>>> > Sorry for spamming two lists.
>>>> >
>>>> > We've been drafting some guidelines and had them reviewed by
>>>> > trademarks@ - and wanted to get them out in public for comment
>>>> > and discussion.
>>>> >
>>>> > Draft is here:
>>>> >
>>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Gui
>>>>del
>>>>i
>>>>nes+(DRAFT)
>>>> >
>>>> >
>>>>
>>>> Reading it, it seems that we need to change the logos to have the
>>>>symbol ?
>>>
>>> Yes, I think it does.
>>>
>>
>>Yes - most definitely.
>>
>>>> Does this also mean that on the website and docs we need to have
>>>>the ® symbol every time we write CloudStack® ?
>>>
>>> Probably, yes. Or at least (and I'm no expert) assert the mark's
>>> ownership in the docs somewhere.
>>>
>>
>>Asserting once per doc should be fine. We have a section for this
>>explicitly in our documentation. (the publican brand stuff - I'll be
>>updating that shortly)
>
Re: [DISCUSS] Draft trademark guidelines
Posted by Noah Slater <ns...@apache.org>.
Some of the other branding documentation could be useful, both as a
starting point for this effort, and as something we can/should consider
linking to, as a foundational policy that we are building on.
Specifically, for third-parties:
http://www.apache.org/foundation/marks/faq/
http://www.apache.org/foundation/marks/events.html
http://www.apache.org/foundation/marks/domains.html
http://www.apache.org/foundation/marks/merchandise.html
And for us:
http://www.apache.org/foundation/marks/pmcs
http://www.apache.org/foundation/marks/responsibility
http://www.apache.org/foundation/marks/reporting.html
On 4 April 2013 02:05, Kimihiko Kitase <Ki...@citrix.co.jp> wrote:
> "(TM) is not used" means (TM) is not used in the image of log, although
> trademark of logo is registered trademarks of ASF.
>
> -----Original Message-----
> From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
> Sent: Thursday, April 04, 2013 9:58 AM
> To: marketing@cloudstack.apache.org;
> cloudstack-marketing@incubator.apache.org
> Subject: RE: [DISCUSS] Draft trademark guidelines
>
> Hello
>
> I registered cloudstack-marketing alias today, so please correct me if its
> already discussed.
>
> I think as text word, Apache CloudStack(TM) should be good, but (TM) is
> not used for logo usually...
> And also it should be better to use cloud monkey "Cloudy" into logo.
>
> See Hadoop and Cassandra for example..
> http://hadoop.apache.org/
> http://cassandra.apache.org/
>
> Thanks
> Kimi
>
> -----Original Message-----
> From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
> Sent: Thursday, April 04, 2013 8:38 AM
> To: cloudstack-marketing@incubator.apache.org
> Subject: RE: [DISCUSS] Draft trademark guidelines
>
> Hey Guys,
>
> I posted a version of the Apache CloudStack logo with the TM in the
> comments of the link below.
>
>
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>
> Did we still want to keep the open source cloud computing tagline?
>
> Let me know.
>
> Thanks You and Best Regards,
>
> Sonny H. Chhen
> Manager of User Interface & User Experience | Citrix Systems –
> CloudPlatform
> 4988 Great America Parkway, Santa Clara, CA 95054, USA
>
>
> -----Original Message-----
> From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
> Sent: Tuesday, February 26, 2013 3:22 PM
> To: cloudstack-marketing@incubator.apache.org
> Cc: cloudstack-dev@incubator.apache.org
> Subject: Re: [DISCUSS] Draft trademark guidelines
>
> Just thought about it as well. "Cloudy" the name of the Character should
> be in name or place be at least ™ SM or ®.
>
> Matt
>
>
>
>
>
>
> On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>
> >I think you also need to add "CloudStack, Open Source Cloud Computing"
> >as one of the trademarked phrases as well. If it's in the Logo, then
> >the verbiage has to be covered too.
> >
> >Matt
> >
> >
> >
> >
> >On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
> >
> >>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
> >><ch...@sungard.com> wrote:
> >>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
> >>>>
> >>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
> >>>>
> >>>> > Hi folks,
> >>>> >
> >>>> > Sorry for spamming two lists.
> >>>> >
> >>>> > We've been drafting some guidelines and had them reviewed by
> >>>> > trademarks@ - and wanted to get them out in public for comment
> >>>> > and discussion.
> >>>> >
> >>>> > Draft is here:
> >>>> >
> >>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Gui
> >>>>del
> >>>>i
> >>>>nes+(DRAFT)
> >>>> >
> >>>> >
> >>>>
> >>>> Reading it, it seems that we need to change the logos to have the
> >>>>symbol ?
> >>>
> >>> Yes, I think it does.
> >>>
> >>
> >>Yes - most definitely.
> >>
> >>>> Does this also mean that on the website and docs we need to have
> >>>>the ® symbol every time we write CloudStack® ?
> >>>
> >>> Probably, yes. Or at least (and I'm no expert) assert the mark's
> >>> ownership in the docs somewhere.
> >>>
> >>
> >>Asserting once per doc should be fine. We have a section for this
> >>explicitly in our documentation. (the publican brand stuff - I'll be
> >>updating that shortly)
> >
>
>
--
NS
Re: [DISCUSS] Draft trademark guidelines
Posted by David Nalley <da...@gnsa.us>.
On Tue, Apr 16, 2013 at 3:17 PM, Karen Vuong <ka...@citrix.com> wrote:
> Thanks for the feedback.
>
> Joe - the font is AvenirLTStd-Heavy. I can upload the font file on the wiki.
Before you upload that - what are the terms of use/redistribution for the font?
Re: [DISCUSS] Draft trademark guidelines
Posted by Chip Childers <ch...@sungard.com>.
On Tue, May 14, 2013 at 05:56:13PM -0700, Karen Vuong wrote:
> Hi David,
>
> Sorry for the delay on this one. I've created the Apache CloudStack logo with the cloudmonkey. Please take a look here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Graphics+and+Resources
>
> The vector format of the cloudmonkey is located here: https://cwiki.apache.org/confluence/pages/viewpageattachments.action?pageId=30760149. The vector format of the Apache CloudStack logo with the Cloud Monkey is also located there.
>
> I would welcome any feedback or suggestions.
>
> Thanks,
>
> Karen
+1 to this. I'll add these to our svn repo and link from our trademark
guidelines [1] in a few.
[1]
https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines
Re: [DISCUSS] Draft trademark guidelines
Posted by David Nalley <da...@gnsa.us>.
On Thu, May 16, 2013 at 3:26 PM, Chip Childers
<ch...@sungard.com> wrote:
> On Tue, May 14, 2013 at 05:56:13PM -0700, Karen Vuong wrote:
>> Hi David,
>>
>> Sorry for the delay on this one. I've created the Apache CloudStack logo with the cloudmonkey. Please take a look here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Graphics+and+Resources
>>
>> The vector format of the cloudmonkey is located here: https://cwiki.apache.org/confluence/pages/viewpageattachments.action?pageId=30760149. The vector format of the Apache CloudStack logo with the Cloud Monkey is also located there.
>
> Is the EPS file the vector format? Any chance we can get an SVG for
> consistency?
>
> -chip
convert is your friend.
--David
Re: [DISCUSS] Draft trademark guidelines
Posted by Chip Childers <ch...@sungard.com>.
On Tue, May 14, 2013 at 05:56:13PM -0700, Karen Vuong wrote:
> Hi David,
>
> Sorry for the delay on this one. I've created the Apache CloudStack logo with the cloudmonkey. Please take a look here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Graphics+and+Resources
>
> The vector format of the cloudmonkey is located here: https://cwiki.apache.org/confluence/pages/viewpageattachments.action?pageId=30760149. The vector format of the Apache CloudStack logo with the Cloud Monkey is also located there.
Is the EPS file the vector format? Any chance we can get an SVG for
consistency?
-chip
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Hi David,
Sorry for the delay on this one. I've created the Apache CloudStack logo with the cloudmonkey. Please take a look here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Graphics+and+Resources
The vector format of the cloudmonkey is located here: https://cwiki.apache.org/confluence/pages/viewpageattachments.action?pageId=30760149. The vector format of the Apache CloudStack logo with the Cloud Monkey is also located there.
I would welcome any feedback or suggestions.
Thanks,
Karen
-----Original Message-----
From: David Nalley [mailto:david@gnsa.us]
Sent: Wednesday, May 01, 2013 4:19 PM
To: marketing@cloudstack.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
On Thu, Apr 25, 2013 at 11:48 PM, David Nalley <da...@gnsa.us> wrote:
> On Mon, Apr 22, 2013 at 7:02 PM, Noah Slater <ns...@apache.org> wrote:
>> Cool, thanks Karen!
>>
>> We might want to consider sticking these in a repository somewhere,
>> so we can version them.
>>
>
> I placed the logos in svn (/cloudstack/media/)
>
> Unless someone vehemently objects, I intend on purging all of the
> logos on that wiki page, particularly since there are logos that we
> don't want used. I'll wait a few days before doing that, since purging
> attachments is destructive in the wiki.
> I am also (again, unless there is an outcry) going to strip the
> 'draft' title from that document.
>
> Karen/Sonny: I don't see cloudmonkey graphics, nor do I see
> compinations of the logo plus the cloudmonkey logo - and I am not
> aware of source.
>
> --David
This is done.
--David
Re: [DISCUSS] Draft trademark guidelines
Posted by David Nalley <da...@gnsa.us>.
On Thu, Apr 25, 2013 at 11:48 PM, David Nalley <da...@gnsa.us> wrote:
> On Mon, Apr 22, 2013 at 7:02 PM, Noah Slater <ns...@apache.org> wrote:
>> Cool, thanks Karen!
>>
>> We might want to consider sticking these in a repository somewhere, so we
>> can version them.
>>
>
> I placed the logos in svn (/cloudstack/media/)
>
> Unless someone vehemently objects, I intend on purging all of the
> logos on that wiki page, particularly since there are logos that we
> don't want used. I'll wait a few days before doing that, since purging
> attachments is destructive in the wiki.
> I am also (again, unless there is an outcry) going to strip the
> 'draft' title from that document.
>
> Karen/Sonny: I don't see cloudmonkey graphics, nor do I see
> compinations of the logo plus the cloudmonkey logo - and I am not
> aware of source.
>
> --David
This is done.
--David
Re: [DISCUSS] Draft trademark guidelines
Posted by Noah Slater <ns...@apache.org>.
+1
On 26 April 2013 04:48, David Nalley <da...@gnsa.us> wrote:
> On Mon, Apr 22, 2013 at 7:02 PM, Noah Slater <ns...@apache.org> wrote:
> > Cool, thanks Karen!
> >
> > We might want to consider sticking these in a repository somewhere, so we
> > can version them.
> >
>
> I placed the logos in svn (/cloudstack/media/)
>
> Unless someone vehemently objects, I intend on purging all of the
> logos on that wiki page, particularly since there are logos that we
> don't want used. I'll wait a few days before doing that, since purging
> attachments is destructive in the wiki.
> I am also (again, unless there is an outcry) going to strip the
> 'draft' title from that document.
>
> Karen/Sonny: I don't see cloudmonkey graphics, nor do I see
> compinations of the logo plus the cloudmonkey logo - and I am not
> aware of source.
>
> --David
>
--
NS
Re: [DISCUSS] Draft trademark guidelines
Posted by David Nalley <da...@gnsa.us>.
On Mon, Apr 22, 2013 at 7:02 PM, Noah Slater <ns...@apache.org> wrote:
> Cool, thanks Karen!
>
> We might want to consider sticking these in a repository somewhere, so we
> can version them.
>
I placed the logos in svn (/cloudstack/media/)
Unless someone vehemently objects, I intend on purging all of the
logos on that wiki page, particularly since there are logos that we
don't want used. I'll wait a few days before doing that, since purging
attachments is destructive in the wiki.
I am also (again, unless there is an outcry) going to strip the
'draft' title from that document.
Karen/Sonny: I don't see cloudmonkey graphics, nor do I see
compinations of the logo plus the cloudmonkey logo - and I am not
aware of source.
--David
Re: [DISCUSS] Draft trademark guidelines
Posted by Noah Slater <ns...@apache.org>.
Cool, thanks Karen!
We might want to consider sticking these in a repository somewhere, so we
can version them.
On 22 April 2013 20:10, Karen Vuong <ka...@citrix.com> wrote:
> Hi all,
>
> I've uploaded the source files for final versions of the Apache CloudStack
> logos here:
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)
>
> They are located under, "Apache CloudStack Logo (TM)."
>
> In that section, you can download the .ai file or JPEG file.
>
> If anyone has any suggestions or needs the logos in a different file
> format, please feel free to let me know. Thanks!
>
> Best regards,
>
> Karen
>
>
> -----Original Message-----
> From: Noah Slater [mailto:nslater@apache.org]
> Sent: Saturday, April 20, 2013 6:51 AM
> To: marketing@cloudstack.apache.org
> Subject: Re: [DISCUSS] Draft trademark guidelines
>
> +!
>
>
> On 19 April 2013 18:10, Chip Childers <ch...@sungard.com> wrote:
>
> > On Thu, Apr 18, 2013 at 08:54:59PM -0700, Karen Vuong wrote:
> > > Hi all,
> > >
> > > I took a look at the 2011 version of the Apache CloudStack logo and
> > > did
> > my best to match the thickness of the font. You may see the revision
> here:
> > https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
> > lines+(DRAFT)?focusedCommentId=31818760&#comment-31818760
> > >
> > > The changes that were made are the thickness of the logo to match
> > > the
> > 2011 version and I've lowercased all the characters.
> > >
> > > I would welcome any feedback or suggestions. Thanks!
> >
> > +1 this is great. Thanks!
> >
> > >
> > > Best regards,
> > >
> > > Karen
> > >
> > > -----Original Message-----
> > > From: Joe Brockmeier [mailto:jzb@zonker.net]
> > > Sent: Wednesday, April 17, 2013 6:57 AM
> > > To: marketing@cloudstack.apache.org
> > > Subject: Re: [DISCUSS] Draft trademark guidelines
> > >
> > > On Wed, Apr 17, 2013, at 08:45 AM, David Nalley wrote:
> > > > We have an SVG of the logo in the brand package - that's the
> > > > closest to original artwork that I know of.
> > >
> > > OK, that's what I was looking at. (Pity it doesn't have Apache in
> > > front
> > of it, or we'd be golden.)
> > >
> > > > I don't think the difference in thickness is evident there. That
> > > > artwork dates back to 2011 I think.
> > >
> > > Actually, it is. If you open it up in Inkscape, magnify it a bit,
> > > and
> > look with "grid" turned on, it's very apparent.
> > >
> > > Best,
> > >
> > > jzb
> > > --
> > > Joe Brockmeier
> > > jzb@zonker.net
> > > Twitter: @jzb
> > > http://www.dissociatedpress.net/
> > >
> >
>
>
>
> --
> NS
>
--
NS
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Hi all,
I've uploaded the source files for final versions of the Apache CloudStack logos here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)
They are located under, "Apache CloudStack Logo (TM)."
In that section, you can download the .ai file or JPEG file.
If anyone has any suggestions or needs the logos in a different file format, please feel free to let me know. Thanks!
Best regards,
Karen
-----Original Message-----
From: Noah Slater [mailto:nslater@apache.org]
Sent: Saturday, April 20, 2013 6:51 AM
To: marketing@cloudstack.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
+!
On 19 April 2013 18:10, Chip Childers <ch...@sungard.com> wrote:
> On Thu, Apr 18, 2013 at 08:54:59PM -0700, Karen Vuong wrote:
> > Hi all,
> >
> > I took a look at the 2011 version of the Apache CloudStack logo and
> > did
> my best to match the thickness of the font. You may see the revision here:
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
> lines+(DRAFT)?focusedCommentId=31818760&#comment-31818760
> >
> > The changes that were made are the thickness of the logo to match
> > the
> 2011 version and I've lowercased all the characters.
> >
> > I would welcome any feedback or suggestions. Thanks!
>
> +1 this is great. Thanks!
>
> >
> > Best regards,
> >
> > Karen
> >
> > -----Original Message-----
> > From: Joe Brockmeier [mailto:jzb@zonker.net]
> > Sent: Wednesday, April 17, 2013 6:57 AM
> > To: marketing@cloudstack.apache.org
> > Subject: Re: [DISCUSS] Draft trademark guidelines
> >
> > On Wed, Apr 17, 2013, at 08:45 AM, David Nalley wrote:
> > > We have an SVG of the logo in the brand package - that's the
> > > closest to original artwork that I know of.
> >
> > OK, that's what I was looking at. (Pity it doesn't have Apache in
> > front
> of it, or we'd be golden.)
> >
> > > I don't think the difference in thickness is evident there. That
> > > artwork dates back to 2011 I think.
> >
> > Actually, it is. If you open it up in Inkscape, magnify it a bit,
> > and
> look with "grid" turned on, it's very apparent.
> >
> > Best,
> >
> > jzb
> > --
> > Joe Brockmeier
> > jzb@zonker.net
> > Twitter: @jzb
> > http://www.dissociatedpress.net/
> >
>
--
NS
Re: [DISCUSS] Draft trademark guidelines
Posted by Noah Slater <ns...@apache.org>.
+!
On 19 April 2013 18:10, Chip Childers <ch...@sungard.com> wrote:
> On Thu, Apr 18, 2013 at 08:54:59PM -0700, Karen Vuong wrote:
> > Hi all,
> >
> > I took a look at the 2011 version of the Apache CloudStack logo and did
> my best to match the thickness of the font. You may see the revision here:
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818760&#comment-31818760
> >
> > The changes that were made are the thickness of the logo to match the
> 2011 version and I've lowercased all the characters.
> >
> > I would welcome any feedback or suggestions. Thanks!
>
> +1 this is great. Thanks!
>
> >
> > Best regards,
> >
> > Karen
> >
> > -----Original Message-----
> > From: Joe Brockmeier [mailto:jzb@zonker.net]
> > Sent: Wednesday, April 17, 2013 6:57 AM
> > To: marketing@cloudstack.apache.org
> > Subject: Re: [DISCUSS] Draft trademark guidelines
> >
> > On Wed, Apr 17, 2013, at 08:45 AM, David Nalley wrote:
> > > We have an SVG of the logo in the brand package - that's the closest
> > > to original artwork that I know of.
> >
> > OK, that's what I was looking at. (Pity it doesn't have Apache in front
> of it, or we'd be golden.)
> >
> > > I don't think the difference in thickness is evident there. That
> > > artwork dates back to 2011 I think.
> >
> > Actually, it is. If you open it up in Inkscape, magnify it a bit, and
> look with "grid" turned on, it's very apparent.
> >
> > Best,
> >
> > jzb
> > --
> > Joe Brockmeier
> > jzb@zonker.net
> > Twitter: @jzb
> > http://www.dissociatedpress.net/
> >
>
--
NS
Re: [DISCUSS] Draft trademark guidelines
Posted by Chip Childers <ch...@sungard.com>.
On Thu, Apr 18, 2013 at 08:54:59PM -0700, Karen Vuong wrote:
> Hi all,
>
> I took a look at the 2011 version of the Apache CloudStack logo and did my best to match the thickness of the font. You may see the revision here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818760&#comment-31818760
>
> The changes that were made are the thickness of the logo to match the 2011 version and I've lowercased all the characters.
>
> I would welcome any feedback or suggestions. Thanks!
+1 this is great. Thanks!
>
> Best regards,
>
> Karen
>
> -----Original Message-----
> From: Joe Brockmeier [mailto:jzb@zonker.net]
> Sent: Wednesday, April 17, 2013 6:57 AM
> To: marketing@cloudstack.apache.org
> Subject: Re: [DISCUSS] Draft trademark guidelines
>
> On Wed, Apr 17, 2013, at 08:45 AM, David Nalley wrote:
> > We have an SVG of the logo in the brand package - that's the closest
> > to original artwork that I know of.
>
> OK, that's what I was looking at. (Pity it doesn't have Apache in front of it, or we'd be golden.)
>
> > I don't think the difference in thickness is evident there. That
> > artwork dates back to 2011 I think.
>
> Actually, it is. If you open it up in Inkscape, magnify it a bit, and look with "grid" turned on, it's very apparent.
>
> Best,
>
> jzb
> --
> Joe Brockmeier
> jzb@zonker.net
> Twitter: @jzb
> http://www.dissociatedpress.net/
>
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Thanks for the feedback. For the logo, I'll capitalize the "A" in Apache since the "C" and "S" will be capitalized in CloudStack and make the grey 'TM' smaller. I'll post the updated logo on the wiki shortly.
Best regards,
Karen
-----Original Message-----
From: Giles Sirett [mailto:giles.sirett@shapeblue.com]
Sent: Tuesday, April 16, 2013 1:14 PM
To: <ma...@cloudstack.apache.org>
Subject: Re: [DISCUSS] Draft trademark guidelines
CloudStack - camel style
Kind Regards
Giles
D: +44 20 3603 0541<tel:+44%2020%203603%200541> | M: +44 796 111 2055<tel:+44%20796%20111%202055> Giles.Sirett@shapeblue.com<ma...@shapeblue.com>
On 16 Apr 2013, at 21:10, "Kelcey Damage (BT)" <ke...@backbonetechnology.com>> wrote:
I didn't even register the lack of caps. Odd thing is, I have always spelled it with a capital [C]loud[S]tack.
What do you guys think?
- cloudstack
- Cloudstack
- CloudStack
-----Original Message-----
From: Karen Vuong [mailto:karen.vuong@citrix.com]
Sent: Tuesday, April 16, 2013 12:38 PM
To: marketing@cloudstack.apache.org<ma...@cloudstack.apache.org>
Subject: RE: [DISCUSS] Draft trademark guidelines
Kelcey - I can make the 'TM' a bit smaller. I'll incorporate Noah's feedback and make it the same size as the first one that Sonny uploaded.
Joe & David - The font file comes from a site that provides fonts that are either shareware, freeware or come under an open source license. But it does not state which type the AvenirLTStd-Heavy is. I won't upload the font file until I confirm with the site if it is under an open source license.
Noah - I can capitalize the "A" and the "C" and see what everyone thinks of it.
It's always good to see several options and then vote :)
Best regards,
Karen
-----Original Message-----
From: Joe Brockmeier [mailto:jzb@zonker.net]
Sent: Tuesday, April 16, 2013 12:22 PM
To: marketing@cloudstack.apache.org<ma...@cloudstack.apache.org>
Subject: Re: [DISCUSS] Draft trademark guidelines
On Tue, Apr 16, 2013, at 02:17 PM, Karen Vuong wrote:
Thanks for the feedback.
Joe - the font is AvenirLTStd-Heavy. I can upload the font file on the wiki.
Is that under an open source or CC license? We shouldn't upload it if it's not.
Thanks!
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net<ma...@zonker.net>
Twitter: @jzb
http://www.dissociatedpress.net/
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: [DISCUSS] Draft trademark guidelines
Posted by Giles Sirett <gi...@shapeblue.com>.
CloudStack - camel style
Kind Regards
Giles
D: +44 20 3603 0541<tel:+44%2020%203603%200541> | M: +44 796 111 2055<tel:+44%20796%20111%202055>
Giles.Sirett@shapeblue.com<ma...@shapeblue.com>
On 16 Apr 2013, at 21:10, "Kelcey Damage (BT)" <ke...@backbonetechnology.com>> wrote:
I didn't even register the lack of caps. Odd thing is, I have always spelled
it with a capital [C]loud[S]tack.
What do you guys think?
- cloudstack
- Cloudstack
- CloudStack
-----Original Message-----
From: Karen Vuong [mailto:karen.vuong@citrix.com]
Sent: Tuesday, April 16, 2013 12:38 PM
To: marketing@cloudstack.apache.org<ma...@cloudstack.apache.org>
Subject: RE: [DISCUSS] Draft trademark guidelines
Kelcey - I can make the 'TM' a bit smaller. I'll incorporate Noah's
feedback and
make it the same size as the first one that Sonny uploaded.
Joe & David - The font file comes from a site that provides fonts that are
either
shareware, freeware or come under an open source license. But it does not
state which type the AvenirLTStd-Heavy is. I won't upload the font file
until I
confirm with the site if it is under an open source license.
Noah - I can capitalize the "A" and the "C" and see what everyone thinks of
it.
It's always good to see several options and then vote :)
Best regards,
Karen
-----Original Message-----
From: Joe Brockmeier [mailto:jzb@zonker.net]
Sent: Tuesday, April 16, 2013 12:22 PM
To: marketing@cloudstack.apache.org<ma...@cloudstack.apache.org>
Subject: Re: [DISCUSS] Draft trademark guidelines
On Tue, Apr 16, 2013, at 02:17 PM, Karen Vuong wrote:
Thanks for the feedback.
Joe - the font is AvenirLTStd-Heavy. I can upload the font file on the
wiki.
Is that under an open source or CC license? We shouldn't upload it if it's
not.
Thanks!
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net<ma...@zonker.net>
Twitter: @jzb
http://www.dissociatedpress.net/
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
RE: [DISCUSS] Draft trademark guidelines
Posted by Kimihiko Kitase <Ki...@citrix.co.jp>.
Looks great. I like Apache CloudStack with / without tagline.
And I think we need one more, Apache CloudStack with tagline with "monkey".
Thanks
Kimi
> -----Original Message-----
> From: Kelcey Damage (BT) [mailto:kelcey@backbonetechnology.com]
> Sent: Wednesday, April 17, 2013 9:33 AM
> To: marketing@cloudstack.apache.org
> Subject: RE: [DISCUSS] Draft trademark guidelines
>
> I like it a lot, very nice!
>
>
>
> >-----Original Message-----
> >From: Karen Vuong [mailto:karen.vuong@citrix.com]
> >Sent: Tuesday, April 16, 2013 5:05 PM
> >To: marketing@cloudstack.apache.org
> >Subject: RE: [DISCUSS] Draft trademark guidelines
> >
> >Hi all,
> >
> >I've incorporated all the feedback and posted two versions of the
> >Apache CloudStack logos on the wiki. There is one with the tagline,
> >"open source
> cloud
> >computing" and one without. If this looks good, then I can also provide
> >the source files in vector format.
> >
> >https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guid
> el
> >i
> >nes+(DRAFT)?focusedCommentId=31818375&#comment-31818375
> >
> >I would welcome any feedback or suggestions. Thanks!
> >
> >Best regards,
> >
> >Karen
> >
> >
> >-----Original Message-----
> >From: Joe Brockmeier [mailto:jzb@zonker.net]
> >Sent: Tuesday, April 16, 2013 1:16 PM
> >To: marketing@cloudstack.apache.org
> >Subject: Re: [DISCUSS] Draft trademark guidelines
> >
> >On Tue, Apr 16, 2013, at 03:08 PM, Kelcey Damage (BT) wrote:
> >> I didn't even register the lack of caps. Odd thing is, I have always
> >> spelled it with a capital [C]loud[S]tack.
> >
> >It should be CloudStack. AFAIK we've been standardized on that since
> >the project's inception.
> >
> >Best,
> >
> >jzb
> >--
> >Joe Brockmeier
> >jzb@zonker.net
> >Twitter: @jzb
> >http://www.dissociatedpress.net/
RE: [DISCUSS] Draft trademark guidelines
Posted by "Kelcey Damage (BT)" <ke...@backbonetechnology.com>.
I like it a lot, very nice!
>-----Original Message-----
>From: Karen Vuong [mailto:karen.vuong@citrix.com]
>Sent: Tuesday, April 16, 2013 5:05 PM
>To: marketing@cloudstack.apache.org
>Subject: RE: [DISCUSS] Draft trademark guidelines
>
>Hi all,
>
>I've incorporated all the feedback and posted two versions of the Apache
>CloudStack logos on the wiki. There is one with the tagline, "open source
cloud
>computing" and one without. If this looks good, then I can also provide the
>source files in vector format.
>
>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guideli
>nes+(DRAFT)?focusedCommentId=31818375&#comment-31818375
>
>I would welcome any feedback or suggestions. Thanks!
>
>Best regards,
>
>Karen
>
>
>-----Original Message-----
>From: Joe Brockmeier [mailto:jzb@zonker.net]
>Sent: Tuesday, April 16, 2013 1:16 PM
>To: marketing@cloudstack.apache.org
>Subject: Re: [DISCUSS] Draft trademark guidelines
>
>On Tue, Apr 16, 2013, at 03:08 PM, Kelcey Damage (BT) wrote:
>> I didn't even register the lack of caps. Odd thing is, I have always
>> spelled it with a capital [C]loud[S]tack.
>
>It should be CloudStack. AFAIK we've been standardized on that since the
>project's inception.
>
>Best,
>
>jzb
>--
>Joe Brockmeier
>jzb@zonker.net
>Twitter: @jzb
>http://www.dissociatedpress.net/
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Hi Joe,
Is this the version that is closest to the original artwork for the CloudStack logo? https://cwiki.apache.org/confluence/display/CLOUDSTACK/Draft+-+CloudStack+Community+Events+Plan under 'CloudStack Logo Usage', file: cloudstack_logo.eps.
If not, can you point me to the version of the logo that is closest to the original artwork? I have different types of Avenir fonts so I can find the same thickness as that version.
I'll keep it as 'apache cloudstack' - all lowercase, since the logo has always been without caps. It wouldn't look right if we capitalized the 'A'.
Thanks!
Best regards,
Karen
-----Original Message-----
From: Joe Brockmeier [mailto:jzb@zonker.net]
Sent: Wednesday, April 17, 2013 6:57 AM
To: marketing@cloudstack.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
On Wed, Apr 17, 2013, at 08:45 AM, David Nalley wrote:
> We have an SVG of the logo in the brand package - that's the closest
> to original artwork that I know of.
OK, that's what I was looking at. (Pity it doesn't have Apache in front of it, or we'd be golden.)
> I don't think the difference in thickness is evident there. That
> artwork dates back to 2011 I think.
Actually, it is. If you open it up in Inkscape, magnify it a bit, and look with "grid" turned on, it's very apparent.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Hi all,
I took a look at the 2011 version of the Apache CloudStack logo and did my best to match the thickness of the font. You may see the revision here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818760&#comment-31818760
The changes that were made are the thickness of the logo to match the 2011 version and I've lowercased all the characters.
I would welcome any feedback or suggestions. Thanks!
Best regards,
Karen
-----Original Message-----
From: Joe Brockmeier [mailto:jzb@zonker.net]
Sent: Wednesday, April 17, 2013 6:57 AM
To: marketing@cloudstack.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
On Wed, Apr 17, 2013, at 08:45 AM, David Nalley wrote:
> We have an SVG of the logo in the brand package - that's the closest
> to original artwork that I know of.
OK, that's what I was looking at. (Pity it doesn't have Apache in front of it, or we'd be golden.)
> I don't think the difference in thickness is evident there. That
> artwork dates back to 2011 I think.
Actually, it is. If you open it up in Inkscape, magnify it a bit, and look with "grid" turned on, it's very apparent.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: [DISCUSS] Draft trademark guidelines
Posted by Joe Brockmeier <jz...@zonker.net>.
On Wed, Apr 17, 2013, at 08:45 AM, David Nalley wrote:
> We have an SVG of the logo in the brand package - that's the closest to
> original artwork that I know of.
OK, that's what I was looking at. (Pity it doesn't have Apache in front
of it, or we'd be golden.)
> I don't think the difference in thickness is evident there. That artwork
> dates back to 2011 I think.
Actually, it is. If you open it up in Inkscape, magnify it a bit, and
look with "grid" turned on, it's very apparent.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: [DISCUSS] Draft trademark guidelines
Posted by David Nalley <da...@gnsa.us>.
On Wed, Apr 17, 2013 at 9:10 AM, Joe Brockmeier <jz...@zonker.net> wrote:
> On Tue, Apr 16, 2013, at 07:05 PM, Karen Vuong wrote:
> > I've incorporated all the feedback and posted two versions of the Apache
> > CloudStack logos on the wiki. There is one with the tagline, "open source
> > cloud computing" and one without. If this looks good, then I can also
> > provide the source files in vector format.
>
>
> So, my bad - the word has always been spelled "CloudStack" but the logo
> has always been without caps.
>
> >
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818375&#comment-31818375
>
> Are we missing original artwork that's been used for the logo? I ask
> because I'm looking at older versions and it seems that the weight of
> the typeface is a bit thicker than in the new versions here - and in the
> old version the "stack" is thicker than "cloud".
>
> /me wonders whether it'd be a good idea to also open the floor to a new
> logo design.
>
>
We have an SVG of the logo in the brand package - that's the closest to
original artwork that I know of.
I don't think the difference in thickness is evident there. That artwork
dates back to 2011 I think.
Look at the original brand stuff to make sure.
--David
Re: [DISCUSS] Draft trademark guidelines
Posted by Joe Brockmeier <jz...@zonker.net>.
On Tue, Apr 16, 2013, at 07:05 PM, Karen Vuong wrote:
> I've incorporated all the feedback and posted two versions of the Apache
> CloudStack logos on the wiki. There is one with the tagline, "open source
> cloud computing" and one without. If this looks good, then I can also
> provide the source files in vector format.
So, my bad - the word has always been spelled "CloudStack" but the logo
has always been without caps.
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818375&#comment-31818375
Are we missing original artwork that's been used for the logo? I ask
because I'm looking at older versions and it seems that the weight of
the typeface is a bit thicker than in the new versions here - and in the
old version the "stack" is thicker than "cloud".
/me wonders whether it'd be a good idea to also open the floor to a new
logo design.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Hi all,
I've incorporated all the feedback and posted two versions of the Apache CloudStack logos on the wiki. There is one with the tagline, "open source cloud computing" and one without. If this looks good, then I can also provide the source files in vector format.
https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818375&#comment-31818375
I would welcome any feedback or suggestions. Thanks!
Best regards,
Karen
-----Original Message-----
From: Joe Brockmeier [mailto:jzb@zonker.net]
Sent: Tuesday, April 16, 2013 1:16 PM
To: marketing@cloudstack.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
On Tue, Apr 16, 2013, at 03:08 PM, Kelcey Damage (BT) wrote:
> I didn't even register the lack of caps. Odd thing is, I have always
> spelled it with a capital [C]loud[S]tack.
It should be CloudStack. AFAIK we've been standardized on that since the project's inception.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: [DISCUSS] Draft trademark guidelines
Posted by Joe Brockmeier <jz...@zonker.net>.
On Tue, Apr 16, 2013, at 03:08 PM, Kelcey Damage (BT) wrote:
> I didn't even register the lack of caps. Odd thing is, I have always
> spelled it with a capital [C]loud[S]tack.
It should be CloudStack. AFAIK we've been standardized on that since the
project's inception.
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: [DISCUSS] Draft trademark guidelines
Posted by Kelly Hair <ke...@citrix.com>.
Same - Capital C & capital S. Otherwise, could be confused for a generic
"cloud stack".
--
On 4/16/13 4:08 PM, "Kelcey Damage (BT)" <ke...@backbonetechnology.com>
wrote:
>I didn't even register the lack of caps. Odd thing is, I have always
>spelled
>it with a capital [C]loud[S]tack.
>
>What do you guys think?
>
> - cloudstack
> - Cloudstack
> - CloudStack
>
>>-----Original Message-----
>>From: Karen Vuong [mailto:karen.vuong@citrix.com]
>>Sent: Tuesday, April 16, 2013 12:38 PM
>>To: marketing@cloudstack.apache.org
>>Subject: RE: [DISCUSS] Draft trademark guidelines
>>
>>Kelcey - I can make the 'TM' a bit smaller. I'll incorporate Noah's
>feedback and
>>make it the same size as the first one that Sonny uploaded.
>>
>>Joe & David - The font file comes from a site that provides fonts that
>>are
>either
>>shareware, freeware or come under an open source license. But it does not
>>state which type the AvenirLTStd-Heavy is. I won't upload the font file
>until I
>>confirm with the site if it is under an open source license.
>>
>>Noah - I can capitalize the "A" and the "C" and see what everyone thinks
>>of
>it.
>>It's always good to see several options and then vote :)
>>
>>Best regards,
>>
>>Karen
>>
>>
>>-----Original Message-----
>>From: Joe Brockmeier [mailto:jzb@zonker.net]
>>Sent: Tuesday, April 16, 2013 12:22 PM
>>To: marketing@cloudstack.apache.org
>>Subject: Re: [DISCUSS] Draft trademark guidelines
>>
>>On Tue, Apr 16, 2013, at 02:17 PM, Karen Vuong wrote:
>>> Thanks for the feedback.
>>>
>>> Joe - the font is AvenirLTStd-Heavy. I can upload the font file on the
>>> wiki.
>>
>>Is that under an open source or CC license? We shouldn't upload it if
>>it's
>not.
>>
>>Thanks!
>>
>>Best,
>>
>>jzb
>>--
>>Joe Brockmeier
>>jzb@zonker.net
>>Twitter: @jzb
>>http://www.dissociatedpress.net/
>
RE: [DISCUSS] Draft trademark guidelines
Posted by "Kelcey Damage (BT)" <ke...@backbonetechnology.com>.
I didn't even register the lack of caps. Odd thing is, I have always spelled
it with a capital [C]loud[S]tack.
What do you guys think?
- cloudstack
- Cloudstack
- CloudStack
>-----Original Message-----
>From: Karen Vuong [mailto:karen.vuong@citrix.com]
>Sent: Tuesday, April 16, 2013 12:38 PM
>To: marketing@cloudstack.apache.org
>Subject: RE: [DISCUSS] Draft trademark guidelines
>
>Kelcey - I can make the 'TM' a bit smaller. I'll incorporate Noah's
feedback and
>make it the same size as the first one that Sonny uploaded.
>
>Joe & David - The font file comes from a site that provides fonts that are
either
>shareware, freeware or come under an open source license. But it does not
>state which type the AvenirLTStd-Heavy is. I won't upload the font file
until I
>confirm with the site if it is under an open source license.
>
>Noah - I can capitalize the "A" and the "C" and see what everyone thinks of
it.
>It's always good to see several options and then vote :)
>
>Best regards,
>
>Karen
>
>
>-----Original Message-----
>From: Joe Brockmeier [mailto:jzb@zonker.net]
>Sent: Tuesday, April 16, 2013 12:22 PM
>To: marketing@cloudstack.apache.org
>Subject: Re: [DISCUSS] Draft trademark guidelines
>
>On Tue, Apr 16, 2013, at 02:17 PM, Karen Vuong wrote:
>> Thanks for the feedback.
>>
>> Joe - the font is AvenirLTStd-Heavy. I can upload the font file on the
>> wiki.
>
>Is that under an open source or CC license? We shouldn't upload it if it's
not.
>
>Thanks!
>
>Best,
>
>jzb
>--
>Joe Brockmeier
>jzb@zonker.net
>Twitter: @jzb
>http://www.dissociatedpress.net/
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Kelcey - I can make the 'TM' a bit smaller. I'll incorporate Noah's feedback and make it the same size as the first one that Sonny uploaded.
Joe & David - The font file comes from a site that provides fonts that are either shareware, freeware or come under an open source license. But it does not state which type the AvenirLTStd-Heavy is. I won't upload the font file until I confirm with the site if it is under an open source license.
Noah - I can capitalize the "A" and the "C" and see what everyone thinks of it. It's always good to see several options and then vote :)
Best regards,
Karen
-----Original Message-----
From: Joe Brockmeier [mailto:jzb@zonker.net]
Sent: Tuesday, April 16, 2013 12:22 PM
To: marketing@cloudstack.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
On Tue, Apr 16, 2013, at 02:17 PM, Karen Vuong wrote:
> Thanks for the feedback.
>
> Joe - the font is AvenirLTStd-Heavy. I can upload the font file on the
> wiki.
Is that under an open source or CC license? We shouldn't upload it if it's not.
Thanks!
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
Re: [DISCUSS] Draft trademark guidelines
Posted by Joe Brockmeier <jz...@zonker.net>.
On Tue, Apr 16, 2013, at 02:17 PM, Karen Vuong wrote:
> Thanks for the feedback.
>
> Joe - the font is AvenirLTStd-Heavy. I can upload the font file on the
> wiki.
Is that under an open source or CC license? We shouldn't upload it if
it's not.
Thanks!
Best,
jzb
--
Joe Brockmeier
jzb@zonker.net
Twitter: @jzb
http://www.dissociatedpress.net/
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Thanks for the feedback.
Joe - the font is AvenirLTStd-Heavy. I can upload the font file on the wiki.
David - I have the source graphics. However, it is a PSD file and not in vector format. I also have the source file for the Apache CloudStack logo in vector format but I just need to add the grey 'TM.' I'm proficient with Photoshop but not so much with Adobe Illustrator. But, I will give it a shot today and see if I can figure it out. It shouldn't be too hard :) Once the vector format files are ready, I'll upload both versions (one with the tagline and one without) and the font file on the wiki.
Best regards,
Karen
-----Original Message-----
From: David Nalley [mailto:david@gnsa.us]
Sent: Tuesday, April 16, 2013 12:07 PM
To: marketing@cloudstack.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
On Tue, Apr 16, 2013 at 2:59 PM, Joe Brockmeier <jz...@zonker.net> wrote:
> On 04/16/2013 01:27 PM, Karen Vuong wrote:
>>
>> Hi all,
>>
>> I just wanted to pick this thread up again and I've incorporated all
>> of the feedback regarding the 'TM' and the Apache CloudStack logo.
>> I've changed the color of the 'TM' to match the color of CloudStack
>> in the logo. The second option has a grey 'TM' which matches the
>> color of Apache in the logo. Please see the updated versions of the
>> logo here:
>>
>> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guid
>> elines+(DRAFT)?focusedCommentId=31818328&#comment-31818328
>>
>> Which one do you prefer? Do we want to keep the 'open source cloud
>> computing' tagline? That can be easily removed.
>
>
> I prefer the final one. What typeface/font is being used here, btw?
> Might be useful if we have a wider group that can create graphics.
>
> We should probably have a default graphic with and without the tagline.
>
> Thanks!
>
> Joe
Agreed
Karen: Do the source graphics for this exist somewhere? (some vector graphics format so that we can produce any size bitmap graphic)
--David
RE: [DISCUSS] Draft trademark guidelines
Posted by "Kelcey Damage (BT)" <ke...@backbonetechnology.com>.
>-----Original Message-----
>From: David Nalley [mailto:david@gnsa.us]
>Sent: Tuesday, April 16, 2013 12:07 PM
>To: marketing@cloudstack.apache.org
>Subject: Re: [DISCUSS] Draft trademark guidelines
>
>On Tue, Apr 16, 2013 at 2:59 PM, Joe Brockmeier <jz...@zonker.net> wrote:
>> On 04/16/2013 01:27 PM, Karen Vuong wrote:
>>>
>>> Hi all,
>>>
>>> I just wanted to pick this thread up again and I've incorporated all
>>> of the feedback regarding the 'TM' and the Apache CloudStack logo.
>>> I've changed the color of the 'TM' to match the color of CloudStack
>>> in the logo. The second option has a grey 'TM' which matches the
>>> color of Apache in the logo. Please see the updated versions of the
>>> logo here:
>>>
>>>
>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guid
>>> elines+(DRAFT)?focusedCommentId=31818328&#comment-31818328
>>>
>>> Which one do you prefer? Do we want to keep the 'open source cloud
>>> computing' tagline? That can be easily removed.
>>
>>
>> I prefer the final one. What typeface/font is being used here, btw?
>> Might be useful if we have a wider group that can create graphics.
>>
>> We should probably have a default graphic with and without the tagline.
>>
>> Thanks!
>>
>> Joe
>
>Agreed
>
>Karen: Do the source graphics for this exist somewhere? (some vector
>graphics format so that we can produce any size bitmap graphic)
>
>--David
Oddly I visually like the second one, but understand the intent of the
bottom one. I still think the 'TM' is to large (Font-Size).
Re: [DISCUSS] Draft trademark guidelines
Posted by David Nalley <da...@gnsa.us>.
On Tue, Apr 16, 2013 at 2:59 PM, Joe Brockmeier <jz...@zonker.net> wrote:
> On 04/16/2013 01:27 PM, Karen Vuong wrote:
>>
>> Hi all,
>>
>> I just wanted to pick this thread up again and I've incorporated all
>> of the feedback regarding the 'TM' and the Apache CloudStack logo.
>> I've changed the color of the 'TM' to match the color of CloudStack
>> in the logo. The second option has a grey 'TM' which matches the
>> color of Apache in the logo. Please see the updated versions of the
>> logo here:
>>
>> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818328&#comment-31818328
>>
>> Which one do you prefer? Do we want to keep the 'open source cloud
>> computing' tagline? That can be easily removed.
>
>
> I prefer the final one. What typeface/font is being used here, btw? Might be
> useful if we have a wider group that can create graphics.
>
> We should probably have a default graphic with and without the tagline.
>
> Thanks!
>
> Joe
Agreed
Karen: Do the source graphics for this exist somewhere? (some vector
graphics format so that we can produce any size bitmap graphic)
--David
Re: [DISCUSS] Draft trademark guidelines
Posted by Joe Brockmeier <jz...@zonker.net>.
On 04/16/2013 01:27 PM, Karen Vuong wrote:
> Hi all,
>
> I just wanted to pick this thread up again and I've incorporated all
> of the feedback regarding the 'TM' and the Apache CloudStack logo.
> I've changed the color of the 'TM' to match the color of CloudStack
> in the logo. The second option has a grey 'TM' which matches the
> color of Apache in the logo. Please see the updated versions of the
> logo here:
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818328&#comment-31818328
>
> Which one do you prefer? Do we want to keep the 'open source cloud
> computing' tagline? That can be easily removed.
I prefer the final one. What typeface/font is being used here, btw?
Might be useful if we have a wider group that can create graphics.
We should probably have a default graphic with and without the tagline.
Thanks!
Joe
RE: [DISCUSS] Draft trademark guidelines
Posted by Giles Sirett <gi...@shapeblue.com>.
Hi Karen
I prefer the last one
Kind Regards
Giles
D: +44 20 3603 0541 | M: +44 796 111 2055
Giles.Sirett@shapeblue.com
-----Original Message-----
From: Karen Vuong [mailto:karen.vuong@citrix.com]
Sent: 16 April 2013 19:28
To: marketing@cloudstack.apache.org
Cc: cloudstack-marketing@incubator.apache.org
Subject: RE: [DISCUSS] Draft trademark guidelines
Hi all,
I just wanted to pick this thread up again and I've incorporated all of the feedback regarding the 'TM' and the Apache CloudStack logo. I've changed the color of the 'TM' to match the color of CloudStack in the logo. The second option has a grey 'TM' which matches the color of Apache in the logo. Please see the updated versions of the logo here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818328&#comment-31818328
Which one do you prefer? Do we want to keep the 'open source cloud computing' tagline? That can be easily removed.
I would welcome any feedback or comments. Thanks!
Best regards,
Karen
-----Original Message-----
From: Kelcey Damage (BT) [mailto:kelcey@backbonetechnology.com]
Sent: Friday, April 05, 2013 10:23 AM
To: marketing@cloudstack.apache.org
Cc: cloudstack-marketing@incubator.apache.org
Subject: RE: [DISCUSS] Draft trademark guidelines
For a company to be able to no longer use the (TM), but still hold TM, the brand must be ubiquitous with the product (ie. iPod/iPhone, Apple logo (This is for graphics and not legal text)). This however runs the risk of a logo/brand becoming public domain for usage if the company does not have an active lawyer team.
In my opinion it is best for us to shove a little (TM) on the logo. Also adding the mascot shifts us from trying to protect a melding of two English language words (The hardest trademark to maintain) to a fully unique composition.
Hope that helps a little, my trade and copyright experience is a few years old.
-kd
>-----Original Message-----
>From: Noah Slater [mailto:nslater@apache.org]
>Sent: Wednesday, April 03, 2013 6:12 PM
>To: marketing@cloudstack.apache.org
>Cc: cloudstack-marketing@incubator.apache.org
>Subject: Re: [DISCUSS] Draft trademark guidelines
>
>The ASF policy on this should come in handy here:
>
>http://www.apache.org/foundation/marks/pmcs
>
>Specifically:
>
>"Logos are important to recognize as trademarks as well. For the
>project's official logo (if it has one, and especially if it uses the
>ASF feather),
ensure that
>it includes a small "TM" symbol in the graphic or immediately adjacent
>to
it. For
>pages that include the project logo on them, ensure you mention "...
>and
the
>Project logo are trademarks..." in the attribution."
>
>Additionally, for textual content:
>
>"At the top of each project or product homepage, and on the top banner
>of each page where the project name appears, you should include a "TM"
>symbol next to the first main occurrence of the "Apache Foo" project
>name. This highlights our trademark claim and emphasizes its importance to us."
>
>
>
>On 4 April 2013 02:05, Kimihiko Kitase <Ki...@citrix.co.jp>
wrote:
>
>> "(TM) is not used" means (TM) is not used in the image of log,
>> although trademark of logo is registered trademarks of ASF.
>>
>> -----Original Message-----
>> From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
>> Sent: Thursday, April 04, 2013 9:58 AM
>> To: marketing@cloudstack.apache.org;
>> cloudstack-marketing@incubator.apache.org
>> Subject: RE: [DISCUSS] Draft trademark guidelines
>>
>> Hello
>>
>> I registered cloudstack-marketing alias today, so please correct me
>> if its already discussed.
>>
>> I think as text word, Apache CloudStack(TM) should be good, but (TM)
>> is not used for logo usually...
>> And also it should be better to use cloud monkey "Cloudy" into logo.
>>
>> See Hadoop and Cassandra for example..
>> http://hadoop.apache.org/
>> http://cassandra.apache.org/
>>
>> Thanks
>> Kimi
>>
>> -----Original Message-----
>> From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
>> Sent: Thursday, April 04, 2013 8:38 AM
>> To: cloudstack-marketing@incubator.apache.org
>> Subject: RE: [DISCUSS] Draft trademark guidelines
>>
>> Hey Guys,
>>
>> I posted a version of the Apache CloudStack logo with the TM in the
>> comments of the link below.
>>
>>
>>
>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
>> lines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>>
>> Did we still want to keep the open source cloud computing tagline?
>>
>> Let me know.
>>
>> Thanks You and Best Regards,
>>
>> Sonny H. Chhen
>> Manager of User Interface & User Experience | Citrix Systems -
>> CloudPlatform
>> 4988 Great America Parkway, Santa Clara, CA 95054, USA
>>
>>
>> -----Original Message-----
>> From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
>> Sent: Tuesday, February 26, 2013 3:22 PM
>> To: cloudstack-marketing@incubator.apache.org
>> Cc: cloudstack-dev@incubator.apache.org
>> Subject: Re: [DISCUSS] Draft trademark guidelines
>>
>> Just thought about it as well. "Cloudy" the name of the Character
>> should be in name or place be at least T SM or R.
>>
>> Matt
>>
>>
>>
>>
>>
>>
>> On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>>
>> >I think you also need to add "CloudStack, Open Source Cloud Computing"
>> >as one of the trademarked phrases as well. If it's in the Logo, then
>> >the verbiage has to be covered too.
>> >
>> >Matt
>> >
>> >
>> >
>> >
>> >On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
>> >
>> >>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
>> >><ch...@sungard.com> wrote:
>> >>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
>> >>>>
>> >>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
>> >>>>
>> >>>> > Hi folks,
>> >>>> >
>> >>>> > Sorry for spamming two lists.
>> >>>> >
>> >>>> > We've been drafting some guidelines and had them reviewed by
>> >>>> > trademarks@ - and wanted to get them out in public for comment
>> >>>> > and discussion.
>> >>>> >
>> >>>> > Draft is here:
>> >>>> >
>>
>>>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+G
>> >>>>ui
>> >>>>del
>> >>>>i
>> >>>>nes+(DRAFT)
>> >>>> >
>> >>>> >
>> >>>>
>> >>>> Reading it, it seems that we need to change the logos to have
>> >>>>the symbol ?
>> >>>
>> >>> Yes, I think it does.
>> >>>
>> >>
>> >>Yes - most definitely.
>> >>
>> >>>> Does this also mean that on the website and docs we need to have
>> >>>>the R symbol every time we write CloudStackR ?
>> >>>
>> >>> Probably, yes. Or at least (and I'm no expert) assert the mark's
>> >>> ownership in the docs somewhere.
>> >>>
>> >>
>> >>Asserting once per doc should be fine. We have a section for this
>> >>explicitly in our documentation. (the publican brand stuff - I'll
>> >>be updating that shortly)
>> >
>>
>>
>
>
>--
>NS
This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Shape Blue Ltd or related companies. If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone. Please contact the sender if you believe you have received this email in error. Shape Blue Ltd is a company incorporated in England & Wales. ShapeBlue Services India LLP is operated under license from Shape Blue Ltd. ShapeBlue is a registered trademark.
Re: [DISCUSS] Draft trademark guidelines
Posted by Noah Slater <ns...@apache.org>.
I prefer the size of the "TM" in the first version, and the colour of the
"TM" in the last version.
I'd be interested in seeing what the logo looks like with capital "A" and
"C" in "Apache Cloudstack" but if this has been discussed, or this is a
bikeshed then just ignore I ever mentioned anything. ;)
I think as long as our logotype is as long as it is, it makes sense to
include the strapline like we do there. (Perhaps making it optional? I
don't know whether it's good practice to pick just one version of a logo
and stick to it.)
Also, no harm in uploading Photoshop files also. (Though an SVG would be
good too.) But we should be careful about the fonts, as other people have
noted.
On 16 April 2013 19:27, Karen Vuong <ka...@citrix.com> wrote:
> Hi all,
>
> I just wanted to pick this thread up again and I've incorporated all of
> the feedback regarding the 'TM' and the Apache CloudStack logo. I've
> changed the color of the 'TM' to match the color of CloudStack in the logo.
> The second option has a grey 'TM' which matches the color of Apache in the
> logo. Please see the updated versions of the logo here:
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818328&#comment-31818328
>
> Which one do you prefer? Do we want to keep the 'open source cloud
> computing' tagline? That can be easily removed.
>
> I would welcome any feedback or comments. Thanks!
>
> Best regards,
>
> Karen
>
> -----Original Message-----
> From: Kelcey Damage (BT) [mailto:kelcey@backbonetechnology.com]
> Sent: Friday, April 05, 2013 10:23 AM
> To: marketing@cloudstack.apache.org
> Cc: cloudstack-marketing@incubator.apache.org
> Subject: RE: [DISCUSS] Draft trademark guidelines
>
> For a company to be able to no longer use the (TM), but still hold TM, the
> brand must be ubiquitous with the product (ie. iPod/iPhone, Apple logo
> (This is for graphics and not legal text)). This however runs the risk of a
> logo/brand becoming public domain for usage if the company does not have an
> active lawyer team.
>
> In my opinion it is best for us to shove a little (TM) on the logo. Also
> adding the mascot shifts us from trying to protect a melding of two English
> language words (The hardest trademark to maintain) to a fully unique
> composition.
>
> Hope that helps a little, my trade and copyright experience is a few years
> old.
>
> -kd
>
> >-----Original Message-----
> >From: Noah Slater [mailto:nslater@apache.org]
> >Sent: Wednesday, April 03, 2013 6:12 PM
> >To: marketing@cloudstack.apache.org
> >Cc: cloudstack-marketing@incubator.apache.org
> >Subject: Re: [DISCUSS] Draft trademark guidelines
> >
> >The ASF policy on this should come in handy here:
> >
> >http://www.apache.org/foundation/marks/pmcs
> >
> >Specifically:
> >
> >"Logos are important to recognize as trademarks as well. For the
> >project's official logo (if it has one, and especially if it uses the
> >ASF feather),
> ensure that
> >it includes a small "TM" symbol in the graphic or immediately adjacent
> >to
> it. For
> >pages that include the project logo on them, ensure you mention "...
> >and
> the
> >Project logo are trademarks..." in the attribution."
> >
> >Additionally, for textual content:
> >
> >"At the top of each project or product homepage, and on the top banner
> >of each page where the project name appears, you should include a "TM"
> >symbol next to the first main occurrence of the "Apache Foo" project
> >name. This highlights our trademark claim and emphasizes its importance
> to us."
> >
> >
> >
> >On 4 April 2013 02:05, Kimihiko Kitase <Ki...@citrix.co.jp>
> wrote:
> >
> >> "(TM) is not used" means (TM) is not used in the image of log,
> >> although trademark of logo is registered trademarks of ASF.
> >>
> >> -----Original Message-----
> >> From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
> >> Sent: Thursday, April 04, 2013 9:58 AM
> >> To: marketing@cloudstack.apache.org;
> >> cloudstack-marketing@incubator.apache.org
> >> Subject: RE: [DISCUSS] Draft trademark guidelines
> >>
> >> Hello
> >>
> >> I registered cloudstack-marketing alias today, so please correct me
> >> if its already discussed.
> >>
> >> I think as text word, Apache CloudStack(TM) should be good, but (TM)
> >> is not used for logo usually...
> >> And also it should be better to use cloud monkey "Cloudy" into logo.
> >>
> >> See Hadoop and Cassandra for example..
> >> http://hadoop.apache.org/
> >> http://cassandra.apache.org/
> >>
> >> Thanks
> >> Kimi
> >>
> >> -----Original Message-----
> >> From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
> >> Sent: Thursday, April 04, 2013 8:38 AM
> >> To: cloudstack-marketing@incubator.apache.org
> >> Subject: RE: [DISCUSS] Draft trademark guidelines
> >>
> >> Hey Guys,
> >>
> >> I posted a version of the Apache CloudStack logo with the TM in the
> >> comments of the link below.
> >>
> >>
> >>
> >https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
> >> lines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
> >>
> >> Did we still want to keep the open source cloud computing tagline?
> >>
> >> Let me know.
> >>
> >> Thanks You and Best Regards,
> >>
> >> Sonny H. Chhen
> >> Manager of User Interface & User Experience | Citrix Systems -
> >> CloudPlatform
> >> 4988 Great America Parkway, Santa Clara, CA 95054, USA
> >>
> >>
> >> -----Original Message-----
> >> From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
> >> Sent: Tuesday, February 26, 2013 3:22 PM
> >> To: cloudstack-marketing@incubator.apache.org
> >> Cc: cloudstack-dev@incubator.apache.org
> >> Subject: Re: [DISCUSS] Draft trademark guidelines
> >>
> >> Just thought about it as well. "Cloudy" the name of the Character
> >> should be in name or place be at least T SM or R.
> >>
> >> Matt
> >>
> >>
> >>
> >>
> >>
> >>
> >> On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com>
> wrote:
> >>
> >> >I think you also need to add "CloudStack, Open Source Cloud Computing"
> >> >as one of the trademarked phrases as well. If it's in the Logo, then
> >> >the verbiage has to be covered too.
> >> >
> >> >Matt
> >> >
> >> >
> >> >
> >> >
> >> >On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
> >> >
> >> >>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
> >> >><ch...@sungard.com> wrote:
> >> >>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
> >> >>>>
> >> >>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
> >> >>>>
> >> >>>> > Hi folks,
> >> >>>> >
> >> >>>> > Sorry for spamming two lists.
> >> >>>> >
> >> >>>> > We've been drafting some guidelines and had them reviewed by
> >> >>>> > trademarks@ - and wanted to get them out in public for comment
> >> >>>> > and discussion.
> >> >>>> >
> >> >>>> > Draft is here:
> >> >>>> >
> >>
> >>>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+G
> >> >>>>ui
> >> >>>>del
> >> >>>>i
> >> >>>>nes+(DRAFT)
> >> >>>> >
> >> >>>> >
> >> >>>>
> >> >>>> Reading it, it seems that we need to change the logos to have
> >> >>>>the symbol ?
> >> >>>
> >> >>> Yes, I think it does.
> >> >>>
> >> >>
> >> >>Yes - most definitely.
> >> >>
> >> >>>> Does this also mean that on the website and docs we need to have
> >> >>>>the R symbol every time we write CloudStackR ?
> >> >>>
> >> >>> Probably, yes. Or at least (and I'm no expert) assert the mark's
> >> >>> ownership in the docs somewhere.
> >> >>>
> >> >>
> >> >>Asserting once per doc should be fine. We have a section for this
> >> >>explicitly in our documentation. (the publican brand stuff - I'll
> >> >>be updating that shortly)
> >> >
> >>
> >>
> >
> >
> >--
> >NS
>
>
--
NS
RE: [DISCUSS] Draft trademark guidelines
Posted by Karen Vuong <ka...@citrix.com>.
Hi all,
I just wanted to pick this thread up again and I've incorporated all of the feedback regarding the 'TM' and the Apache CloudStack logo. I've changed the color of the 'TM' to match the color of CloudStack in the logo. The second option has a grey 'TM' which matches the color of Apache in the logo. Please see the updated versions of the logo here: https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+(DRAFT)?focusedCommentId=31818328&#comment-31818328
Which one do you prefer? Do we want to keep the 'open source cloud computing' tagline? That can be easily removed.
I would welcome any feedback or comments. Thanks!
Best regards,
Karen
-----Original Message-----
From: Kelcey Damage (BT) [mailto:kelcey@backbonetechnology.com]
Sent: Friday, April 05, 2013 10:23 AM
To: marketing@cloudstack.apache.org
Cc: cloudstack-marketing@incubator.apache.org
Subject: RE: [DISCUSS] Draft trademark guidelines
For a company to be able to no longer use the (TM), but still hold TM, the brand must be ubiquitous with the product (ie. iPod/iPhone, Apple logo (This is for graphics and not legal text)). This however runs the risk of a logo/brand becoming public domain for usage if the company does not have an active lawyer team.
In my opinion it is best for us to shove a little (TM) on the logo. Also adding the mascot shifts us from trying to protect a melding of two English language words (The hardest trademark to maintain) to a fully unique composition.
Hope that helps a little, my trade and copyright experience is a few years old.
-kd
>-----Original Message-----
>From: Noah Slater [mailto:nslater@apache.org]
>Sent: Wednesday, April 03, 2013 6:12 PM
>To: marketing@cloudstack.apache.org
>Cc: cloudstack-marketing@incubator.apache.org
>Subject: Re: [DISCUSS] Draft trademark guidelines
>
>The ASF policy on this should come in handy here:
>
>http://www.apache.org/foundation/marks/pmcs
>
>Specifically:
>
>"Logos are important to recognize as trademarks as well. For the
>project's official logo (if it has one, and especially if it uses the
>ASF feather),
ensure that
>it includes a small "TM" symbol in the graphic or immediately adjacent
>to
it. For
>pages that include the project logo on them, ensure you mention "...
>and
the
>Project logo are trademarks..." in the attribution."
>
>Additionally, for textual content:
>
>"At the top of each project or product homepage, and on the top banner
>of each page where the project name appears, you should include a "TM"
>symbol next to the first main occurrence of the "Apache Foo" project
>name. This highlights our trademark claim and emphasizes its importance to us."
>
>
>
>On 4 April 2013 02:05, Kimihiko Kitase <Ki...@citrix.co.jp>
wrote:
>
>> "(TM) is not used" means (TM) is not used in the image of log,
>> although trademark of logo is registered trademarks of ASF.
>>
>> -----Original Message-----
>> From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
>> Sent: Thursday, April 04, 2013 9:58 AM
>> To: marketing@cloudstack.apache.org;
>> cloudstack-marketing@incubator.apache.org
>> Subject: RE: [DISCUSS] Draft trademark guidelines
>>
>> Hello
>>
>> I registered cloudstack-marketing alias today, so please correct me
>> if its already discussed.
>>
>> I think as text word, Apache CloudStack(TM) should be good, but (TM)
>> is not used for logo usually...
>> And also it should be better to use cloud monkey "Cloudy" into logo.
>>
>> See Hadoop and Cassandra for example..
>> http://hadoop.apache.org/
>> http://cassandra.apache.org/
>>
>> Thanks
>> Kimi
>>
>> -----Original Message-----
>> From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
>> Sent: Thursday, April 04, 2013 8:38 AM
>> To: cloudstack-marketing@incubator.apache.org
>> Subject: RE: [DISCUSS] Draft trademark guidelines
>>
>> Hey Guys,
>>
>> I posted a version of the Apache CloudStack logo with the TM in the
>> comments of the link below.
>>
>>
>>
>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
>> lines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>>
>> Did we still want to keep the open source cloud computing tagline?
>>
>> Let me know.
>>
>> Thanks You and Best Regards,
>>
>> Sonny H. Chhen
>> Manager of User Interface & User Experience | Citrix Systems -
>> CloudPlatform
>> 4988 Great America Parkway, Santa Clara, CA 95054, USA
>>
>>
>> -----Original Message-----
>> From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
>> Sent: Tuesday, February 26, 2013 3:22 PM
>> To: cloudstack-marketing@incubator.apache.org
>> Cc: cloudstack-dev@incubator.apache.org
>> Subject: Re: [DISCUSS] Draft trademark guidelines
>>
>> Just thought about it as well. "Cloudy" the name of the Character
>> should be in name or place be at least T SM or R.
>>
>> Matt
>>
>>
>>
>>
>>
>>
>> On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>>
>> >I think you also need to add "CloudStack, Open Source Cloud Computing"
>> >as one of the trademarked phrases as well. If it's in the Logo, then
>> >the verbiage has to be covered too.
>> >
>> >Matt
>> >
>> >
>> >
>> >
>> >On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
>> >
>> >>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
>> >><ch...@sungard.com> wrote:
>> >>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
>> >>>>
>> >>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
>> >>>>
>> >>>> > Hi folks,
>> >>>> >
>> >>>> > Sorry for spamming two lists.
>> >>>> >
>> >>>> > We've been drafting some guidelines and had them reviewed by
>> >>>> > trademarks@ - and wanted to get them out in public for comment
>> >>>> > and discussion.
>> >>>> >
>> >>>> > Draft is here:
>> >>>> >
>>
>>>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+G
>> >>>>ui
>> >>>>del
>> >>>>i
>> >>>>nes+(DRAFT)
>> >>>> >
>> >>>> >
>> >>>>
>> >>>> Reading it, it seems that we need to change the logos to have
>> >>>>the symbol ?
>> >>>
>> >>> Yes, I think it does.
>> >>>
>> >>
>> >>Yes - most definitely.
>> >>
>> >>>> Does this also mean that on the website and docs we need to have
>> >>>>the R symbol every time we write CloudStackR ?
>> >>>
>> >>> Probably, yes. Or at least (and I'm no expert) assert the mark's
>> >>> ownership in the docs somewhere.
>> >>>
>> >>
>> >>Asserting once per doc should be fine. We have a section for this
>> >>explicitly in our documentation. (the publican brand stuff - I'll
>> >>be updating that shortly)
>> >
>>
>>
>
>
>--
>NS
RE: [DISCUSS] Draft trademark guidelines
Posted by "Kelcey Damage (BT)" <ke...@backbonetechnology.com>.
For a company to be able to no longer use the (TM), but still hold TM, the
brand must be ubiquitous with the product (ie. iPod/iPhone, Apple logo (This
is for graphics and not legal text)). This however runs the risk of a
logo/brand becoming public domain for usage if the company does not have an
active lawyer team.
In my opinion it is best for us to shove a little (TM) on the logo. Also
adding the mascot shifts us from trying to protect a melding of two English
language words (The hardest trademark to maintain) to a fully unique
composition.
Hope that helps a little, my trade and copyright experience is a few years
old.
-kd
>-----Original Message-----
>From: Noah Slater [mailto:nslater@apache.org]
>Sent: Wednesday, April 03, 2013 6:12 PM
>To: marketing@cloudstack.apache.org
>Cc: cloudstack-marketing@incubator.apache.org
>Subject: Re: [DISCUSS] Draft trademark guidelines
>
>The ASF policy on this should come in handy here:
>
>http://www.apache.org/foundation/marks/pmcs
>
>Specifically:
>
>"Logos are important to recognize as trademarks as well. For the project's
>official logo (if it has one, and especially if it uses the ASF feather),
ensure that
>it includes a small "TM" symbol in the graphic or immediately adjacent to
it. For
>pages that include the project logo on them, ensure you mention "... and
the
>Project logo are trademarks..." in the attribution."
>
>Additionally, for textual content:
>
>"At the top of each project or product homepage, and on the top banner of
>each page where the project name appears, you should include a "TM" symbol
>next to the first main occurrence of the "Apache Foo" project name. This
>highlights our trademark claim and emphasizes its importance to us."
>
>
>
>On 4 April 2013 02:05, Kimihiko Kitase <Ki...@citrix.co.jp>
wrote:
>
>> "(TM) is not used" means (TM) is not used in the image of log,
>> although trademark of logo is registered trademarks of ASF.
>>
>> -----Original Message-----
>> From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
>> Sent: Thursday, April 04, 2013 9:58 AM
>> To: marketing@cloudstack.apache.org;
>> cloudstack-marketing@incubator.apache.org
>> Subject: RE: [DISCUSS] Draft trademark guidelines
>>
>> Hello
>>
>> I registered cloudstack-marketing alias today, so please correct me if
>> its already discussed.
>>
>> I think as text word, Apache CloudStack(TM) should be good, but (TM)
>> is not used for logo usually...
>> And also it should be better to use cloud monkey "Cloudy" into logo.
>>
>> See Hadoop and Cassandra for example..
>> http://hadoop.apache.org/
>> http://cassandra.apache.org/
>>
>> Thanks
>> Kimi
>>
>> -----Original Message-----
>> From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
>> Sent: Thursday, April 04, 2013 8:38 AM
>> To: cloudstack-marketing@incubator.apache.org
>> Subject: RE: [DISCUSS] Draft trademark guidelines
>>
>> Hey Guys,
>>
>> I posted a version of the Apache CloudStack logo with the TM in the
>> comments of the link below.
>>
>>
>>
>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
>> lines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>>
>> Did we still want to keep the open source cloud computing tagline?
>>
>> Let me know.
>>
>> Thanks You and Best Regards,
>>
>> Sonny H. Chhen
>> Manager of User Interface & User Experience | Citrix Systems -
>> CloudPlatform
>> 4988 Great America Parkway, Santa Clara, CA 95054, USA
>>
>>
>> -----Original Message-----
>> From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
>> Sent: Tuesday, February 26, 2013 3:22 PM
>> To: cloudstack-marketing@incubator.apache.org
>> Cc: cloudstack-dev@incubator.apache.org
>> Subject: Re: [DISCUSS] Draft trademark guidelines
>>
>> Just thought about it as well. "Cloudy" the name of the Character
>> should be in name or place be at least T SM or R.
>>
>> Matt
>>
>>
>>
>>
>>
>>
>> On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>>
>> >I think you also need to add "CloudStack, Open Source Cloud Computing"
>> >as one of the trademarked phrases as well. If it's in the Logo, then
>> >the verbiage has to be covered too.
>> >
>> >Matt
>> >
>> >
>> >
>> >
>> >On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
>> >
>> >>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
>> >><ch...@sungard.com> wrote:
>> >>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
>> >>>>
>> >>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
>> >>>>
>> >>>> > Hi folks,
>> >>>> >
>> >>>> > Sorry for spamming two lists.
>> >>>> >
>> >>>> > We've been drafting some guidelines and had them reviewed by
>> >>>> > trademarks@ - and wanted to get them out in public for comment
>> >>>> > and discussion.
>> >>>> >
>> >>>> > Draft is here:
>> >>>> >
>>
>>>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+G
>> >>>>ui
>> >>>>del
>> >>>>i
>> >>>>nes+(DRAFT)
>> >>>> >
>> >>>> >
>> >>>>
>> >>>> Reading it, it seems that we need to change the logos to have the
>> >>>>symbol ?
>> >>>
>> >>> Yes, I think it does.
>> >>>
>> >>
>> >>Yes - most definitely.
>> >>
>> >>>> Does this also mean that on the website and docs we need to have
>> >>>>the R symbol every time we write CloudStackR ?
>> >>>
>> >>> Probably, yes. Or at least (and I'm no expert) assert the mark's
>> >>> ownership in the docs somewhere.
>> >>>
>> >>
>> >>Asserting once per doc should be fine. We have a section for this
>> >>explicitly in our documentation. (the publican brand stuff - I'll
>> >>be updating that shortly)
>> >
>>
>>
>
>
>--
>NS
RE: [DISCUSS] Draft trademark guidelines
Posted by Kimihiko Kitase <Ki...@citrix.co.jp>.
Inline reply
> -----Original Message-----
> From: Chip Childers [mailto:chip.childers@sungard.com]
> Sent: Thursday, April 04, 2013 11:10 PM
> To: marketing@cloudstack.apache.org
> Cc: cloudstack-marketing@incubator.apache.org
> Subject: Re: [DISCUSS] Draft trademark guidelines
>
> On Thu, Apr 04, 2013 at 02:50:41AM +0000, Kimihiko Kitase wrote:
> > OK, lets add (TM) to logo. One thing I want to check is if Hadoop and
> Cassandra has logo with TM?
> >
> > My comment on the logo Sonny posted.
> >
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
> lines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
> >
> > 1. Why don't put cloud monkey to logo?
>
> IMO, I'd like 2 logos. One with it, and one with just the text.
>
+1 with this idea.
> > 2. TM is really black. Isnt it better to use same color with "cloud" or
> "open source cloud computing"
> >
>
> +1 to that.
>
> > Thanks
> > Kimi
Re: [DISCUSS] Draft trademark guidelines
Posted by Chip Childers <ch...@sungard.com>.
On Thu, Apr 04, 2013 at 10:35:38AM -0400, Eric Schlesinger wrote:
> Inline comments
>
> -----Original Message-----
> From: Chip Childers [mailto:chip.childers@sungard.com]
> Sent: Thursday, April 04, 2013 10:10 AM
> To: marketing@cloudstack.apache.org
> Cc: cloudstack-marketing@incubator.apache.org
> Subject: Re: [DISCUSS] Draft trademark guidelines
>
> On Thu, Apr 04, 2013 at 02:50:41AM +0000, Kimihiko Kitase wrote:
> > OK, lets add (TM) to logo. One thing I want to check is if Hadoop and Cassandra has logo with TM?
> >
> > My comment on the logo Sonny posted.
> > https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
> >
> > 1. Why don't put cloud monkey to logo?
>
> The single simple logo is great, IMO
Except that the community has adopted the CloudMonkey image as a
"mascot". We should continue to support it's use.
>
> > 2. TM is really black. Isnt it better to use same color with "cloud" or "open source cloud computing"
> >
>
> I think the TM should be the same color as the word apache
>
> Thanks
>
> -ES
>
RE: [DISCUSS] Draft trademark guidelines
Posted by Eric Schlesinger <es...@proteuseng.com>.
Inline comments
-----Original Message-----
From: Chip Childers [mailto:chip.childers@sungard.com]
Sent: Thursday, April 04, 2013 10:10 AM
To: marketing@cloudstack.apache.org
Cc: cloudstack-marketing@incubator.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
On Thu, Apr 04, 2013 at 02:50:41AM +0000, Kimihiko Kitase wrote:
> OK, lets add (TM) to logo. One thing I want to check is if Hadoop and Cassandra has logo with TM?
>
> My comment on the logo Sonny posted.
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>
> 1. Why don't put cloud monkey to logo?
The single simple logo is great, IMO
> 2. TM is really black. Isnt it better to use same color with "cloud" or "open source cloud computing"
>
I think the TM should be the same color as the word apache
Thanks
-ES
Re: [DISCUSS] Draft trademark guidelines
Posted by Chip Childers <ch...@sungard.com>.
On Thu, Apr 04, 2013 at 02:50:41AM +0000, Kimihiko Kitase wrote:
> OK, lets add (TM) to logo. One thing I want to check is if Hadoop and Cassandra has logo with TM?
>
> My comment on the logo Sonny posted.
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>
> 1. Why don't put cloud monkey to logo?
IMO, I'd like 2 logos. One with it, and one with just the text.
> 2. TM is really black. Isnt it better to use same color with "cloud" or "open source cloud computing"
>
+1 to that.
> Thanks
> Kimi
Re: [DISCUSS] Draft trademark guidelines
Posted by Noah Slater <ns...@apache.org>.
Don't worry about what Hadoop or Cassandra are doing. It's better if we
just try to stick to the branding policy and work out what makes sense for
us.
On 4 April 2013 03:50, Kimihiko Kitase <Ki...@citrix.co.jp> wrote:
> OK, lets add (TM) to logo. One thing I want to check is if Hadoop and
> Cassandra has logo with TM?
>
> My comment on the logo Sonny posted.
>
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>
> 1. Why don't put cloud monkey to logo?
> 2. TM is really black. Isnt it better to use same color with "cloud" or
> "open source cloud computing"
>
> Thanks
> Kimi
>
> -----Original Message-----
> From: Noah Slater [mailto:nslater@apache.org]
> Sent: Thursday, April 04, 2013 10:12 AM
> To: marketing@cloudstack.apache.org
> Cc: cloudstack-marketing@incubator.apache.org
> Subject: Re: [DISCUSS] Draft trademark guidelines
>
> The ASF policy on this should come in handy here:
>
> http://www.apache.org/foundation/marks/pmcs
>
> Specifically:
>
> "Logos are important to recognize as trademarks as well. For the project's
> official logo (if it has one, and especially if it uses the ASF feather),
> ensure that it includes a small "TM" symbol in the graphic or immediately
> adjacent to it. For pages that include the project logo on them, ensure you
> mention "... and the Project logo are trademarks..." in the attribution."
>
> Additionally, for textual content:
>
> "At the top of each project or product homepage, and on the top banner of
> each page where the project name appears, you should include a "TM" symbol
> next to the first main occurrence of the "Apache Foo" project name. This
> highlights our trademark claim and emphasizes its importance to us."
>
>
>
> On 4 April 2013 02:05, Kimihiko Kitase <Ki...@citrix.co.jp>
> wrote:
>
> > "(TM) is not used" means (TM) is not used in the image of log,
> > although trademark of logo is registered trademarks of ASF.
> >
> > -----Original Message-----
> > From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
> > Sent: Thursday, April 04, 2013 9:58 AM
> > To: marketing@cloudstack.apache.org;
> > cloudstack-marketing@incubator.apache.org
> > Subject: RE: [DISCUSS] Draft trademark guidelines
> >
> > Hello
> >
> > I registered cloudstack-marketing alias today, so please correct me if
> > its already discussed.
> >
> > I think as text word, Apache CloudStack(TM) should be good, but (TM)
> > is not used for logo usually...
> > And also it should be better to use cloud monkey "Cloudy" into logo.
> >
> > See Hadoop and Cassandra for example..
> > http://hadoop.apache.org/
> > http://cassandra.apache.org/
> >
> > Thanks
> > Kimi
> >
> > -----Original Message-----
> > From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
> > Sent: Thursday, April 04, 2013 8:38 AM
> > To: cloudstack-marketing@incubator.apache.org
> > Subject: RE: [DISCUSS] Draft trademark guidelines
> >
> > Hey Guys,
> >
> > I posted a version of the Apache CloudStack logo with the TM in the
> > comments of the link below.
> >
> >
> > https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
> > lines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
> >
> > Did we still want to keep the open source cloud computing tagline?
> >
> > Let me know.
> >
> > Thanks You and Best Regards,
> >
> > Sonny H. Chhen
> > Manager of User Interface & User Experience | Citrix Systems -
> > CloudPlatform
> > 4988 Great America Parkway, Santa Clara, CA 95054, USA
> >
> >
> > -----Original Message-----
> > From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
> > Sent: Tuesday, February 26, 2013 3:22 PM
> > To: cloudstack-marketing@incubator.apache.org
> > Cc: cloudstack-dev@incubator.apache.org
> > Subject: Re: [DISCUSS] Draft trademark guidelines
> >
> > Just thought about it as well. "Cloudy" the name of the Character
> > should be in name or place be at least (tm) SM or (r).
> >
> > Matt
> >
> >
> >
> >
> >
> >
> > On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com>
> wrote:
> >
> > >I think you also need to add "CloudStack, Open Source Cloud Computing"
> > >as one of the trademarked phrases as well. If it's in the Logo, then
> > >the verbiage has to be covered too.
> > >
> > >Matt
> > >
> > >
> > >
> > >
> > >On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
> > >
> > >>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
> > >><ch...@sungard.com> wrote:
> > >>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
> > >>>>
> > >>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
> > >>>>
> > >>>> > Hi folks,
> > >>>> >
> > >>>> > Sorry for spamming two lists.
> > >>>> >
> > >>>> > We've been drafting some guidelines and had them reviewed by
> > >>>> > trademarks@ - and wanted to get them out in public for comment
> > >>>> > and discussion.
> > >>>> >
> > >>>> > Draft is here:
> > >>>> >
> > >>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+G
> > >>>>ui
> > >>>>del
> > >>>>i
> > >>>>nes+(DRAFT)
> > >>>> >
> > >>>> >
> > >>>>
> > >>>> Reading it, it seems that we need to change the logos to have the
> > >>>>symbol ?
> > >>>
> > >>> Yes, I think it does.
> > >>>
> > >>
> > >>Yes - most definitely.
> > >>
> > >>>> Does this also mean that on the website and docs we need to have
> > >>>>the (r) symbol every time we write CloudStack(r) ?
> > >>>
> > >>> Probably, yes. Or at least (and I'm no expert) assert the mark's
> > >>> ownership in the docs somewhere.
> > >>>
> > >>
> > >>Asserting once per doc should be fine. We have a section for this
> > >>explicitly in our documentation. (the publican brand stuff - I'll
> > >>be updating that shortly)
> > >
> >
> >
>
>
> --
> NS
>
--
NS
RE: [DISCUSS] Draft trademark guidelines
Posted by Kimihiko Kitase <Ki...@citrix.co.jp>.
OK, lets add (TM) to logo. One thing I want to check is if Hadoop and Cassandra has logo with TM?
My comment on the logo Sonny posted.
https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
1. Why don't put cloud monkey to logo?
2. TM is really black. Isnt it better to use same color with "cloud" or "open source cloud computing"
Thanks
Kimi
-----Original Message-----
From: Noah Slater [mailto:nslater@apache.org]
Sent: Thursday, April 04, 2013 10:12 AM
To: marketing@cloudstack.apache.org
Cc: cloudstack-marketing@incubator.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
The ASF policy on this should come in handy here:
http://www.apache.org/foundation/marks/pmcs
Specifically:
"Logos are important to recognize as trademarks as well. For the project's official logo (if it has one, and especially if it uses the ASF feather), ensure that it includes a small "TM" symbol in the graphic or immediately adjacent to it. For pages that include the project logo on them, ensure you mention "... and the Project logo are trademarks..." in the attribution."
Additionally, for textual content:
"At the top of each project or product homepage, and on the top banner of each page where the project name appears, you should include a "TM" symbol next to the first main occurrence of the "Apache Foo" project name. This highlights our trademark claim and emphasizes its importance to us."
On 4 April 2013 02:05, Kimihiko Kitase <Ki...@citrix.co.jp> wrote:
> "(TM) is not used" means (TM) is not used in the image of log,
> although trademark of logo is registered trademarks of ASF.
>
> -----Original Message-----
> From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
> Sent: Thursday, April 04, 2013 9:58 AM
> To: marketing@cloudstack.apache.org;
> cloudstack-marketing@incubator.apache.org
> Subject: RE: [DISCUSS] Draft trademark guidelines
>
> Hello
>
> I registered cloudstack-marketing alias today, so please correct me if
> its already discussed.
>
> I think as text word, Apache CloudStack(TM) should be good, but (TM)
> is not used for logo usually...
> And also it should be better to use cloud monkey "Cloudy" into logo.
>
> See Hadoop and Cassandra for example..
> http://hadoop.apache.org/
> http://cassandra.apache.org/
>
> Thanks
> Kimi
>
> -----Original Message-----
> From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
> Sent: Thursday, April 04, 2013 8:38 AM
> To: cloudstack-marketing@incubator.apache.org
> Subject: RE: [DISCUSS] Draft trademark guidelines
>
> Hey Guys,
>
> I posted a version of the Apache CloudStack logo with the TM in the
> comments of the link below.
>
>
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guide
> lines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>
> Did we still want to keep the open source cloud computing tagline?
>
> Let me know.
>
> Thanks You and Best Regards,
>
> Sonny H. Chhen
> Manager of User Interface & User Experience | Citrix Systems -
> CloudPlatform
> 4988 Great America Parkway, Santa Clara, CA 95054, USA
>
>
> -----Original Message-----
> From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
> Sent: Tuesday, February 26, 2013 3:22 PM
> To: cloudstack-marketing@incubator.apache.org
> Cc: cloudstack-dev@incubator.apache.org
> Subject: Re: [DISCUSS] Draft trademark guidelines
>
> Just thought about it as well. "Cloudy" the name of the Character
> should be in name or place be at least (tm) SM or (r).
>
> Matt
>
>
>
>
>
>
> On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>
> >I think you also need to add "CloudStack, Open Source Cloud Computing"
> >as one of the trademarked phrases as well. If it's in the Logo, then
> >the verbiage has to be covered too.
> >
> >Matt
> >
> >
> >
> >
> >On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
> >
> >>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
> >><ch...@sungard.com> wrote:
> >>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
> >>>>
> >>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
> >>>>
> >>>> > Hi folks,
> >>>> >
> >>>> > Sorry for spamming two lists.
> >>>> >
> >>>> > We've been drafting some guidelines and had them reviewed by
> >>>> > trademarks@ - and wanted to get them out in public for comment
> >>>> > and discussion.
> >>>> >
> >>>> > Draft is here:
> >>>> >
> >>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+G
> >>>>ui
> >>>>del
> >>>>i
> >>>>nes+(DRAFT)
> >>>> >
> >>>> >
> >>>>
> >>>> Reading it, it seems that we need to change the logos to have the
> >>>>symbol ?
> >>>
> >>> Yes, I think it does.
> >>>
> >>
> >>Yes - most definitely.
> >>
> >>>> Does this also mean that on the website and docs we need to have
> >>>>the (r) symbol every time we write CloudStack(r) ?
> >>>
> >>> Probably, yes. Or at least (and I'm no expert) assert the mark's
> >>> ownership in the docs somewhere.
> >>>
> >>
> >>Asserting once per doc should be fine. We have a section for this
> >>explicitly in our documentation. (the publican brand stuff - I'll
> >>be updating that shortly)
> >
>
>
--
NS
Re: [DISCUSS] Draft trademark guidelines
Posted by Noah Slater <ns...@apache.org>.
The ASF policy on this should come in handy here:
http://www.apache.org/foundation/marks/pmcs
Specifically:
"Logos are important to recognize as trademarks as well. For the project's
official logo (if it has one, and especially if it uses the ASF feather),
ensure that it includes a small "TM" symbol in the graphic or immediately
adjacent to it. For pages that include the project logo on them, ensure you
mention "... and the Project logo are trademarks..." in the attribution."
Additionally, for textual content:
"At the top of each project or product homepage, and on the top banner of
each page where the project name appears, you should include a "TM" symbol
next to the first main occurrence of the "Apache Foo" project name. This
highlights our trademark claim and emphasizes its importance to us."
On 4 April 2013 02:05, Kimihiko Kitase <Ki...@citrix.co.jp> wrote:
> "(TM) is not used" means (TM) is not used in the image of log, although
> trademark of logo is registered trademarks of ASF.
>
> -----Original Message-----
> From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
> Sent: Thursday, April 04, 2013 9:58 AM
> To: marketing@cloudstack.apache.org;
> cloudstack-marketing@incubator.apache.org
> Subject: RE: [DISCUSS] Draft trademark guidelines
>
> Hello
>
> I registered cloudstack-marketing alias today, so please correct me if its
> already discussed.
>
> I think as text word, Apache CloudStack(TM) should be good, but (TM) is
> not used for logo usually...
> And also it should be better to use cloud monkey "Cloudy" into logo.
>
> See Hadoop and Cassandra for example..
> http://hadoop.apache.org/
> http://cassandra.apache.org/
>
> Thanks
> Kimi
>
> -----Original Message-----
> From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
> Sent: Thursday, April 04, 2013 8:38 AM
> To: cloudstack-marketing@incubator.apache.org
> Subject: RE: [DISCUSS] Draft trademark guidelines
>
> Hey Guys,
>
> I posted a version of the Apache CloudStack logo with the TM in the
> comments of the link below.
>
>
> https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
>
> Did we still want to keep the open source cloud computing tagline?
>
> Let me know.
>
> Thanks You and Best Regards,
>
> Sonny H. Chhen
> Manager of User Interface & User Experience | Citrix Systems –
> CloudPlatform
> 4988 Great America Parkway, Santa Clara, CA 95054, USA
>
>
> -----Original Message-----
> From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
> Sent: Tuesday, February 26, 2013 3:22 PM
> To: cloudstack-marketing@incubator.apache.org
> Cc: cloudstack-dev@incubator.apache.org
> Subject: Re: [DISCUSS] Draft trademark guidelines
>
> Just thought about it as well. "Cloudy" the name of the Character should
> be in name or place be at least ™ SM or ®.
>
> Matt
>
>
>
>
>
>
> On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>
> >I think you also need to add "CloudStack, Open Source Cloud Computing"
> >as one of the trademarked phrases as well. If it's in the Logo, then
> >the verbiage has to be covered too.
> >
> >Matt
> >
> >
> >
> >
> >On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
> >
> >>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
> >><ch...@sungard.com> wrote:
> >>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
> >>>>
> >>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
> >>>>
> >>>> > Hi folks,
> >>>> >
> >>>> > Sorry for spamming two lists.
> >>>> >
> >>>> > We've been drafting some guidelines and had them reviewed by
> >>>> > trademarks@ - and wanted to get them out in public for comment
> >>>> > and discussion.
> >>>> >
> >>>> > Draft is here:
> >>>> >
> >>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Gui
> >>>>del
> >>>>i
> >>>>nes+(DRAFT)
> >>>> >
> >>>> >
> >>>>
> >>>> Reading it, it seems that we need to change the logos to have the
> >>>>symbol ?
> >>>
> >>> Yes, I think it does.
> >>>
> >>
> >>Yes - most definitely.
> >>
> >>>> Does this also mean that on the website and docs we need to have
> >>>>the ® symbol every time we write CloudStack® ?
> >>>
> >>> Probably, yes. Or at least (and I'm no expert) assert the mark's
> >>> ownership in the docs somewhere.
> >>>
> >>
> >>Asserting once per doc should be fine. We have a section for this
> >>explicitly in our documentation. (the publican brand stuff - I'll be
> >>updating that shortly)
> >
>
>
--
NS
RE: [DISCUSS] Draft trademark guidelines
Posted by Kimihiko Kitase <Ki...@citrix.co.jp>.
"(TM) is not used" means (TM) is not used in the image of log, although trademark of logo is registered trademarks of ASF.
-----Original Message-----
From: Kimihiko Kitase [mailto:Kimihiko.Kitase@citrix.co.jp]
Sent: Thursday, April 04, 2013 9:58 AM
To: marketing@cloudstack.apache.org; cloudstack-marketing@incubator.apache.org
Subject: RE: [DISCUSS] Draft trademark guidelines
Hello
I registered cloudstack-marketing alias today, so please correct me if its already discussed.
I think as text word, Apache CloudStack(TM) should be good, but (TM) is not used for logo usually...
And also it should be better to use cloud monkey "Cloudy" into logo.
See Hadoop and Cassandra for example..
http://hadoop.apache.org/
http://cassandra.apache.org/
Thanks
Kimi
-----Original Message-----
From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
Sent: Thursday, April 04, 2013 8:38 AM
To: cloudstack-marketing@incubator.apache.org
Subject: RE: [DISCUSS] Draft trademark guidelines
Hey Guys,
I posted a version of the Apache CloudStack logo with the TM in the comments of the link below.
https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
Did we still want to keep the open source cloud computing tagline?
Let me know.
Thanks You and Best Regards,
Sonny H. Chhen
Manager of User Interface & User Experience | Citrix Systems – CloudPlatform
4988 Great America Parkway, Santa Clara, CA 95054, USA
-----Original Message-----
From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
Sent: Tuesday, February 26, 2013 3:22 PM
To: cloudstack-marketing@incubator.apache.org
Cc: cloudstack-dev@incubator.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
Just thought about it as well. "Cloudy" the name of the Character should be in name or place be at least ™ SM or ®.
Matt
On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>I think you also need to add "CloudStack, Open Source Cloud Computing"
>as one of the trademarked phrases as well. If it's in the Logo, then
>the verbiage has to be covered too.
>
>Matt
>
>
>
>
>On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
>
>>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
>><ch...@sungard.com> wrote:
>>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
>>>>
>>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
>>>>
>>>> > Hi folks,
>>>> >
>>>> > Sorry for spamming two lists.
>>>> >
>>>> > We've been drafting some guidelines and had them reviewed by
>>>> > trademarks@ - and wanted to get them out in public for comment
>>>> > and discussion.
>>>> >
>>>> > Draft is here:
>>>> >
>>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Gui
>>>>del
>>>>i
>>>>nes+(DRAFT)
>>>> >
>>>> >
>>>>
>>>> Reading it, it seems that we need to change the logos to have the
>>>>symbol ?
>>>
>>> Yes, I think it does.
>>>
>>
>>Yes - most definitely.
>>
>>>> Does this also mean that on the website and docs we need to have
>>>>the ® symbol every time we write CloudStack® ?
>>>
>>> Probably, yes. Or at least (and I'm no expert) assert the mark's
>>> ownership in the docs somewhere.
>>>
>>
>>Asserting once per doc should be fine. We have a section for this
>>explicitly in our documentation. (the publican brand stuff - I'll be
>>updating that shortly)
>
RE: [DISCUSS] Draft trademark guidelines
Posted by Kimihiko Kitase <Ki...@citrix.co.jp>.
Hello
I registered cloudstack-marketing alias today, so please correct me if its already discussed.
I think as text word, Apache CloudStack(TM) should be good, but (TM) is not used for logo usually...
And also it should be better to use cloud monkey "Cloudy" into logo.
See Hadoop and Cassandra for example..
http://hadoop.apache.org/
http://cassandra.apache.org/
Thanks
Kimi
-----Original Message-----
From: Sonny Chhen [mailto:Sonny.Chhen@citrix.com]
Sent: Thursday, April 04, 2013 8:38 AM
To: cloudstack-marketing@incubator.apache.org
Subject: RE: [DISCUSS] Draft trademark guidelines
Hey Guys,
I posted a version of the Apache CloudStack logo with the TM in the comments of the link below.
https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Guidelines+%28DRAFT%29?focusedCommentId=30760434&#comment-30760434
Did we still want to keep the open source cloud computing tagline?
Let me know.
Thanks You and Best Regards,
Sonny H. Chhen
Manager of User Interface & User Experience | Citrix Systems – CloudPlatform
4988 Great America Parkway, Santa Clara, CA 95054, USA
-----Original Message-----
From: Mathias Mullins [mailto:mathias.mullins@citrix.com]
Sent: Tuesday, February 26, 2013 3:22 PM
To: cloudstack-marketing@incubator.apache.org
Cc: cloudstack-dev@incubator.apache.org
Subject: Re: [DISCUSS] Draft trademark guidelines
Just thought about it as well. "Cloudy" the name of the Character should be in name or place be at least ™ SM or ®.
Matt
On 2/26/13 5:05 PM, "Mathias Mullins" <ma...@citrix.com> wrote:
>I think you also need to add "CloudStack, Open Source Cloud Computing"
>as one of the trademarked phrases as well. If it's in the Logo, then
>the verbiage has to be covered too.
>
>Matt
>
>
>
>
>On 2/26/13 5:00 PM, "David Nalley" <da...@gnsa.us> wrote:
>
>>On Tue, Feb 26, 2013 at 4:57 PM, Chip Childers
>><ch...@sungard.com> wrote:
>>> On Tue, Feb 26, 2013 at 04:55:37PM -0500, Sebastien Goasguen wrote:
>>>>
>>>> On Feb 26, 2013, at 3:34 PM, David Nalley <da...@gnsa.us> wrote:
>>>>
>>>> > Hi folks,
>>>> >
>>>> > Sorry for spamming two lists.
>>>> >
>>>> > We've been drafting some guidelines and had them reviewed by
>>>> > trademarks@ - and wanted to get them out in public for comment
>>>> > and discussion.
>>>> >
>>>> > Draft is here:
>>>> >
>>>>https://cwiki.apache.org/confluence/display/CLOUDSTACK/Trademark+Gui
>>>>del
>>>>i
>>>>nes+(DRAFT)
>>>> >
>>>> >
>>>>
>>>> Reading it, it seems that we need to change the logos to have the
>>>>symbol ?
>>>
>>> Yes, I think it does.
>>>
>>
>>Yes - most definitely.
>>
>>>> Does this also mean that on the website and docs we need to have
>>>>the ® symbol every time we write CloudStack® ?
>>>
>>> Probably, yes. Or at least (and I'm no expert) assert the mark's
>>> ownership in the docs somewhere.
>>>
>>
>>Asserting once per doc should be fine. We have a section for this
>>explicitly in our documentation. (the publican brand stuff - I'll be
>>updating that shortly)
>