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Posted to commits@openoffice.apache.org by co...@apache.org on 2012/09/20 19:37:00 UTC
[CONF] Apache OpenOffice Community > AOO 4.x - Logo Explorations
Space: Apache OpenOffice Community (https://cwiki.apache.org/confluence/display/OOOUSERS)
Page: AOO 4.x - Logo Explorations (https://cwiki.apache.org/confluence/display/OOOUSERS/AOO+4.x+-+Logo+Explorations)
Change Comment:
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OpenOffice is one word
Edited by Alexandro Colorado:
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h2. *Creative Brief*
How might we update or enhance our product visual identifier/logo to best reflect our brand?
h2. Brand Attributes
The Apache OpenOffice brand reflects the following attributes:
* global
* open
* transparent
* accessible
* clean
* strong
* leader
* approachable
* innovative
* modern
* sharp
* usable
* lightweight
h2. Visual Elements
The following visual elements are associate with the Apache OpenOffice products:
* globe, orb, circle
* document, page, square, rectangle
* transparent materials
* letter O & O
* apache feather
* gulls, page curls
* document, book, booklet
h2. Brainstorming
No wrong answers here, just a collection of sketches realizing the visual elements.
h5. Kevin Grignon - Concepts
!Concept 03 - Sketch.JPG|thumbnail,border=1!
!Concpet 04 - Sketch.JPG|thumbnail,border=1!
!Concpet 05 - Sketch.JPG|thumbnail,border=1!
!Concpet 06 - Sketch.JPG|thumbnail,border=1!
!Concpet 07 - Sketch.JPG|thumbnail,border=1!
!Concpet 08 - Sketch.JPG|thumbnail,border=1!
!Concpet 09 - Sketch.JPG|thumbnail,border=1!
!Concept 09 - Medium Fidelity.png|thumbnail,border=1!
- docs
- transparent
!Concpet 10 - Sketch.JPG|thumbnail,border=1!
h5. Lucas Filho - Concepts
!Proposta_Logo_Splash_Aoo.png|thumbnail,border=1!
h2. Notes
- consider a logo content, as seen in Flex
- Apache OpenOffice is a continuation of OpenOffice.org, consider retaining aspects of previous OpenOffice logo for continuity
- consider including Apache in logo
h2. Test
Sample document attachment: [^sample_document.odt]
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